corel sept 11.pdf

7/27/2019 Corel Sept 11.pdf

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Published for the Association of CorelDRAW Professionals (ACDRP) /www.coreldrawhelp.com

th trprrialmagazi forCorlDRAW

r worldwid

September 2011

InsIDe:

Corl Wbit Crator: Itrfacwith HTML

Lar egravig Rorc Gttig startd with Prit-ad-Ct

Hat-Applid Graphic Plgi: Topaz B&W effct Tip: Arragig Objct

Tip: Pag Commad

Cl 2011Iaial DsigCs Wis

Grand Prize Winner: Joseph Diaz, USA

CONTENTS next full screen
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Click ads to go directlyto advertisers web site.

SPONSORS INFO CONTENTS BACK next full screen
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Iid

By Mike Neer,Publisher

Elements of Good Design

Published by Association ofCorelDRAW Professionals

Pridt: John H. McDanielVic Pridt: Judith McDaniel

exctiv Dirctor: Michael R. Neer

ACDRP Corporae Ofce:Phomah, OR

Offices

Membershp & Pubshng ofces ocaed a:4549 N. Genn, Sue 110,

Fresno, CA 93704800-276-8428, 559-276-8494 Fax559-222-1390

www.CrDRAWH.cm

[email protected]

subrpo: Free o quaed ndvduas andbusnesses. Send change of address o he above.AcDRP Mmbrp: Basc $90/r.; Premum $240/r.

See he webse for deas.Advrg:Reques a Meda Gude or downoad

from www.CoreDRAWHep.com.Wrr:CrDRAWH acceps arces from

ndusr expers. Ema pubsher for deas.

Coprgh 2011 b ACDRP.A Rghs Reserved.

eDITOR / PuBLIsHeR Michael R. Neer

[email protected]

GRAPHICs John Mise

ADVeRTIsInG John McDaniel II

[email protected]

sePTeMBeR 2011

The winners havebeen announcedto Corels 2011I n t e r n a t i o n a lDesign Contest,and the entries areoutstanding. Whatcomes through clearly is the tremendous originality of thecontestants. This is apparent in their style, in their choiceof subject, and, Im sure, even in their denition of what

makes good design.

Every CorelDRAW user has his or her idea of what isgood design, and it may change with the type of projectas well. But not everyone is able to state what makes itgood; many would say its a feeling, a look, which comesthrough the art and also meets the needs of a customer. Ibelieve its a good idea to describe what you do in words;it claries and sharpens how you work. So

So that sent me on a search for some good denitions ofgood design. Here are three different examples; see what

you think.

Bildig block ad big pictrJacci Howard Bear from About .com says good designhas two layers the building blocks and the big picture.Her building blocks include lines, shapes, mass, texture,and color. The big picture, however, includes sixprinciples balance, proximity/unity, alignment, repetition/consistency, contrast, and white space.

Commicatio artChuck Green from ideabook.com Design Store saysdesign is a communication art, and people should follow

a higher standard. His ve standards are:1) Design is more than meets the eye. He says its

as much intellectual and visceral as it is visual.2) Design is about communicating benets. Whats

in it for the reader/viewer?3) Design is not about designers. Its for your client

not for your portfolio!4) Design is not an ocean; its a shbowl. Its got to

t your target market.5) Design is creating something you believe in. He

says its better to step away from a project than tocompromise your values.

10 PriciplGerman industrial designer Dieter Rams, who is oftenlinked with the Braun company, wrote these 10 principlesof good design in 1985.

1. Good design is innovative.2. Good design makes a product useful.3. Good design is aesthetic.4. Good design makes a product understandable.5. Good design is unobtrusive.

6. Good design is honest.7. Good design is long lasting.8. Good design is thorough down to the last detail.9. Good design is environmentally friendly.10. Good design is as little design as possible.

Okay, so what do you think? Id love to hear from readersabout your principles of good design. Send me yourthoughts at [email protected]

http://www.coreldrawhelp.com/http://[email protected]/mailto:mikeneer%40coreldrawhelp.com?subject=mailto:mikeneer%40coreldrawhelp.com?subject=http://[email protected]/http://www.coreldrawhelp.com/http://www.coreldrawpro.com/RE/epilog.htm


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sptmbr 2011

Magazi spoor Logo-Lik

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Click Web to go to sponsors website.Click Ad to go to the ad in this issue.

Clicking the ad itself will go to website.

LeARn! APPLy! GROW!

3 Iid:

Elements of Good Design

6 Graphic nw Wir

Product News Headlines

34 Logo-Lik

42 Gnn ntwork

42 Marktplac

43 Cotribtig Writr

COnTenTs

7CorelDRAWTip:

Arragig Objctby John McDaniel

8CorelDRAWTip:Pag Commad (X4)by John W. Mise

11CorelDRAW2011Itratioal Dig CottWir

19Corel Website Creator:Itrfac with HTMLby Jeff McDaniel

22Making Money with CDR:Lar egravig -- Rorcby John McDaniel

26Inside Sandblasting:Cratig Artwork forsadblatig -- Part 1by Judy & John McDaniel

29Getting Ahead:Gttig startd i Prit-ad-CtHat-Applid Graphicby Deborah Sexton

36 Inside Photos:nw Plgi: Part 3 --Topaz B&W effctby Bill Leek

40Marketing Secrets:Jt Chckig I!by Donna Gray

44Traveling Tidbits:Trad show & Gold!by Otis Veteto

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GRAPHICs neWs WIResptmbr 2011

Prodct nw Hadli:

Caldar(Wb Lik)Check out the upcoming training

classes and trade shows of

interest to CorelDRAW users.

Roland celebrates 30thanniversary with Creative

Awards

Conde introduces LockableHeirloom Box for sublimation

Imprintables Warehouse addstwo new colors to Spectra Foils

MESA Distributors offers newHighland 15-Needle SingleheadEmbroidery Unit

SanMar releases 2011 HolidayGift Guide

Rowmark maintains ISOCertication

Supply 55 adds GuardianLaminators to line

LaserJumpStart introduces BoxItSuite Projects Vol. 1

MyVersaCAMM.com offers newwall graphics tutorial video

Performance Screen Offers6-foot Value-Priced ConveyorDryer

Siser offers EasyWeed CAD-Material

TriMountain offers womensclassic trenchcoat

Pulse offers Variable StitchDensity in latest software version


NEWS

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Using CorelDRAWTraining

Arragig Objct (X5)

Objct i CorlDRAWThere are two basic types of objects in a CorelDRAW layout, Bitmaps and Vectors.

Bitmap ObjctBitmap objects are essentially pictures. Even if its a picture of a line drawing, its stilla bitmap. Bitmaps contain PIXELS (Picture Elements). Each pixel has a speciclocation (i.e. address) in two-dimensional space. It also has a color assignment. Whenwe view bitmaps normally, our eye merges the pixels into a continuous tone image.

Vctor ObjctVector objects are described by mathematical formulasthey include lines; arcs;circles and ellipses; squares and rectangles; polygons; text; etc.

Arragig ObjctObjects in the layout can be arranged, either by (1) Grouping them, or if they arevector objects, (2) Combining them. Bitmap objects cannot be combined; they canonly be grouped.

Gropig ObjctWhen objects are grouped they

1. Lock in their spatial relationshipfor arrangement purposes, groups ofobjects are treated as a single object; that said, objects within the group canbe rearrangedi.e. their spatial relationship to one another can easily bechanged.

2. Maintain their individual characteristicsin the case of Vector Objects thatmeans they maintain their unique outline and ll characteristics.

In addition, a group of objects can be grouped with other objects or groupsi.e. youcan have groups within groups.

Combiig Vctor ObjctOnly vector objects can be combined together. When that is done, the objectsbecome a single object. That meansas a single vector object, it can only have onell characteristic and one outline characteristic. Combined objects lose their originalindividual characteristics.

In addition, the spatial relationship between separate objects that are combined canonly be changed using the shape tool, or by breaking the objects apart.

CoclioBoth types of object arrangements have their advantages and disadvantages. More

on that in future tips.

