MedWOW Advertising Kit 2012

MedWOW.com is the most-visited international platform for buying and selling medicalequipment. The user-friendly website connects buyers, sellers and service-providers ofmedical equipment from all over the world, by combining customer support in manylanguages with comprehensive professional support services and unmatched reliability.There exists no other Medical Platform offering such a wide array of services, and as aresult, the multilingual site, now available in English, French, Spanish, Arabic, Russian,Turkish, Romanian and Portuguese (and more being added) is experiencing great demand from its global members.

MedWOW.com users trade in 47 medical product categories, more than 830 device categories and 50,000 different models. Your ad will be served to thousands of medical equipment professionals worldwide who have already researched and are ready to buy. Reach a wider, highly qualified audience already in the final stages of the Buying Cycle, enhancing your efficiency, reliability and ROI.

With traffic from 222 countries and 1,100,000 keyplayers in the medical equipment industry enteringthe site in the past 6 months through 142,000 onlinegateway pages-advertising on MedWOW.com isstatistically the logical choice.

www.MedWOW.com

Where Do Our Users Come From?

85% of MedWOW’s traffic comes through Search Engines Over 172,000 different keywords are used to find equipment and devices on MedWOW (monthly)

77% of traffic comes from Google’s organic searches 3% comes from Google PPC (Pay-Per-Click) 1% comes from Google Product Search

Keyword Positions on Google

Keyword Google’s Position Place Num. of Resultsused medical equipment 1 95,000,000

used ct scanner 1 2, 650,000used cath lab 1 1,380,000

hospital liquidation 1 5,820,000used mri equipment 1 7,850,000used medical parts 1 731,000,000

medical equipment parts 1 58,600,000cardiac ultrasound scanner 1 1,580,000used diagnostic ultrasound 1 1,120,000

used cardiac ultrasound 1 6,840,000used c-arm 1 75,000,000

used mri device 2 12,700,000used cardiology Equipment 2 4,860,000

mammography unit 2 2,460,000wanted medical equipment 2 27,500,000used oncologyy Equipment 3 5,850,000Neurosurgery Equipment 3 2,530,000used bone densitometer 3 925,000

medical parts 3 974,000,000used hospital equipment 5 26,900,000buy medical equipment 5 74,700,000

* Valid as of Feb-2012

MedWOW has partnered with ADTECH, the internationally renowned ad-serving platform already promoting AOL, Deutsche Bank, Gannet, Sky… and now MedWOW.com.

ADTECH: Provides a cutting-edge platform to sell media advertising on the MedWOW website. Ads targeted, served and monitored according to a number of consumer criteria including: geotargeting, behavioral targeting, keywords targeting and more.

Fine-tune your ad-serving needs, thanks to comprehensive, real-time reporting.

www.MedWOW.comMedia Kit 2012

Combine our high quality, international user base of medical equipment professionals, with our content-targeted placement opportunities, dynamic ad formats and proven track record: the conclusion is that our vast advertising opportunities challenge any other available format.

MedWOW Traffic and Membership Statistics

Geographical Locations of Registered UsersMedWOW’s registered users come from all over the world, with the breakdown in unique visitors in ascending order according to continents and countries. With franchises being sold throughout Africa, Europe, South America, Oceania and the Middle East, projections show that these continents will continue to demonstrate significant growth.Currently, the site’s traffic comes from the following locations:

North and South America (56%) Europe (25%) Asia (14%) Africa (4%) Oceania (Southwest Pacific) (1%)

Company Positions Held by Registered UsersMedWOW’s registered users come from a wide variety of industry-related professions as illustrated in the below chart and are in charge of authorizing company, hospital or clinic purchases. The majority of registered users are represented by profession, as follows:

Company Presidents (27%) Physicians (24%) General Managers (19%) Department Managers (10%) Purchasing Managers (10%) Other (10%)

www.MedWOW.comMedia Kit 2012

Business Types of Registered UsersMedWOW’s registered users come from a broad range of medically related business types:

