communication skills ”seek first to understand than to be understood” stephen covey
DESCRIPTION
Communication skills ”seek first to understand than to be understood” Stephen Covey. Let’s start with the movie. Why communication. Effective communication skills are critical element in your career and personal life Marketing - PowerPoint PPT PresentationTRANSCRIPT
Why communication
• Effective communication skills are critical element in your career and personal life
• Marketing• We all must use a variety of
communication techniques to understand and be understood
Why communication
• Half of what is said is heard• Half of what is heard is listened to• Half of what is listened to is
understood• Half of what is understood is
believed• Half of what is believed is
rememberedSo it ends up remembering 1/32 of
what is said
All communication methods are important in training but our emphasis will be upon the spoken word... since
70 % or all our communication efforts are:misunderstood, misinterpreted, rejected, disliked, distorted, or not heard (in the same language, same culture)!
0%
5%
10%
15%
20%
25%
30%
35%
40%
45%
50%
writing reading speaking listening
Amount taught
Communication levels
Intra personal
• You and yourself• If u cannot communicate with your
self how can u communicate with others
• Talk with your self as anyone else• Personal bank account
Interpersonal communication
• It is the process of sending and receiving information among people
receiverreceiver
feedbackfeedback
Sender Sender
medium
What’s that??I know you believe you understandwhat you think I saidBUTI am not sure you realise that whatyou heard is not what I meant
Listening
• We filter every thing through our paradigm
• Listening types1. Ignoring2. Pretending3. Selective4. Attentive 5. empathetic
Empathic listening
• I don't care how much you know
until I know how much you care
• It takes time
• Listen with your heart
Signs of Poor Listening
• Condemning the subject as uninteresting without hearing (Prejudging)
• Criticizing the speaker's delivery or aids• Getting Personal (Criticizing the speaker himself)• Interrupting!!• Selective listening
Signs of Poor Listening (contd.)
• Evading the difficult or technical (giving up to listen when you don’t understand)
• Submitting to emotional words• Sleeping (e.g. in Parliament)
Strategies to Improve your Listening Skills
• Prepare to listen.• Limit your own talking.• Concentrate.• Clarify and confirm your
understanding.• Rephrase in your own words.• Avoid jumping to conclusion.• Listen to verbal, watch non-verbal.• Listen for emotions and feelings.
Verbal Communication
Effective use of words• Using effective words
• Tailoring words
• Speech rate
• Loudness
• Asking questions
Speaking behaviors
Importance of body language
Importance of words
Importance of voice tone
Non - verbal communication
Non-verbal communication‘Body Language’ Face (95%) Arms (90%) Body Angle (80%) Hands (70%) Legs (50%)
Non-verbal communication
-Appearance• Dress like the customer
-Visuals ( The mysterious person)
-Manners
Barriers to communication
• Judging• Sending solutions• Finishing other sentences• Preparing our response
before someone has finished speaking
• avoiding
finally
Communication is a two way process in order to have good communication
-listen to understand-understand before speaking-Speak to be understood-seek understanding before
proceeding-repeat