Judy and John McDaniel

Put Your Art on the Cover

CorelDRAWHelp magazine would like to put your artwork on the cover. Each issue, welike to highlight the artwork of one selected CorelDRAW user. Along with your artwork,there would be a short About the Coverarticle that identifies you as the artist, anddescribes briefly how you created your artwork. Your contact information would alsobe listed.

For more information about placing your artwork on the cover, contact the editor at:

www.coreldrawpro.com/coverart.htm.

http://www.coreldrawpro.com/coverart.htmhttp://www.coreldrawpro.com/coverart.htm


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Pag Commad (X4)

There are several ways for you to add or delete pages within a document. You canuse menu commands, shortcuts or certain page views.

Irtig Pag ad sttig OptioChoose Laot / Irt Pag fromthe main menu. This will open theInsert Page dialog which has severalnew page properties options for youto choose from, including where youwould like to add the new page withinyour current document.

The Irt Pag option allows you toenter the number of new pages youwould like to add to the document andwhere you would like to add the newpages. You can also change the pageorientation and/or size of the pages.

You can quickly add a newpage to the beginning orthe end of your documentby going to the rst or lastpage of your document andclicking on the Pl (+)symbol located to the rightor left of the page number

buttons in the lower left portion of your document window.

To add a page from the current page you are using,right-click the page tab and choose Irt Pag BfororIrt Pag Aftrfrom the pop-up menu.

Dltig PagYou can delete page(s) from a document bychoosing Laot / Dlt Pag from themain menu. A dialog menu will open showingthe current page in the Dlt Pag box(by default). From here, you can delete thecurrent page or you can select any pagebefore or after the current page. You mayalso delete a sequence of pages. Click th

Throgh to pag: option. This will allowyou to delete all pages in a range that is indicated by the Delete Page box and theThrough to page: option.

Movig ad Dplicatig PagTo move a page, you use the click-drag method on a page tab. Click and hold downthe mouse button on a tab and then drag it to a new position. To copy a page (whichwill create a new page order), hold CTRL and then click-drag a page tab to a newlocation. All of the contents on the original page tab will be copied to the new pagetab location. CorelDRAW does not copy or duplicate the tab name so be sure to nameyour duplicate page after it has been created.



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uig th Pag sortrUsing the Pag sortrview provides you with a look ofyour document and all of its pages at once. Within thisview, you can add, delete, move, copy pages, changethe Papr / Tp siz and the page orientation of allor selected pages without ever leaving the page view.To open your document in Page Sorter view, chooseViw / Pag sortr. Page Sorter will show all of yourdocument pages in one view.

When using Pag sortr, you can also export the entire document or just selectedpages. Choose the page(s) you want to export and then choose Fil / export or click

the export button on the Standard Toolbarto open the Exportdialog.

To export a specic page or pages, select the option export Thi Pag Ol.Bydefault, this option is not selected. Be sure to choose the format that you would liketo export the page(s) in.

When using the Page Sorterview, a single click will select a page. You can select ordeselect multiple continuous pages by holding the sHIFT key. You can select a pageand click the CRTL key to select or deselect noncontinuous pages. You may also usethe following actions in the Page Sorter view to apply page commands toa single or multiple page selections.



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Mov Pag() - You can change the order of your pages in a document by click-dragging the page(s) to a new location. When dragging, a vrtical I-bam will appear.

This will show you at what point you will be inserting a page.

Add Pag() - Right-click on any page. A pop-up menu will appear. From the menu,choose Irt Pag Bfor orIrt Pag Aftrto insert a new page.

Cop Pag() - To copy the contents of a page, hold CRTL while you click-drag thepage to a new location. A vertical I-beam will appear at the insertion point of the newpage.

nam or Ram Pag - To add a name or to change the name of a selected page,click on the page name below the selected page. This will highlight the name allowingyou to change the name of the page. Then press enTeR. You can also rename apage by right-clicking a page and selecting the Rename Page option from the pop-upmenu. This will highlight the current page name allowing you to change to a new name.

Chag Pag siz / Oritatio of All Pag - When in Page Sorter view, theProperty Bar options for standard and custom page sizes and changing the pageorientation are present. You can change the orientation of ALL of your pages withinthe document by clicking on the Appl Pag Laot to All Pag button located onthe Property Bar. Then select either the Portrait or Landscape button to change allof the pages.

Chag Pag siz / Oritatio of slctd Pag - You can change the orientationof selected pages by clicking on the Appl Pag Laot to Crrt Pag button. Then,select the pages you want to change and then select either the Portrait or Landscape

button. The page orientation will only occur for those pages that were selected.

Changing the orientation of pages within the Page Sorter changes the view andchanges how the pages are oriented in the document as well. You can restore yourdocument back to a previous setup by repeatedly pressing CTRL + Z (Edit / Undo).

You can exit the Page Sorter view by clicking on the Page Sorter View button or clickingon any tool on the Toolbox. Any changes that you have made while in the Page Sorterview will be applied to your document. If you would like to go to a particular page uponexiting the Page Sorter view, simply double-click on the desired page.

Portrait Ladcap Appl Laotto All Pag

Appl Laot toCrrt Pag Ol

Pag sortrViw



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Cl Acs

Wis f 2011ClDrAW

IaialDsig Cs



12/44sptmbr 2011 12


Corel Corp. of Ottawa, ON,Canada, announced the winners

of the 2011 CorelDRAWInternational Design Contest.With categories representinga range of production anddesign disciplines, the contestcelebrates the diversity ofCorelDRAW talent from aroundthe globe. A total of twenty-four

winning designs were selected from the hundreds of entries submittedby CorelDRAW users worldwide. Joseph Diaz of Pontiac, Illinois,was named the Grand Prize winner for his entry entitled SteampunkStellas. The winning designs can now be viewed in this issue and atwww.CorelDRAW.com.

The opportunity to connect with our community and showcase theirtalent is a highlight for me and the entire CorelDRAW team, saidJohn Falsetto, Senior Product Manager for CorelDRAW. I am alwaysamazed when the submissions start pouring in. It is truly inspiring tosee the creativity, versatility and incredible skill of our CorelDRAW

community. With so much talent, selecting our winners is not alwayseasy, but it is denitely an exciting process.

On behalf of everyone on the Corel team, Id like to congratulate ourwinners and extend a sincere thank you to all of our participants and tothe partners who so generously provided prizes for this years DesignContest, added Falsetto.

Cott showca CorlDRAW Talt From Arod th WorldCelebrated for its versatility, power and exibility, CorelDRAW Graphics

Suite is used across a wide range of industries and design disciplines.

The CorelDRAW International Design Contest recognizes outstandingwork in the following six categories: Advertising & Marketing, Signs/

Awards/Pesonalization, Vehicle Wraps, Textile/Fashion Design,General Illustration/Fine Art, CorelDRAW Marketing Campaign.Winners in each category are listed on the following pages:

Cott PrizigThree winners plus the top student entry from each category will receivea valuable prize package including selected products from Roland,Wilcom, Euro-Systems, Digital Designware, Apple, Digital ArtSolutions, Wacom, Canon, HP, Seagate and Corel. JosephDiaz, the grand prize winner will also receive a Roland VersaCAMMSP-300i printer/cutter (valued at approx. $13,495 USD).

I am honored that my design was chosen and extremely thankful forthe opportunity to compete against so many talented Corel users fromall over the world, said Joseph Diaz, Grand Prize Winner and ownerof Diaz Sign Art. I have been using CorelDRAW to work on designprojects for our family-owned sign shop for years. It is so approachableand user friendly, yet I nd myself still learning new things all theseyears later.

I never would have guessed back when I was starting out that thesame design software I used to play around on for fun, would one daybe such a huge part of how I make my living. added Diaz. And mynew Roland VersaCAMM SP-300i printer will be right at home inmy design studio and will be put to work every single day.

The judging panel for the CorelDRAW International Design Contestincluded members of the media, partners, CorelDRAW communitymembers, and Corel employees.

http://www.coreldraw.com/http://www.coreldraw.com/


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Advertising & Marketing

1stplace,Joseph Diaz, United States.

