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I t’s time to register for Sonoma! As the new president of your association, I am delight- ed to invite you to register now for the 2015 CSAA International Annual Meeting. Our 2015 meeting marks the beginning of a multi-year reimagining of CSAA’s annual event. Over the next several years, CSAA will be re- structuring our traditional annual meeting in order to bring the greatest possible value to our members. We are in the process of reviewing content, duration, location, format — all import- ant aspects of the event. Our goal is for attendees to have an experience that will add value to their business. We want our members to take away information that will significantly enhance their business practices. These changes are part of my overall goals as president to improve membership value and relevance; to help our members position their companies for the future; and to grow member- ship overall. You’ll see the beginnings of these changes in Sono- ma, where we have al- ready assembled an excit- ing roster of speakers to present on topics that will help you advance your business. Of course, there is time for fun as well! Register now to take advantage of the network- ing, learning, and leisure opportunities we’ll have for you in Sonoma. See you there! Pam Petrow President, CSAA International Dear CSAA Member, CSAA INTERNATIONAL 1 2015 ANNUAL MEETING BOB & FRANCES BEAN CSAA INTERNATIONAL 2015 ANNUAL MEETING SPONSORS

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It’s time to register for Sonoma! As the new president of your association, I am delight-ed to invite you to register now for the 2015

CSAA International Annual Meeting.

Our 2015 meeting marks the beginning of a multi-year reimagining of CSAA’s annual event. Over the next several years, CSAA will be re-structuring our traditional annual meeting in order to bring the greatest possible value to our members. We are in the process of reviewing content, duration, location, format — all import-ant aspects of the event. Our goal is for attendees to have an experience that will add value to their business. We want our members to take away information that will significantly enhance their business practices.

These changes are part of my overall goals as president to improve membership value and relevance; to help our members position their companies for the future; and to grow member-ship overall.

You’ll see the beginnings of these changes in Sono-ma, where we have al-ready assembled an excit-ing roster of speakers to present on topics that will help you advance your business. Of course, there is time for fun as well!

Register now to take advantage of the network-ing, learning, and leisure opportunities we’ll have for you in Sonoma.

See you there!

Pam PetrowPresident, CSAA International

Dear CSAA Member,

CSAA INTERNATIONAL 1 2015 ANNUAL MEETING

BOB & FRANCES

BEAN

CSAA INTERNATIONAL 2015 ANNUAL MEETING SPONSORS

Saturday, October 109:00 am–12:00 pm Membership Category Meetings

9:00 am–12:00 pm North American/National & Super Regional

9:00 am–12:00 pm North American/Local Regional

9:00 am–12:00 pm Contract

9:00 am–12:00 pm Associate

9:00 am–12:00 pm Proprietary

Afternoon On Your Own

6:00 pm–8:00 pm Opening Reception/Buffet (Included in Registration)

Sunday, October 118:00 am–1:00 pm Board of Directors’ Breakfast and

Meeting

11:00 am–4:00 pm Optional Tour — Muir Woods & Sausalito (separate ticket required)

1:00 pm–5:00 pm Optional Tour — Sip and Cycle Guided Bike Tour (separate ticket required)

1:00 pm–5:00 pm Optional Tour — Cabs & Caves Wine Tour (separate ticket required)

6:30 pm– 10:00 pm Board and AHJ Dinner (Board Mem-bers/AHJs and Invited Guests)

Monday, October 127:30 am–8:15 am Buffet Breakfast

8:00 am–10:00 am Spouse/Guest Hospitality

8:30 am–10:00 am AHJ Representatives Breakfast (AHJs Only)

8:30 am–10:00 am General Business Meeting (CSAA Members Only)

10:00 am–10:15am Coffee Break

10:15am–11:15 am Keynote Address / General Session — Cybersecurity

10:15 am–11:15 am

Meeting the Information Security Management Challenge: The Financial Implications of Cybercrime to the Alarm Monitoring Industry

Keynote Speaker: Stan Stahl, Ph.D., President Citadel Information Group

Stan Stahl, President of Citadel Infor-mation Group, an information security management services firm, says that cybercrime costs businesses and non-profits billions of dollars annually in theft, fraud, embezzlement, and other losses, and that meeting the cyber security challenge requires Executive Management and their Boards to take cy-ber security as seriously as they take operations and finance. His keynote address will illustrate the dangers of cybercrime, show how we let cyber-criminals onto our networks and provide actionable management strategies and tactics every business can take to effectively manage its cyber-risk.