Private Medical Clinic 17% Service Company 9% Distributor 8% Dealer 6% Manufacturer 5% Laboratory 5% Private Hospital 5% Broker 3%

Importer 3% Imaging Center 3% Dental Clinic 3% Public Hospital 3% Veterinary Clinic 3% Exporter 3% Refurbishing Company 2% Other 22%

MedWOW’s Traffic Growth

Since its launch, the site has enjoyed very substantial monthly traffic increases, with new and returning visitors totaling upwards of 12,500 per day. MedWOW is dedicated to investing in R&D, advertising, marketing and public relations, and most importantly, excellent customer service: all which have contributed to the global marketplace’s remarkable growth in traffic.

www.MedWOW.comMedia Kit 2012

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Banner Advertising:

Achieve maximum visibility with a banner ad on the homepage, as well as the highly trafficked category and device pages of MedWOW.com. Benefits of Banner Advertising:

Reach a qualified audience of registered users with measurable results Generate valuable customer leads and sales Increase quality, targeted traffic to your company website Reduce costs by more efficiently reaching your targeted audience worldwide Reinforce your company’s brand through a reputable online marketplace

Banner design services are available. Please note that banner positioning is based on availability.

Choose Your AudienceMedWOW’s accurate and effective advertising lets you pinpoint exactly to whom and where you want your ads served. Geotargeting with our partner, ADTECH, offers location-specific opportunities to initiate thousands of introductions a day to buyers with the highest potentials for conversion, adding power to your online banner ads.

By continent, country, regions, areas and cities By AC Nielsen areas and TV regions By time of day, week or month…whenever is best for you!

www.MedWOW.comMedia Kit 2012

Home Page Banner Ad Make an immediate impact by having your ad served to thousands of high quality, international medical equipment professionals on a daily basis.

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1. Home Page Premium - 210 x 330

2. Leaderboard Top Page - 728 x 90

4. Leaderboard Bottom Page - 728 x 90

3. Standard Banner - 468 x 60

www.MedWOW.comMedia Kit 2012

Device Channels Banner Ads Looking for a way to advertise to customers who are specifically searching for your exact products or services?

With more than 800 device channels to choose from, your ad will be served to customers looking for items in both your general device categories, as well as specific item categories.

How does this work?For example: people searching for a CT Scanner will see your ad:

On all CT Scanner results pages (between 40-50 pages)

In all CT Scanner search filters, including: manufacturer, price range, year manufactured, continent, condition and 11 more filters specific to this device type.

On all specific CT Scanner for sale pages (currently over 633 complete systems and 22,210 parts and accessories)

www.MedWOW.comMedia Kit 2012

Device Category Page

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2 2. Rectangle - 180 x 150

1. Leaderboard - 728 x 90

3. Wide Skyscraper - 160 x 600

4. Leaderboard - 728 x 90

Item Category Page

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1 2. Rectangle - 180 x 150

1. Leaderboard - 728 x 90

3. Wide Skyscraper - 160 x 600

4. Leaderboard - 728 x 90

www.MedWOW.comMedia Kit 2012

More Advertising Channels:

Email Marketing: Database marketing is an efficient way to capture the attention of thousands. Take advantage of our proven experience in email marketing campaigns, by turning your company information into an effective and compelling advertising medium.

1x email – We will send an email advertising your company to all 120,000 registered members of MedWOW.com.

Email Blast – A series of targeted emails highlighting your company will be sent out at strategic intervals, drawing new customers to your company.

Advertorials: Do you have a new product or company you would like to highlight or expose to potential international buyers?An advertorial is a combination of an editorial and an advertisement. We will write an editorial review of your company and/or product launch and position it in the news section of MedWOW, and on the site’s homepage. Advertorials are a valuable way to expose your company information in a newsworthy format.

MedWOW Media OpportunitiesCall or email us to discuss your specific advertising needs and to get a price quote: advertising@medwow.com Tel: + 357 22 022508

www.MedWOW.comMedia Kit 2012