Artwork: Steampunk Stellas

2d plac,Felipe da Silva Cortes, Brazil.

Artwork: Dom GabrielloA

3rd plac,Adrian Juman, Guyana.

Artwork: Corporate Branding

stdt,Adriana Alamo, Mexico.

Artwork: Frijolbosa



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Promotional Items,

Awards & Personalization

1stplace,Aleksey Oglushevich, Russia.Artwork: Gift Personal Knife

2d Plac,Horea Grindea, Romania.Artwork: Sniezka Poland

Exhibition Stand

3rd Plac,Marina Shipunova, Ukraine.

Artwork: Medieval Music FestivalTradition Award

stdt,Divya Priya, India.

Artwork: Award Trophy



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Vehicle Wraps

1stplace,

Fabio Selani, Brazil.Artwork: Adesivos para veculos

2d Plac,Marcin Chamala, Poland.

Artwork: Poseidon

3rd Plac,

Suhasini R, India.Artwork: Suhasini Vehicle

Wraps

stdt,Divya Priya, India.

Artwork: Award Trophy



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Textile & Fashion Design

1stplace,Dhananjay Garg, India.

Artwork: Semi Urban Life

2d Plac,Damian Lobos, Argentina.

Artwork: SoccerBUZZ

3rd Plac,Muaviath Ali, Maldives.Artwork: Araamu Spa

Maldives

stdt,Dhananjay Garg, India.

Artwork: Semi Urban Life



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General Illustration &

Fine Art

1stplace,Alexandra Malysheva, Ukraine.

Artwork: The Mad Steampunk Tea Party

2d Plac,Michael Nettling, Germany.Artwork: Perfectly Dressed

3rd Plac,Yogita Butala, Germany

stdt,Prem Kumar V, India.

Artwork: Untitled



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CorelDRAW

Marketing Campaign

1stplace,Sandra Berenice, Mexico.

Artwork: Mas Simple Que La Vida

2d Plac,Choon Long Po, Malaysia.

Artwork: Draw LikeNever Before

3rd Plac,Bennes Patio, Philippines.

Artwork: Think X6

stdt,Jesus Eduardo Luna Reyes,

Mexico.Artwork: Mariposas


COReL WeBsITe CReATOR X5


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Ifac wi htML

COReL WeBsITe CReATOR X5B Jff McDail Learn

ItrodctioIn this article we will be briey discussing HTML used in the construction of a commonweb page and how HTML can be accessed in Corel Website Creator (CWC) X5. Formore in depth examples of HTML, visit www.w3schools.com .

Chick noodl CodMost internet web pages are made of a variety of code types. HTML, CSS, JavaScript,JQuery, AJAX, PHP, and SQL are all commonly seen in current web pages. Eachof these code types has a different base function. Each of the code types handles aportion of the web experience. In the early days of internet web programming all ofthe code was stuffed directly onto an HTML document. Now structure, functionality,content, and appearance are all handled separately. In CWC, we can access codefor all of the languages either through the interface or by pointing to external les.

HTMLHTML, or Hypertext markup language, is the structural component for most webdocuments. An extremely simple HTML web page example can contain the documenttype, a head, and a body.

The preceding web page is completely blank. HTML has dened what document typeto use, and that there is a head and a body. There is no content in the webpage. Notice that the head and body sections both have an associated

Imag 1:

Select GOHTMLSOURCEon Pageand CWCwill displaythe HTMLstructure andcode.

Imag 2: Selecting an

element in the documentmap will also highlightthe element in the HTMLSOURCE pane.


WEBSitE CREAtOR X5
http://www.w3schools.com/http://www.w3schools.com/


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WEBSitE CREAtOR X5

ID. The ability to identify or name HTML elements is extremelypowerful and is the primary method by which scripts accessand change the web page dynamically.

Dirctl accig HTML i Corl Wbit Crator X5In CWC, a page must be loaded to view the HTML code directly.By default, the CWC will load up the site map. Once the map

is loaded, select PAGE. Page will give us a working view ofour website. Select GOHTML SOURCE (see Image 1) andCWC will display the HTML structure and code. Once the HTMLSOURCE view is open, selecting an element in the documentmap will also highlight the element in the HTML SOURCE pane(see Image 2). To manually enter HTML codes, simply click onthe HTML in the HTML SOURCE view and start typing.

Cotxtall viwig HTML for a giv lmtCorel Website Creator is designed to spare you from havingto actually write HTML code. You can view the HTML for anyspecic element by selecting the element (see Image 3) and

then selecting the HTML tab under the properties view. TheHTML tab will bring up the HTML code for the selected element(see Image 4).

How to chag lmt attribt i Corl Wbit CratorIn our properties view, there are various tabs that allow accessto different element attributes. The properties for the selectedelement allow on-the-y click and change for HTML attributesas well as CSS (element styling) without having to dig intothe HTML or CSS code directly. In addition, some of thestandard image corrections we can make in Corel are also

controlled via the picture properties view. The starting viewfor properties is the General view (see Image 5). To changethe picture alignment, select the Align tab in Properties (seeImage 6). The Geometry tab allows us to change the overallimage size, crop, mirror, and rotate the image on the y (seeImage 7). Brightness, contrast, hue, and saturation can all bechanged on the y in the Adjustments tab (see Image 8). Wecan individually size and color each border for our element withthe Borders tab (see Image 9). With the Text on Image tab (seeImage 10), we can add text over top of our image and select avariety of fonts, sizes, and colors for the text. The Red EyeRemoval tab is similar to the red eye removal tool in

CorelDRAW. The Hot Spot tab (see Image 11) helps

Imag 3: View the HTML for any specic element byselecting the element and then selecting the HTML

tab under the properties view.

Imag 4: The HTML tab will bringup the HTML code for the

selected element.

Imag 5: The starting view for propertiesis the General view.

Imag 6: To change the picture alignment,select the Align tab in Properties.

Imag 7: The Geometry tab allows us to change theoverall image size, crop, mirror, and rotate the

image on the y.

Imag 8: Brightness, contrast, hue, andsaturation can all be changed on the y

in the Adjustments tab.


WEBSitE CREAtOR X5


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WEBSitE CREAtOR X5

to keep track of any hot spots that may be assigned to an image and what the hot spotfunction is. The Actions tab (see Image 12) is where actions can be assigned to an

element. The Actions tab is extremely powerful and we will cover it in-depth later onin this article series. The Actions tab allows for dynamic content in your web pages. Agood example might be hovering over an image to pop up a description of the image.

How to chag a lmt ID i Corl Wbit CratorThe element ID is one of the most important attributes of any element in an HTML page.By using an exact element ID, we can alter, delete, augment, and completely changethe appearance and contents of the element. To access the ID, we select the Image element properties and simply type in the ID we would like to use (see Image13). Corel Website Creator automatically assigns an ID, but we may want somethingmore memorable than Picture9. When we work with dynamic scripting languageslike JavaScript, many of the operations start with a search for a specic element ID.

CoclioCorel Website Creator is designed to add a visual representation of the changes made

to HTML code and allow an easy point-and-click interface to change the attributes forelements in our web pages. CWC brings together visual HTML, and CSS editing,with some of the features that make CorelDRAW great. In our next article, we willdiscuss Cascading Style Sheets (CSS) and Corel Website Creator along with beginningdynamic web page development.

Jff McDail is the Owner/Operator of Creative Graphic in Philomath, Oregon. Jeffhas been working with computers since the age of 5 and was a journeyman machinist

before working in the graphic arts business. Creative Graphic offers services including

laser engraving, rotary engraving, sandblasting, sublimation, image transfers, vinyl

signs, banners, screen printing, and promotional products. Jeff routinely applies

graphics to a wide variety of materials. You can contact Jeff by email atJeff@

creativegraphic.net.

Imag 9: We can individually size and color each borderfor our element with the Borders tab. Imag 10: With the Text on Image tab, we can add text

over top of our image and select a variety of fonts, sizes,and colors for the text.