A pioneer in the field of information security, Stahl began his career securing teleconferencing at the White House, data-bases inside Cheyenne Mountain and the communications network controlling our nuclear weapons arsenal. He was recently invited to join the California Cybersecurity Task Force convened jointly by the California Governor’s Office of Emer-gency Services and the California Department of Technology.

“ Your business is subject to all the information security challenges any normal business faces: online bank fraud, ransomware, theft of intellectual property, disasters. As an alarm company, you also have a responsibility to be there when your cus-tomer needs you — and that means nothing can interfere with the IP string connecting you and that customer. You need it to be confidential, accurate, and available. In Sonoma, we’ll share defense tac-tics and high level strategies to help you navigate the world of cybersecurity.” — Stan Stahl

11:15 am–12:15 pm

Protect Your Reputation: Crisis Management in the Cyber Age

Speaker: David Margulies, President, The Margulies Communications Group

David Margulies frequently reminds audiences that in the Cyber Age, “A lie can be halfway around the world before the truth has an opportunity to put its pants on.” At his presentation in Sono-ma, he will demonstrate to attendees that “what you don’t know about crisis management in the Cyber Age can kill your business.” He will share strategies and tactics for managing unforeseen events to protect company brand and reputation.

CSAA INTERNATIONAL 2 2015 ANNUAL MEETING

Preliminary Program(All meetings, functions, times and presenters are subject to change.)

“ Your business is your biggest investment — as Warren Buffett says, it takes 20 years to build a reputation and five minutes to ruin it. I’ve always been surprised and disappointed that an industry that contributes so much to the protection of lives and property can come under attack... At CSAA we’ll be sharing strategies to develop and keep a positive reputation in the Cyber Age.” — David Margulies

11:30 am–3:30 pm Spouse Activity and Luncheon

12:30 pm–2:30 pm AHJ Presidents’ Open Forum and Luncheon with Q&A (rsvp required)

7:00 pm–10:00 pm Sonoma Harvest Food & Wine Festi-val at Jacuzzi Winery (Included in Registration)

Tuesday, October 13 7:30 am–8:15am Buffet Breakfast

8:00 am–10:00 am Spouse/Guest Hospitality

8:30 am–12:30 pm Featured Address / General Session — Business Management

8:30 am–10:30 am

Why Can’t You Be Normal… Like Me!

Featured Speaker: Robert A. Rohm, Ph.D., Personality Insights

Robert A. Rohm is a dynamic inspira-tional international speaker, best-selling author, educational consultant and guest lecturer. He earned his Ph.D. at the University of North Texas in Higher Education Adminis-tration and Counseling. His message focuses on transforming people into leaders who can maximize their individual potential.

“ In the normal course of a day we meet all kinds of people. Some of them we really connect with and others… well — let’s just say we don’t quite un-derstand them. Have you ever considered the fact that most people do not do things against you as much as they do things for themselves? This will be a lively, interactive session that will help you understand yourself and others better than you ever thought possible.” — Robert Rohm

10:30 am–10:45 am Coffee Break

10:45 am–12:15pm

This is Going to Pinch! National Market Trends in Health Care and How They Will Affect Your Bottom Line

A Panel Presentation by National Experts Representing Health Insurance Carriers and Brokers

Double digit annual increases, changing government regula-tions, health care reform, growth in surcharges/exclusions/differentials, and the explosion of specialty medications in the pharmaceutical industry are just some of the items that trans-late into a challenge for employers when it comes to health insurance benefits in the US, regardless of company size.

These factors, compounded with the importance of benefits in recruiting and retaining talent, have moved healthcare out of HR and into the C-suite. Join the conversation as national experts representing health insurance carriers and consultants discuss market trends and influencing factors. Learn about cost containment, plan restructuring/design and employee engagement, which will position you to conquer this critical challenge to your employees’ welfare and your bottom line.

