CommunicationIntroduction to Business & Marketing

What Is Communication? Communication: “process of exchanging

messages between a sender & receiver”

Personal Communication Personal Communication: “between you &

friends” occurs on your own time

Example: Calling my best friend on the phone at 6pm

Student lists 5 examples

Professional Communication Professional Communication: “between

colleagues or co-workers” occurs at work

Example: I email my Principal regarding my evaluation

Student lists 5 examples

Types of Communication Listening Reading Speaking Writing

Listening Listening: “active mental process by which a

person recognizes, assesses, and evaluates what is heard”

How To Improve Listening How to improve:

1. Identify the purpose2. Look for a plan3. Give feedback4. Search for common interest5. Evaluate the message6. Take notes

Following Directions Activity Students need to take out a piece of

paper & pencil

Students must remain silent during this activity

The key to success is active listening!

Students will now begin

Listening Barrier #1 Distractions: “things that compete with the

message for listeners attention”

Example: I sit down to do my Calculus, but cannot focus due

to the football game on TV.

Student lists 5 examples

Listening Barrier #2 Emotional Interference: “the person is too

preoccupied with emotions to receive the intended message”

Example: I fouled out of my basketball game and am too

angry to listen to the coach after the game.

Student lists 5 examples

Listening Misconceptions1. Speaking is more important than

listening. Fact: Speaking and listening are equally important.

2. Listening is easy and requires little energy.

Fact: Active listeners undergo the same physiological changes as a person jogging.

3. Listening is only a matter of understanding a speaker’s words.

Fact: Nonverbal signals also help listeners gain understanding.

Verbal v. Nonverbal Verbal Communication: “expressed through

words”

Nonverbal Communication: “wordless communication”

Nonverbal Communication Hand Gestures Facial Expressions Touching Body Language Eye Contact Turning your back to the speaker

What Other Ways Can You Think Of?

Words Of Wisdom

“Actions speak louder than words”

Nonverbal Example #1 What is this girl saying?

Nonverbal Example #2 What is this lady saying?

Nonverbal Example #3 What just happened?

What We Say Without Words #1

What We Say Without Words #2

What We Say Without Words #3

What We Say Without Words #4

Non-Verbal Activity Students will complete a worksheet