Imag 11: The Hot Spot tab helps tokeep track of any hot spots that may beassigned to an image and what the hot

spot function is.

Imag 12: The Actions tab is whereactions can be assigned to an element.

It allows for dynamic content.

Imag 13: To access the ID, we selectthe Image element properties

and simply type in the ID wewould like to use.


MAKInG MOney WITH CDR
mailto:Jeff%40creativegraphic.net?subject=mailto:Jeff%40creativegraphic.net?subject=mailto:Jeff%40creativegraphic.net?subject=mailto:Jeff%40creativegraphic.net?subject=


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Laser Engraving Help Resources Available

RviwSo far in our exploration of laser engraving we looked atsome of the products you can create with a laser engraver.Then last time we discussed the investmentand skill level required to successfullycreate engraved objects from computergraphics.

In this section, we will look at the resourcesavailable to help you get started in laserengraving. If you already have a laser

engraving operation, these companies canhelp you expand it.

Prodct pplirIn this part, well look at companies that supply laser engraving equipment.Well mention their software, and if they also supply blank products.

Check the websites ofthese companies for details.

Additional companies notlisted here can be found on

the Graphic Products Guideat www.graphicproductsguide.com.

epilog Lar Corp., Gold,CO(888) 437-4564HardwareEpilog Laser of Golden, CO,is a leading producer of ying-optics based CO2 and berlaser systems. Epilog offers awide variety of laser engraving

machines. Most are equipped

with high-speed servo-motors andencoders. Some of their entry-levelmachines use high-speed steppermotors for motion control.

SoftwareEpilog supplies drivers with theirmachines that make them compatiblewith CorelDRAW and other graphicsoftware packages. In addition,they also offer a software product

for laser engraving photographs,which makes the process simple andeasy. According to the company,Epilog Laser has partnered withEngraveLab to bring you the

industrys best photo processing

software: PhotoLaser Plus. The

easy-to-use software interface

and powerful photo processing tools allow you to create the highest quality photo

engravings in the industry!

For the latest information on their equipment and software, please visitwww.epiloglaser.com

Gravograph usA, Dlth, GA(800) 843-7637HardwareGravograph offers CO2, YAG and FIBER laser engraving systems, ranging fromtabletop lasers to heavy-duty industrial laser systems for high production needs.

Although not a subject of this chapter, they also offer a wide range of mechanicalengraving machines.

SoftwareGravographs current software offering is GravoStyle 6, which is a

proprietary engraving software package for laser & rotary engraving

MAKInG MOney WITH CDRB Jd ad Joh McDail Learn

epilog tr-lvlZig machi

epilog Fibrmarkmachi


MAkiNG MONEy WitH CDR
http://www.graphicproductsguide.com/http://www.graphicproductsguide.com/http://www.epiloglaser.com/http://www.epiloglaser.com/http://www.epiloglaser.com/http://www.epiloglaser.com/http://www.graphicproductsguide.com/http://www.graphicproductsguide.com/http://www.coreldrawpro.com/RE/ULS.htm


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machines. In addition, theyalso supply a driver so thattheir laser machines canbe driven by CorelDRAWand other graphic softwarepackages.

Blank EngravableProductsGravograph also offers afull line of blank productssuch asindoor engravingmaterials; outdoor engravingmaterials; plastics; metals;engravable gifts; frames &accessories.

For the latest information ontheir equipment, software,and blank engravableproducts please visitwww.gravograph.us

Trotc Lar Ic., ypilati, MI

(866) 226-8505HardwareTrotec laser offers a full line of laser engraving,marking, and cutting equipment. They offer bothCO2 and ber laser systems. Some of theirsystems offerraster engraving at 140 in/secalarge work area (51 x 51) with raster engravingintegrated fume extractionInPack technology,which protects machine components. They alsooffera Hybrid-Laser which contains 2 lasersources in one platforman Excimer laser witha galvo-motion system for marking

eyeglass lenses.

Gravograph Ls900XP it.

Trotc tr-lvl

spd machi

Gravograph Ls100Fibr machi


http://www.gravograph.us/http://www.gravograph.us/http://www.coreldrawpro.com/RE/ULS.htmhttp://www.gravograph.us/http://www.gravograph.us/http://www.coreldrawpro.com/RE/IDPlates.htm


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SoftwareTheir machines come with a driver, which makes them compatiblewith CorelDRAW and other graphics software packages, alongwith job management software. For more information pleasevisitwww.troteclaser.com

uivral Lar stm Ic., scottdal, AZ(800) 859-7033HardwareFounded in 1988, Universal Laser Systems Inc. (ULS) is aleading global provider of CO2 laser and computer-controlledlaser systems. They offer a comprehensive line of CO2 andber lasers, along with fume extractors.

Universals laser systems are used to cut, mark, and engraveplastic, metal, wood, glass, stone, ceramic, rubber, acrylic,textiles, and many other materials quickly and easily.

Their laser systems are widely used throughout Fortune 500and small businesses in the automotive, aerospace, awards,electronics, packaging, and manufacturing industries to producea variety of goods ranging from custom, one-off items to identical

mass-produced parts and products.

SoftwareDrivers are included with ULSsystems so that they can be usedwith CorelDRAW and other graphicsoftware packages. In addition, ULSoffers 1-Touch Laser Photo which,according to the company, allows youto quickly and easily make almost any

photograph laser engravable. 1-Touch

Laser Photo applies special

lters to your image and

uLs tr-lvldktop machi

uLs Mlti-Wavlgth

CO2-Fibr machi

Trotcspd 300Flxx it


http://www.troteclaser.com/http://www.coreldrawpro.com/RE/LaserSketch.htmhttp://www.coreldrawpro.com/RE/IDPlates.htmhttp://www.troteclaser.com/http://www.coreldrawpro.com/RE/GeoK.htm


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adjusts the contrast and denition appropriately for the material being processed. Using the software is as

simple as selecting your target material from a list; then cropping, resizing, rotating or mirroring the image as

needed.

For more information on ULSs products, please visitwww.ulsinc.com

Traiig Rorc

Equipment manufacturers, software suppliers, and a number of blank-product suppliers all provide some levelof training in the use of their products. For members of ACDRP (the Association of CorelDRAW Professionals,which publishes CorelDRAW Help Magazine), there is extensive video training available on-line.

See www.CorelDRAWhelp.com. For other training opportunities, visit the calendar of events and classeshosted by ACDRP at http://www.coreldrawpro.com/Calendar.htm.

P.S. if you have an event youd like listed on the calendar, please emailCorelDRAWHelps editor at [email protected].

Coclio

Next month well list additional companies that provide software, and/or blank products.

Jd ad Joh McDail are owners ofJHM MarketingandCorelDRAWhelp, Inc. They provide consultingand training services for the industry. Currently they are both Corel Training Partners and offer private and

group training seminars. They also have a series of interactive video lessons teaching CorelDRAWavailable on-line, and on CD. The on-line and CD lessons cover CorelDRAW basics and CorelDRAW applied to

laser engraving, sandblasting, sublimation, screen-printing, etc. (For information on training services and video

lessons available visitwww.CorelDRAWhelp.com) You may contact them via email atmail@CorelDRAWhelp.

com

Corel Tips

Traformig Objct -Transformation is any type of change to an objects shape or position. CorelDRAWkeeps track of these changes in size, position, width, height, scale, skew and rotation angle. CorelDRAW X4remembers the original shape of your object regardless of the number of transformations (changes) to theobject. You can restore the objects original shape and size by removing all of the transformations from theobject. You do this by choosing Arrag>Clar Traformatio from the Menu Bar. This will bring backthe objects original shape.

Docmt Bordr - Need a border around your document quickly? Double-click the Rctagl Tool buttonin the Toolbox. You may then make adjustments to the border such as increasing the point size of the border

and/or rounding the corners from the Property Bar.

Put Your Art on the Cover

You are invited to submityour artwork for thecover of future issues ofCorelDRAWHelp! Each

issue will highlight theartwork of one selectedCorelDRAW user.