Moderator: Pam Petrow, President, CSAA International

Speakers: ■■ Liliana Salazar, Senior Vice Presi-

dent, Benefits Compliance National Practice Co-Leader, Wells Fargo Insurance, Wells Fargo & Company

■■ Nicholas M. Allen, FSA, MAAA, Na-tional Practice Leader for Actuarial Services, Well Fargo Insurance, Wells Fargo & Company

■■ Julia M. Huggins, President and General Manager, Cigna Mid-Atlantic

1:00 pm–5:00 pm Optional Tour — Barrels & Blending Wine Tour (separate ticket required)

1:00 pm–5:00 pm Optional Tour — Sonoma Segway Tour (separate ticket required)

1:30 pm–5:15 pm Optional Tour — Vistas & Vine-yards Wine Tour (separate ticket required)

Evening On Your Own/Private Entertaining

CSAA INTERNATIONAL 3 2015 ANNUAL MEETING

Wednesday, October 14 7:30 am–8:15 am Buffet Breakfast

8:00 am–10:00 am Spouse/Guest Hospitality

8:30 am–12:30 pm General Session — Technology and Innovation

8:30 am–9:10 am

Business Impact of Technology and Innovation

Speaker: Jay Hauhn, Executive Direc-tor, CSAA International

Jay Hauhn is the former chief technolo-gy officer and vice president of industry relations at Tyco Integrated Security, where he was responsible for product technology and innovation along with industry and government relations. He led product and service solution development and engineering as well as development and implementation of product strategy and was responsible for interaction with industry associations, regulatory agencies and local, state and federal governments.

9:15 am–9:55 am

Legal Concerns in a Tech-Crazy World

Speaker: Charles C. Eblen, Esquire, Partner, Shook, Hardy & Bacon, L.L.P.

In today’s litigious society, technology can increase the chance of getting sued. Charlie Eblen is a trial and appellate lawyer who represents clients in jurisdictions across the US. In recent years he has obtained defense verdicts as lead counsel in NY, OR, CA, NJ, TX, MO, and other jurisdictions. He has also served as lead appellate counsel in consequential cases in numerous state and federal appellate courts in diverse areas of law. His session will cover cyber liability, data breech, data privacy, patent trolls, and more.

10:00 am–10:30 am

The Communications Landscape

Speaker: Syed Zaeem “Z” Hosain, Founder, SVP Engineering and CTO, Aeris Communications, Inc.

Does your manufacturer watch out for you? What do you need to know about communications trends and technology changes? Syed Zaeem “Z” Hosain is responsible for the architecture and future direction of Aeris Communications’ networks, development programs and technology strategy. He is Chairman of the International Forum on ANSI-41 Standards Technology (IFAST), Chairman of the Global M2M Realization Forum (GM2MRF), and is on the Board of the Mobility Development Group (MDG).

10:30 am–10:45 am Coffee Break

10:45 am–12:15 pm

Innovation in a Services Based Economy — It’s Not Your F ather’s Monitoring Business Anymore!

Speakers: Steven Van Till, President and COO, Brivo Systems; Steve Trundle, CEO, Alarm.com, and additional panelists to be announced.

A panel of the industry’s recognized innovators will discuss innovation in a services-based economy.

12:15 pm–12:30 pm

Closing Remarks

Speakers: Pam Petrow, Jay Hauhn

1:00 pm–5:00 pm Optional Tour – Popeye & Olive Oil Tour (separate ticket required)

1:00 pm–5:00 pm Optional Tour – Sip and Cycle Guided Bike Tour (separate ticket required)

2:00 pm–4:30 pm Tennis Tournament

6:00 pm–7:00 pm President’s Reception (Included in Registration)

7:00 pm–10:00 pm President’s Dinner/Dance and Presentation of the Stanley C. Lott Award (Included in Registration)

OPTIONAL TOURSThe following optional tours are available at this year’s meeting. Details are available at csaaintl.org/2015am. Note: You must be registered for the event in order to purchase tour tickets.

■■ Cabs & Caves Wine Tour (Sunday, October 11, 1:00 pm–5:00 pm)

■■ Sip & Cycle Guided Bike Tour (Sunday, October 11 and Wednesday, October 14, 1:00 pm–5:00 pm)

■■ Muir Woods & Sausalito Tour (Sunday, October 11, 11:00 am–4:00 pm)

■■ Barrels & Blending Wine Tour (Tuesday, October 13, 1:00 pm–5:00 pm)

■■ Sonoma Segway Tour (Tuesday, October 13, 1:00 pm–5:00 pm)

■■ Vistas & Vineyards (Tuesday, October 13, 1:30 pm–5:15 pm)

■■ Popeye and Olive Oil Tour (Wednesday, October 14, 1:00 pm–5:00 pm)

CSAA INTERNATIONAL 4 2015 ANNUAL MEETING

Event DetailsJoin your colleagues in beautiful Sonoma, CA for the network-ing and education experience found only at the CSAA Annual Meeting! Register online now, and be sure to reserve your room at the Fairmont Mission Inn & Spa. Visit csaaintl.org/2015am for registration and housing links.