(www.coreldrawpro.com/coverart.htm)

There will also be a short About the Cover articleon the inside that identifies you as the artist,and describes briefly how you created it. Yourcontact information will be listed so others in theCorelDRAW community can contact you for moredetails or just to congratulate you!


InsIDe sAnDBLAsTInG
http://www.ulsinc.com/http://www.coreldrawhelp.com/http://www.coreldrawpro.com/Calendar.htmmailto:editor%40coreldrawpro.com?subject=http://www.coreldrawhelp.com/mailto:mail%40CorelDRAWhelp.com?subject=mailto:mail%40CorelDRAWhelp.com?subject=http://www.coreldrawpro.com/coverart.htmhttp://www.coreldrawpro.com/coverart.htmhttp://www.coreldrawpro.com/RE/GeoK.htmmailto:mail%40CorelDRAWhelp.com?subject=mailto:mail%40CorelDRAWhelp.com?subject=http://www.coreldrawhelp.com/mailto:editor%40coreldrawpro.com?subject=http://www.coreldrawpro.com/Calendar.htmhttp://www.coreldrawhelp.com/http://www.ulsinc.com/


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InsIDe sAnDBLAsTInGB Jd McDail Applications

Caig Awk f

Sadblasig Pa 1

ReviewSo far, in this series, weve covered:1. Why we chose sandblasting.2. Products you can produce with the process.3. An overview of the process and its requirements.4. A detailed review of the hardware and materials requiredfor the sandblasting process, which includes Sandblastcabinets, Compressors, Abrasives, Nozzles, Dust Collectors,Masking materials and their applications, Exposure units for

photo-masking (Vinyl cutters for vinyl masking and Laserengravers for laser masking)

Before we continue into creating artwork for sandblasting,we need to cover

What you must absolutely have for sandblasting vs. optionalequipment

First, what you absolutely must have1. A Sandblast cabinet

2. Dust Collector3. Abrasive4. Nozzles5. An Air Compressor6. Sandblast masks

a. Permanent Stencils acrylic/metal (These can be purchased from many craftstores.)b. One-time use Stencils (Vinyl which are cut by hand, or Photo Masks preparedby outside companies).

Then, Optional Equipment1. A graphic workstationi.e. Computer

2. Graphic Software

3. A more sophisticated method of producing masks:a. Vinyl Masks cut by machineb. Photo Masks (A Film Printer and Exposure Unit)c. Laser Masks cut with a laser engraver

Starting out with a ComputerAs we mentioned above, you can start sandblasting withouta graphic workstation, i.e. computer. There are permanentstencils you can purchase from many craft stores. You

can choose to hand-cut vinyl. You can also send camera-ready art, which you might receive from your customers,to sandblast supply companies and they will create photo-masks for you. (Typically this is only cost effective for multi-piece runs.)

That being said, when we purchased our sandblast equipment,we already had a number of computer workstations and wereworking with CorelDRAW. In addition, since neither one of usis very good as a freehand artist, we also purchased graphicsand clipart packages that had images we wanted to use.

Armed with a computer, CorelDRAW (which already comes with a lot of clipart), and ourclipart packages, we simply assembled images with text as required for our projects.

The computer also allows us to maintain les of past projects as templates that wecan modify to use again and again.

If you dont already have a computer, we would recommend anything that can runCorelDRAW, or whatever graphic package youd like to use. Since, for photo-masking,all you need to do is print your artwork on a lm printer, it doesnt matter if you choosea PC or Apple system, as long as its compatible with your printers.

If youre also running other equipment, like engravers, vinyl cutters etc.,


iNSiDE SANDBlAStiNG

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you need to select a computer thats compatible with both the hardware and drivingsoftware. Generally, that will mean a PC.

Lets look at a workstation suitable for running CorelDRAW Graphics Suite X5.

Minimum Computer System Requirements Operating System Microsoft Windows 7, Windows Vista, or Windows

XP, with the latest service pack installed (32-bit or 64-bit editions).Authorsnotemost new computers are running 64-bit operating systems. If you haveolder equipment, you need to make sure it will be compatible.

Computer Processor Intel Pentium 4, AMD Athlon 64, or AMDOpteron Authors note the CorelDRAW X5 suite takes advantage ofthe multi-threading capabilities of many of the newer computer processors.

Memory 512MB of RAM (1GB recommended) Authors note forWindows XP we recommend 512 as a minimum and prefer 1GB, especiallyif you intend to work with bitmap images. For Windows 7 and Vista werecommend 2GB as a minimum.

Hard Disk Space 750MB (1GB for typical installation without content) Authors note thats what is required for the program, youll need additionalspace for le storage. We recommend 80-120GB drives as a minimum.

Monitor Resolution 1,024 x 768 or better (768 x 1024 on Tablet PC).Authors notewe are using large 21 high-resolution displays. They arenot that expensive, and really help our aging eyes.

DVD drive Mouse, Trackball, or Tablet Microsoft Internet Explorer 7 or higher

To that, we recommend adding An external hard-drive for backupWindows 7 has auto-backup built in. Its

not a question of Will your system fail?; its When will your system fail! -- or

be infected by a computer virus. Keep in mind, even if you are not connectedto the internet, your system can be infected unknowingly by customer-suppliedles. In todays world, backup is essential.

A medium resolution atbed scannerto use for customer-supplied camera-ready and not-so-ready artwork.

At least one inkjet printersuitable to print lm for photo masking. Checkwith the lm supplier for printer recommendations.

Software packages including:o CorelDRAW Graphics Suite, which includes CorelDRAW, Corel

PHOTO-PAINT, and lots of clipart and fonts.o Some form of virus protection.one of the best available is free from

Microsoft.o Optionallyclip-art collections of images you like. On this

The Assoc ia t ion o f Core lDRAWProfessionals (ACDRP) announces aSpecial Limited-Time Sale of 50% off onassociation membership -- and the additionof a new Video Training membership level.

Effective June 15, Basic Membership whichis normally $90/year will be $45/year. Basic

ACDRP Membership offers online access to more than 500 articles, tips, andtemplates for improving graphics and business skills.

Premium membership which adds On-Line Video training and 2 free emailconsultations per year to the basic level is normally $240/year; but now for a limitedtime, Premium membership will be available for $120/year. Premium membership

was added in 2009 with a complete on-line Video Training Library. More than 75videos are currently posted and more are added each month. In fact, a new serieson CorelDRAW Tips, with special focus on Version X5, will be posted this summer.

ACDRP has also announced a new intermediate levelof membership; VT (Video Training) membership. VTmembership includes Basic and On-Line Video Training;it does not include free email consultation. The regularprice for VT membership is $180/yr. During this sale VTmembership will be available for $90/yr.

Now is the time, says Executive Director Mike Neer,

for CorelDRAW users to really boost their skills, so theycan grow their business as the economy recovers. Thenew Video Training program has won rave reviews frommembers, and this special makes it available to morepeople.

Members, who have joined or renewed in the last 90 days, can also call to takeadvantage of this Special. For more information, visit www.coreldrawpro.com/join.htm.

Click this link to see a sample of the Video Training for the technique of Feathering

the Edge.

Mmbsip oSal nw!


iNSiDE SANDBlAStiNG
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subject, be careful to select packages that are royalty-free. Many ofthe cheaper packages are for personal use only, and legally cannotbe used to produce products for sale.

ConclusionYou can get started in sandblasting without a computer, but a computer will releaseyour creativity. If you already have a computer, it will probably work ne. If you need

a new onecurrent computer systems weve seen on the market that we think aremore than adequate for the task can be purchased from computer retailers for wellunder $1,000.

Keep in mind that computers are always improving. After many years of experience,our rst rule of computers is Dont buy more than you need today because tomorrowit will be cheaper and faster!

Next we will begin looking at artwork requirements for sandblasting.

Jd McDail, with her husband John are owners of JHM Marketing andCorelDRAWhelp, Inc. They provide consulting and training services for the industry.

They started in the personalization business in 1989. They also owned and operatedMoments Remembered, a retail personalized gift shop for 10 years in Sisters Oregon.

Currently they are both Corel Training Partners. They have been using CorelDRAW

for personalization processes since they started in 1989; and have been teaching

it for, engraving, sandblasting, sublimation, etc., since 1991. They have a series

of interactive video lessons teaching CorelDRAW and Sandblasting Essentialsavailable on-line, and on CD. (For information on training services and video lessons

available visitwww.CorelDRAWhelp.com) You may contact them via email [email protected]

u yor ACDRPAociatio srvic!

Caldar

Claid

Find providers of more than 40 graphicsservices -- from ADA Signage toTransfers. Check out this link:www.graphicservicesguide.com

Find providers of equipment, tools,materials, software, and blank productsfor applying graphics. Check out this link:www.graphicproductsguide.com

ACDRP Mmbrhip Ha It Privilg!

Members have access to even more services, such as: QickLarsearchable database of 400+ articles; Qick TnT searchabledatabase of CorelDRAW tips and templates; and discounts on GSG,Classieds, and the Bookstore. To nd out about membership, visit:www.coreldrawpro.com/join.htm

Find trade shows and educationalprograms that can help you expand yourbusiness and skills. A complete industrycalendar is available at:www.coreldrawpro.com/calendar.htm

Find useful products/equipment/

displays, etc. for sale, or list your own.Check out the current items for sale at:www.coreldrawpro.com/classiedsShare CorelDRAW Tips

Do you have a tip, short-cut or project you would like to share with otherCorelDRAW users? Then this is the place for you. CorlDRAW Hlp readerswould like to know how other people are using the CorelDRAW program fordifferent projects. Everything from logo design, brochures and flyers to sign andt-shirt artwork.

Just send us an email with your idea to the editor at [email protected] much!


GeTTInG AHeAD
http://www.coreldrawhelp.com/mailto:mail%40CorelDRAWhelp.com?subject=mailto:mail%40CorelDRAWhelp.com?subject=http://www.graphicservicesguide.com/http://www.graphicproductsguide.com/http://www.coreldrawpro.com/join.htmhttp://www.coreldrawpro.com/calendar.htmhttp://www.coreldrawpro.com/classifiedshttp://[email protected]/http://[email protected]/http://www.coreldrawpro.com/classifiedshttp://www.coreldrawpro.com/calendar.htmhttp://www.coreldrawpro.com/join.htmhttp://www.graphicproductsguide.com/http://www.graphicservicesguide.com/mailto:mail%40CorelDRAWhelp.com?subject=mailto:mail%40CorelDRAWhelp.com?subject=http://www.coreldrawhelp.com/


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GeTTInG AHeADB stv Jacko, Cotribtig writr Grow

Getting Started in Print-and-Cut

Heat-Applied Graphics

Diversication is the name of the game for any business that wants to survive and thrive in todays economic

conditions. And there is no single piece of equipment that is more diversied than a printer/cutter.

Print/cut machines have been around long enough that most industry members know what they are, butjust in case you are one of the few who doesnt, a print-and cut device acts like two machines in one.First, a design or graphic is inkjet printed on white media, then the machine draws the media back onthe roller and on this second pass, a knife contour cuts each image.

If youve used a heat-applied material, its weeded and applied to apparel or anything made out of fabriclike tote bags, sneakers, and umbrellas, with a heat press. If youve used a self-adhesive material, youweed it and apply to whatever it is you are decorating. Banners are directly ink jet printed so there is no

weeding or additional application steps for those.

Its hard not to be impressed with

the amazing versatility and potential

protability of print and cut technology.

O of th wt mmbr of th prit-ad-ct machi famil i Rolad VrastdioBn-20 pritr. It 20 ich wid ad alo ca do mtallic ik ad whit jt lik it big

brothr th VraCAMM Vs ri, which tart at 30 ich wid.Photo courtesy of Imprintables Warehouse, Masontown, Pa.


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Limitl dcoratioWhats so cool about a printer/cutter is there is an almostendless list of items you candecorate with it. On the apparelside, there are printer/cuttermaterials that will go on almost

anything including hard-to-decorate fabrics like nylon,Spandex, and even leather.On the sign/graphics side, youcan make window decals, wallgraphics, posters, bumperstickers, banners, magnets,all kinds of signage, and evenoutdoor awnings that go overwindows and doors.

What does this mean for your

shop? No matter what type ofcustomers you have, you cannow offer a greater selection ofproducts to help them promote their business, event, or activity. If its a golf tournament and youve donegolf shirts, suggest a customized umbrella or shoe bag. If its a trade show, instead of only uniforms,suggest stickers to be given away, tote bags, or a banner for the booth.

If youre doing team uniforms for the local high school, think of all the window decals, bumper stickers,and wall graphics that the booster club can sell with the high schools logo and team name. You nowhave the power to incrementally increase a sale to every single person who walks in the door.

You can even do full vehicle wraps with a printer/cutter, a service that commands top dollar in most markets.Having this versatility means that you have multiple revenue streams from a single piece of equipment.

The other great plus of a printer/cutter is you no longer have to charge by color. The inkjet printer cando limitless colors, and you charge a at fee. Theres no screen setup, no digitizing, none of the addedfees that are necessary with screen printing and embroidery that many clients balk at when you haveto explain them.

To return to the example of the local high school, imagine this scenario: While the shop owner talks tothe coach about uniforms, another staffer explains to the booster club president about fund-raising andhow the club can sell decals with their players names and numbers to raise money.

Most high school teams have sponsors who need to be recognized. You can easily provide a banner

for each supporting company to hang up against the back fenceof the baseball eld. Not nished yet, the savvy shop owner topshis presentation off by showing how custom wall graphics of theplayers or a giant mascot can be applied to almost any surface. Ina short conversation, this owner has covered four applications thatthe team would easily be interested in and all of them produced onthe same piece of equipment. Cross selling is the name of the game!

expad or biPrint and cut is a great t for any business that is looking to expand,whether its a decorated apparel shop, awards and trophies, orpromotional products. My wife and I purchased our rst RolandVersaCAMM printer/cutter about six years ago. We had anembroidery-based business and also were doing some heat-appliedgraphics at the time.

This technology has allowed us to expand our business intoso many different areas, and it has helped us compensate

What iz pritr/cttr o choo, dpd o what owat to do with it. Th 20-ich pritr i grat for cht-iz

T-hirt trafr, dcal, ad tickr, bt if o dcid owat to do bar, oll d at lat a 54-ich pritr.Photo courtesy of Imprintables Warehouse, Masontown, Pa.

Th latt prit-ad-ct modl hav th capacit toprit mtallic ik. B ig th mtallic a pot color,o alo ca crat a holographic or 3D txtrd look.

Thr ar 26 prt txtr ad holographicffct icldd with th pritr.

Photo courtesy of Imprintables Warehouse, Masontown, Pa.


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for the times when embroidery is slow. With the printer/cutter we produced signage andother media from it. I think any business that is looking for a way to smooth out the upsand downs of current products and services should consider this type of investment

Even if you already own a vinyl cutter, it still makes sense to consider a printer/cutter aswell. Because a vinyl cutter can do only one color at a time, it dramatically limits whatyou can do graphically. To produce multicolor graphics, you need to layer the media,which creates extra bulk and can be unwanted as well as time consuming and costly.

With a print-and-cut machine, you have the ability to produce limitless colors andeven photographic prints with little effort. This allows for a higher price point as the

perceived value is higher even though the labor is the same.

Having the vinyl cutter, in addition to this, allows the shop owner to maximize all ofhis equipment as there are times when a single-color design is needed. In our shop,we often have both pieces of equipment running to meet all of our customers needs.

eqipmt OptioThere are a few manufacturers out there, with Roland and Mimaki being the largestand the best known in the industry. Buyers need to evaluate what options are bestsuited for them and what support is available. Whichever brand you decide on, makesure that the dealer has a good support system available.

Look for on-site and phone support, Web-based support, Youtube videos, and

places like MyVersaCAMM.com where users help one another answerquestions. When evaluating the machine, it will be necessary to decideif features such as metallic inks and white inks add value to the currentbusiness. Get samples of the print output and look for a dealer that willprint your own graphics to see if it is a solution that will t in your shop.