Registration

Register online at csaaintl.org/2015am before August 28, 2015 to receive Early Bird Discounts.

Fee Type Member Fee Non-Member FeeSTANDARDEarly: $1645.00 $1895.00Regular: $1825.00 $2075.00Late: $1825.00 $2075.00SPOUSE Early: $1000.00 $1150.00Regular: $1000.00 $1150.00Late: $1000.00 $1150.00CHILD Early: $ 475.00 $ 525.00Regular: $ 475.00 $ 525.00Late: $ 475.00 $ 525.00

NOTE: Registrants of the 2014 Annual Meeting who elected to defer their registration have been pre-registered for this event. Please contact us at 703-242-4670 if you have any questions regarding your registration.

Hotel Information and ReservationsThe Fairmont Sonoma Mission Inn & Spa100 Boyes Blvd., Sonoma, CA 95476www.fairmont.com/sonoma

The Fairmont Sonoma Mission Inn & Spa’s history dates back to the Native Americans who were the first to discover the natural underground hot mineral waters that became the basis for the commercial development of the land in the 1840s. In 1980 a major renovation returned the Inn to its 1920s gran-deur. The expansion of the Spa in 2000, to its 40,000 sq. ft. of indoor and outdoor space, now attracts visitors from around the world. Blessed by natural mineral hot springs and an idyllic location in the world-famous wine-growing region; the Fair-mont Sonoma Mission Inn, with a Willow Stream Spa, 18-hole golf course and Santé, a Michelin award-winning restaurant, all set in a lush garden campus setting, is a first-class property that is sure to please.

To reserve your room, call Global Reservations at 1-877-289-7354 and ask for the CSAA Group. Provide your arrival and departure dates to receive the CSAA group discount rate. You may also use the GroupMAX website and the CSAA rates will automatically appear.

Visit https://resweb.passkey.com/go/csaacetrl.

Sonoma’s Rich Wine History

Sonoma is considered the birthplace of wine-making in California, with a his-tory dating back to the vineyards of the

Mission San Francisco Solano, established in 1823 by Father Jose Altimira of the Franciscan Order. Early California wine industry development, however, can be traced to Agoston Haraszthy who was the founder of the Buena Vista Vineyards (now Buena Vista Carneros). He is considered the father of Califor-nia viticulture and credited with the introduction of the Zinfandel/Primitivo grape varietal in the early 1850s. With a typical Mediterranean climate ideal for the wine industry, the Sonoma Valley today has almost 60,000 acres of vine-yards and more than 400 wineries.

Contact [email protected] to find out about special offers for first-time attendees!

Fairmont Sonoma Mission Inn & Spa

CSAA INTERNATIONAL 5 2015 ANNUAL MEETING

Airports, Transfers and TaxisSan Francisco (SFO) and Oakland Interna-tional (OAK) are the two major airports that serve the Wine Country-bound guest. Expect a 75-90 minute transfer time to the Fairmont Sonoma Mission Inn & Spa from either.

Contact your preferred national rental car company to secure your vehicle in advance or contact Pure Luxury Transportation (800-626-5466) if you would like a chauffeured transfer. Chauffeured transfer rates are in the $225 range, fully inclusive of taxes, fees, tolls & gratuities. Larger vehicles (van, shuttles & SUVs) are available for ride sharing. Book early to avoid sold-out situations on rental cars and chauffeured town car services. The Fairmont Sonoma Mission Inn & Spa does not offer airport transfers.

Sonoma Taxi is available on call from the hotel or local restaurants/sites and wineries in Sono-ma. A one way transfer from the Fairmont to Sonoma Square, site of many restaurants and shops, is approximately $12.00 before gratuity.

8150 Leesburg PikeSuite 700Vienna, VA 22182

Join CSAA in Sonoma to participate in sessions, learn from experts, and connect with people who will help you advance your business.

Featured Topics for Alarm Industry Professionals

■■ Cybersecurity Challenges■■ Crisis Communications■■ Business Management■■ National Health Care Trends■■ Leadership Summit on Technology

Look inside for program, registration and housing details!Find out more at csaaintl.org/2015am

INTERNATIONAL

CENTRAL STATION ALARM ASSOCIATION

2015

FIRST TIME ATTENDEES—

Contact [email protected] a special offer!