Metallic inks are a relatively new technology and are mostly used when

creating decals or stickers. By using these shiny colors as a highlight,you can add some extra umph to a design. White inks also are availableonly for graphic applications. They are used to create a white underbasefor clear stickers that are commonly stuck to a window. Previously awindow sticker would have had to be backed with a white background,but now the printer creates the white underbase in ink and inkjets thedesign on top. So it saves labor and makes for a thinner nished product.

The newest and smallest printer on the market is the Roland BN20VersaStudio. It starts at 20 inches wide and goes all the way up to 72inches and higher. Most shops will choose a machine in the 30-inch to54-inch range depending on what they need to produce.

I always encourage a newbuyer to look at expansionin the future and make surethey are choosing a machinethat will meet all of theirneeds. Our rst Roland wasa 30-inch printer/cutter. Wequickly found out that it ishard to produce a 36-inchtall banner with only 30

inches of print space! If Icould go back and do it allover, I would have gonewith the 54-inch machine inthe beginning to allow us tomeet all of our customersexpanding needs.For shops look ing a tportability, the VersaStudioBN-20 20 inch is ideal, asits light enough to transport

Thr ar prit-ad-ct matrial that adhr to virtall a tp of fabric icldig prtrtch matrial ch a padx ad kit. so thr i o far of a dig crackig or

dtrioratig wh trtchd.Photo courtesy of Imprintables Warehouse, Masontown, Pa.

Thr ar ow prit-ad-ct dvic that willprit a whit drba bfor pritig color otop. For applicatio lik clar widow dcal,

thi limiat th tp of havig to crata parat whit lar that th clar widowtickr wold adhr to bfor applicatio.

Photo courtesy of Imprintables Warehouse,

Masontown, Pa.


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to an outdoor event. So when choosing, make a list of all the things you imagine youmight use the machine for and that will help guide you to choosing the right solutionto meet your needs.

Another plus of a printer/cutter is it does not necessarily require a lot of space.Depending on the size, you can go as small as a counter top for the 20-inch machine.However, you might need an entire room to accommodate a large 54- to 72-inch

machine.

show M Th MoThe capital investment will depend on what size machine. The 20-inch machine sellsfor as low as $8,500. This is the rst time this technology has been available for under$10,000. We have already seen a huge demand, and I expect it will continue as it isnow an affordable option for even a small shop. Most print/cut equipment ranges inthe mid- $10,000 range up to $30,000 for a large 54-inch printer.

There is a learning curve just like any other piece of equipment. Make sure that youget your machine from a dealer who is dedicated to training. When I do an installation,

it typically encompasses an

entire day. I offer about twohours of setup and calibrationfollowed by user training.

There also are classes availableto show the user how to use theequipment to make all of theproducts available. If you havestrong graphics knowledgealready, it will help. I wouldestimate that on average, users

are procient at operating theirnew equipment within one totwo months; however, theyshould be competent andproducing products at the endof the rst day!

Rapig ProtProt margins vary by type ofproduct. In the garment industry,you can have anywhere from athree to four times markup. In

the sign and decal industry,

margins are much higher.Sometimes the markup canbe several hundred times thecost of the item produced. Forexample, in my area bannersare sold at around $8 persquare foot retail. It costs under

$1 per square foot to producethis product. Remember thoughthat a banner sale is a single-purchase item for the customerwhile garments are highervolume so the profit gainedfrom the customer usuallyevens out.

Those needing training havea wealth of options. There arewebsites such as www.myversacamm.com and many Youtube videos available for

free. I am constantly adding more videos, and I take requests on my Youtube channelStevenJacksonIW.

There also are on-site training and workshops available to allow the user to gainmore condence and expertise in operation and sales of products. I currently teacha two-day 101 workshop and a vehicle wrap two-day hands-on course with anadvanced course being developed. The demand for continuing training is enormous!

Adob v. CorlBoth are great programs that will allow the user to produce graphics. I personally ndthat CorelDRAW is easier to use and a very intuitive program. All of my training videos

and hands-on courses are centered around CorelDRAW. From visiting customers anddoing installations of new equipment I have seen that CorelDRAW is faster to set upand train on for the new user.

I am very passionate about this type of technology and how it can transform a business.If you are interested, do some research and ask the questions! I think that any shoplooking into expansion should consider this type of machinery. It can transform acustomer coming in the door for a single product into a multiple revenue stream.They are already getting the products from some other place and most of us wouldrather go to one shop rather than three or four to get what we need for our team ororganization. Keep those customers coming back to you!

Steven Jackson is .

For apparl dcorator, prit-ad-ctqipmt op p w markt a th

ca ow offr a wid rag of graphicfrom dcal ad tickr to wall graphicad bar.Photo courtesy of Imprintables

Warehouse, Masontown, Pa.

Mlticolor tickr ad dcal ar a. Thprit-ad-ct dvic cotor ct ach dcal,ad it i wdd ad rad to b applid to a

mltitd of rfac.Photo courtesy ofImprintables Warehouse, Masontown, Pa.


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More than 60 videos already posted and more added regularly!40 videos on CorelDRAW Features26 videos on Job Setups for laser engraving, sandblasting, and printing.

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I have continued to search for innovative plugin software that will enhance CorelPHOTO-PAINTs image processing capabilities. A plugin is simply an add-on software module

that provides unique features, efciencies, and creative tools to a major application.For a plugin to be effective, it must perform awlessly, be reasonably priced, easy touse, and add exciting tools to the host software.

TOPAZ LABS just released B&W EFFECTS as its newest plugin compatible withCorelDRAW X5 Graphics Suite. B&W EFFECTS adds substantial creative capabilitiesto X5.

Topaz B&W Effects is a black-and-white converter and powerful image enhancerthat provides you with a variety of tools that make it easy to create stunning black

InsIDe PHOTOsB Bill Lk, Cotribtig writr

ADD NEW P LUGINS TO CorelDRAW X5

Pa 3: toPAZ B&W

eFFeCtS CasSig rsls!

and white, tinted, and hand-colored compositions. More than your traditional black-and-white conversion tool, Topaz B&W Effects features a simple and unique 4-step

workow with more than 60 controls arranged in four logical categories. This givesyou complete control of the conversion process. Thousands of unique effects arepossible. The images included in this article provide a small sample of the capabilities.

WHy Is BLACK AnD WHITe COnVeRsIOn neCessARy?

To be competitive in the personalized products market, you should differentiate yourselfby creating images that are optimized for each method of image reproduction. B&WEFFECTS can help in several different areas. Here are just a few:

In LASER ENGRAVING you can control contrast, exposure, and adaptive exposure.

Adaptive Exposure enhances the dynamic range of an image. This allows you toimprove both detail and depth. At higher settings, you can create HDR-like images.In addition, you can use other controls to:

tab Simplify images and create stylized looks. tab Convert images to infrared to bring out hidden dramatic details. tab Correct exposure, balance, lighting, and redene tonal values.

Other engraving software can convert a photo for engraving, but they do not possessthe same degree of creative editing capability.

Abov Photo:This color portrait was converted using a classic Aubergine preset.

High Adaptive

Exposure

settings

were used

to prepare

these images

for laser

engraving.


iNSiDE PHOtOS


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FULL COLOR images can be converted to hand-tinted and toned b&w prints. Morethan 175 presets are provided to reproduce traditional photo printing techniques andspecial effects. These presets can be ne-tuned with the adjustment sliders. Youcan design new presets and save them for future use. Both older prints and new

color images can be transformed to produce both beautiful heirloom keepsakes andmodern stylized images. Actual lm grains (e.g. Kodak TRI-X) can be applied to addeven more realism.

BW EFFECTS Simplify provides painterly effects. Most important, Simplify can serveas a pre-processor for bitmap to vector conversions. Applying Simplify adjustmentsgives you complete artistic control and takes a processing load off OUTLINE TRACEin CorelDRAW after an image is simplied and imported.

THe COnTROL PAneL

All TOPAZ LABS control panels use the same intuitive, single-page layouts. Learning

curves are very short with the rst plugin you install. The learning curve is even faster

Tinting,

contrast, anddetail were

added to this

once dull color

image of a cat.

This single page control panel guides you through BW EFFECTS.

on subsequent plugins due to their inherent similarities. The BW EFFECTS controlscreen may be the best so far as the standard workow is so well dened.

The CONTROL PANEL is dominated by a large preview screen in the center. Thisscreen may be set up as a single or before-and-after split-screen format. To the leftof the preview screen, the EFFECTS groups are dened. When an effect group isselected, its associated presets are listed in the section below. When you highlight a

preset, its effect is displayed in a small window in the upper left hand corner. Whenyou click on a preset, the converted image is displayed in the large center screen andyou are ready to follow the adjustment workow. At the bottom of this section, you canname and save your own new presets to add them to an appropriate effects group.

The ADJUSTMENT WORKFLOW is dened in 4 separate submenus:

1. CONVERSION2. CREATIVE EFFECTS3. LOCAL ADJUSTMENTS4. FINISHING TOUCHES


iNSiDE PHOtOS


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The functions of each submenu are summarized below:

CONVERSION allows you to adjust both basic exposure, curves, and adaptiveexposure. In addition, it allows you to apply color lters and selectively adjust colorsensitivity.

CREATIVE EFFECTS includes a powerful SIMPLIFY capability to create artistic effects

and enhance images for engraving and bitmap-to-vector conversion. In addition,Creative Effects allows you to add diffusion, posterization, and camera shake to animage for additional special effects.

LOCAL ADJUSTMENTS is a brush tool that allows you to modify specic areas of theconverted image. The brush can be used freehand or set to be edge aware. Brushfunctions include restore color, erase, dodge, burn, add detail, and smooth. The brushsize, overall strength, opacity, and hardness are fully adjustable.

FINISHING TOUCHES allows you to add vignettes and borders to your image. Youcan add specic lm grains and tones (including quad tones). In addition, you cancontrol overall transparency, allowing up to 50% of the original image to show through.

Follow these 4 logical adjustment steps and let your creative juices ow. The variationsare countless.

TesT enVIROnMenT

My testing was performed with the 64-bit version of Windows 7, a dual core processorand 3 gigabytes of DDR2 memory. Corel PHOTO-PAINT, CorelDRAW, and BWEFFECTS worked awlessly together with this system conguration.

InsTALLInG BW eFFeCTs i WInDOWs 7

When you install BW EFFECTS, the plugin will be saved in C:/Program Files(x86)/Topaz Labs/BW EFFECTS.

Copy (Ctrl c) and paste it (Ctrl v) into C:/Program Files(x86)/Corel/CorelDRAWGraphics Suite X5/Plugins.

usInG BW eFFeCTs i PHOTO-PAInT ad CorlDRAW

I PHOTO-PAInT, open a bitmap image. Click on effct on the top menu bar, thenselect Topaz Lab in the drop-down menu. Next, click on Topaz BW eFFeCTs andthe BW EFFECTS control panel screen will appear.

An infared preset creates high drama in this seascape.

In this conversion the lighthouse is given a 1939s postcard look. SPONSORS INFO CONTENTS BACK next full screen

iNSiDE PHOtOS


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sptmbr 2011 39


I CorlDRAW, import a bitmap image into your document. Click on Bitmap onthe top menu bar and select Plg-i from the drop-down menu. Select TopazLab,then Topaz BW eFFeCTs from the next drop-down menu.

COMMenTs AnD COnCLusIOns

Topaz with BW EFFECTS has again added an extensive set of both creative and

corrective tools to the X5 Suite. Topaz provides free trial downloads at topazlab.com. Take advantage and use BW EFFECTS free for up to 30 days.

Although the Topaz Labs plugins were not designed specically for CorelDRAW X5,they work very, very well. Many other plugins from other companies will not work. I will

A hand-tinted tile makes a great heirloom quality holiday gift. Hand tinting and a vignette were applied to

create this classic portrait.

This portrait emulates a combination of

Sepia and Selenium printing.

continue to review additional compatible plugins. I remain very impressed with TopazLabs. Their plugins are well designed, intuitive, full featured, reliable and inexpensive.

Try this plugin and experience the thrill of turning both average and sometimes dullcolor and b&w photographs into exceptional images and unique works of art. Thiswill give you a competitive advantage as well as personal satisfaction.

Bill Leekof Houston, TX has over 30 years experience in computer engineering andgraphics design. He has developed several lines of color imprintable products, and

does testing on a variety of products for different manufacturers. He can be reached

[email protected] or 281-257-0695.


MARKeTInG seCReTs
mailto:wfleek%40jblgraphics.com?subject=mailto:wfleek%40jblgraphics.com?subject=


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B Doa M. Gra, CRM

Js Cckig I

Donna Grays 2nd book,Its All Relative!Surviving & Thriving in a Family Busi-ness, was published in September 2007.

It describes herquest to identify thekeys to success forsmall business, and

family businesses inparticular. She inter-viewed top businessesnationwide and dis-covered ve commonqualities implementedby successful businessowners. Check it outat the CorelDRAWProBookstore,www.corel-drawpro.com/AllBookstore.htm

September is here and right behind is fourth quarter.This is the time of year that we can use forjust checkingin to see if were close to what our goals called for onJanuary 1. In the last couple months, Ive talked toothers who are racing to get theirducks in a rowso theyear end will bring good news on their bottom line.Ive had chats with some who are worried. Theyreworking hard to deal with the economic challengesbeing foisted on them, and, Ive heard from several inour industry who are complaining that even their mostdependably loyal customers are taking their sweet time

in placing orders. Some customers are downsizingorders, or replacing the products theyve been usingwith items at lower dollar amounts. When any companytakes a hit like that, it throws everything off, and canmake the owners, and staff, vulnerable to joining the

Aint It Awfulclub.

When times are tough, its easy to fall into thepoor mehabit, even to the point of digging a deeperawful pit.National best-selling author, and coach, Jack Caneld,writes in his book, The Success Principles, Most

people in our culture remember their failures more thantheir successes. Caneld suggests building a successlist, which for businesses, in our industry, can mean awall display, a three-ring binder, or some kind ofshowof the work your company has done for clients, so thatboth existing and prospective customers can see yourareas of expertise and success.Successful selling strategies are more important thanever in a weak economy, and they become even morenecessary for fourth quarter if the year has brought lessthan expected sales. After checking in on year-to-date

information, its time to create a fourth quarter game

plan that will get the company to a healthy bottom lineat years end. But rst, a couple of housekeeping detailsto take into consideration are:

Is the store/selling facility clean and inviting?Have gures been changed or updated? Doall display pieces have current dates/years? Isthe restroom ready to be used by a customer?Is there gum on the sidewalk entryway? Haveyou done a complete walk through, recently, ofyour facility? Have you looked at your place ofbusiness through your customers eyes?

Do you have a handle on your inventory levels?

Are you stuck in a too much stock rut? Werecently did a clean out and found lots andlots of gures that havent been popular withour customers for many years. Do you havea plan for getting rid of unused inventory? Areyou, now, due to the sluggish economy, buyingon as needed basis?

Have you reviewed the companys break-evenpoint? Its surprising how little things like anincrease in shipping costs, that arent guredinto the mix, can change the bottom line.

These little things might make the differencein whether or not a sale is protable. Think about charging for services that the

company has been doing for freelikedelivery. With escalating fuel costseven thebig delivery companies are implementing fuelsurcharges.

Has your company analyzed its customers,and what and why they buy from you? Whatproducts, services, and/or features keep themcoming back?

Does your company watch what other

companies, both in and out of the industry,

are doing to attract and retain customers? Areyou monitoring the competition, both locally andon the Internet?

Does your company participate in a buylocalgroup or campaign? While its easy forcustomers to let their ngers do the walkingon the Internet, they still prefer to shop locally,where they have the opportunity to see, touch,and feel the goods, rather than shopping froman online catalog picture. This is a good timeto remind customers and prospects that buyinglocally saves fuel and delivery costs.

Does your company act like a winner?


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