cary michael robinson's visual portfolio
DESCRIPTION
A comprehensive collection of design concepts and strategies documenting entire design processes from start to finish.TRANSCRIPT
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art directioncontextual researchdesign strategiesfine artgraphic designmarketing strategiesphotographyresume
Margaret Milan Shoe Bar
An Ethnographic Study of American Legion Post 135 Recruitment
23 The Napking Holder 31 NESTL 39 CORE - Your Space, Defined
79 Project MENTOUR 113 JCPenney
139 The Four Elements
6
Art Direction Margaret Milan Shoe Bar
Client: Kristen HarrisBusiness Owner June - September 2011
Space Redefinition
As an intern for an upcoming small business in the city of Mobile, AL, I offered creative direction and assistance to reinforce the establishment of the Margaret Milan Shoe Bar. Responsibilities included designing and marketing visual material reflective of Milan, Italy to cultivate the business’s vision, while providing design solutions consisting of a space analysis and redefinition, hand painted storefront sign and open/closed sign, wall stencil, fashion-inspired artwork and photo edits to be featured on the business’s website: http://www.mmshoebar.com.
Before
After
Barren walls
Excessive floor space
Fashion-inspired original art
Hand painted stencil art
Wall partitioninstallation
Hand Painted Signage
7
Hand Painted Signage
Phase I Phase II Phase III Final
Open/Closed SignMixed Media & Oil Paint on canvas
Storefront SignLatex Paint on fiberglass3’x9’
Store HoursLatex Paint on glass
Storefront Sign Development
8
Art Direction Margaret Milan Shoe Bar
Photo RetouchPhoto Retouch
Flyer Design
9
Flyer Design
Final ConceptIdeation
Art Director: Model:
Make-up Artists:
Photographer:
Cary RobinsonKiera WagnerJulie CauseyKristen HarrisMJ “The Photography Company
12
American Legion Post #135 Research Field Site || Location Focus Setting
Research Design || Focus Setting
The purpose of this exploratory study is to understand the relationship between existing memberships and services of American Legion Post 135 and the conditions providing opportu-nities for holistic growth and organization development and transition.
The American Legion was founded in 1919 by Congress to benefit veterans who served during a time of conflict. The Legion offers a variety of services and events, though the primary focus is in organizing commemorative events, offers volunteer veteran support activities, and remains active in U.S. politics.
The local American Legion Post 135 located in historic downtown Savannah provides an opportunity-rich research site because it exists not only as an organization for fellowship and benefit of military veterans , but is a community environment for interaction, outreach, and support.
Social Interaction
memberprospective memberbar patronlocal communitypolitical activismcommemorative events
Veteran Outreach
Environment
third party eventsbarcafeteriaballroommeeting spaceoffices
provide support networkgovernment benefitsvolunteer veteran activities
External
InternalmarketingtechnologylifestyleAmerican Legion as a brand
national structuresupport programs
community relationsrecruitment eventsrevenue opportunites
rental properties
Initial areas of contextual inquiry can be categorized into four categories:
•Membership and recruitment impacting diversification and growth of member base.
•Services, technology, and lifestyle leading to a direct adver-tising and marketing plan, consequently modernizing Ameri-can Legion as a brand
•Organization events and third-party revenue resulting in increased revenue opportunities
•Benefit and grant opportunities offered for support programs that providing better and broader-reaching services for more veterans.
03
13
Focus Setting
Research Findings || Research Models || Interaction Flow Model
respondent
interaction point
deck
billiards
artifact
bartender
1
23
34
14
American Legion Post #135 Research Observations Interaction Flow Model
Research Findings || Research Models || Interaction Flow Model
respondent
interaction point
deck
billiards
artifact
bartender
1
23
34
15
Interaction Flow Model
16
American Legion Post #135 Research Cultural Probes Ethnographic Interviews
17
Ethnographic Interviews
18
American Legion Post #135 Research Survey Personas
19
Personas
20
American Legion Post #135 Research Research Conclusions Opportunity Map
21
Opportunity Map
24
The Napkin Holder Theme Extraction Process || Themes Research
25
Research
26
The Napkin Holder Theme Extraction Process || Patterns Themes
27
Themes
28
The Napkin Holder Theme Extraction Process || Concepts
NESTL Primary Research
3
Survey & Cultural Probe Analysis
NESTL Secondary Research
2
An opportunity lies in consolidating comfortable seating, workspace and storage into one, multifunctional unit, creating a complete home office terminal with supreme performance and stability.
Opportunity Statement
Area ofOpportunity
Market Analysis - American - European - Australian Secondary Research - Photo Observations
32
NESTL Secondary Research Primary Research
NESTL Primary Research
3
Survey & Cultural Probe Analysis
33
Primary Research
NESTL Ideation
5
NESTL Synthesis & Analysis
4
Moving into our synthesis and analysis phase, we decided to reframe the idea of the office chair by comparing it to other seating systems that exist outside of the home office domain. We also compared the corporate office space with the home office space.
34
NESTL Synthesis & Analysis Ideation
NESTL Ideation
535
Ideation
36
NESTL Finalized Concepts || Interface NESTL Finalized Concepts || Prototypes
7
Prototypes
NESTL Finalized Concepts || Prototypes
737
Prototypes
40
CORE - Your Space, Defined Business Plan SWOT Analysis
41
SWOT Analysis
42
CORE - Your Space, Defined Persona #1 Persona #2
43
Persona #2
44
CORE - Your Space, Defined Persona #3 Retail Space LayoutSWOT Analysis
45
Retail Space LayoutSWOT Analysis
46
CORE - Your Space, Defined Modeling Software Sensory Experience
47
Sensory Experience
48
CORE - Your Space, Defined Materials and Finishes SWOT Analysis
49
SWOT Analysis
50
CORE - Your Space, Defined Store Model Vignettes
52
Vignettes
Fine Art Watercolor Paintings
A Habitat Harmed“Environmental Effects of Global Warming”January 200818” x 24”Watercolor Paint
MethodologyAfter collecting and arranging an assortment of magazine clippings, internet prints and personal illustrations, I began to integrate them by composing several sketches.
My first sketch was a horizontal composition. This draft satisfied my intent, but I felt that included too much negative space.
I decided to refine my original idea in a second draft. This vertical arrangement contained less negative space, and allowed room for me to collage all my intended ideas into one seamless composition.
Final Concept
Together, the separate but similar scenarios included in the painting form a collage that displays several drastic effects of global warming, as it pertains to the various habitats of current endangered species.
s Contextualization
A Habitat Harmed (2008) was selected to be featured on the front cover of the 2009 Excelsior Fine Arts Department student art calendar. It was also on display in the Celebrate Black History exhibition at the Character and Heritage Institute (Tallahassee, FL) in February of 2009 and was featured in the VISIONS VIII Graduating Senior Exhibition at the Foster Tanner Fine Arts Gallery from November 13 through December 12, 2009.
253
Fine Art Watercolor Paintings Research
Fine Art Watercolor Paintings
Disruptive College StudentsBook Cover IllustrationMay 20088” x 10”Watercolor Paint
Research & IdeationBefore any preliminary sketches of this proposed book cover illustration was made, several individual photos of coworkers and classmates portraying inattentive roles were taken and analyzed, as well as lecture-style classrooms, which are one of the most common types of college classrooms.
My first sketch collaged these students, but only displayed the silhouette of the professor in order to solve the issue with race identity.
The next sketch followed this same idea, displaying only a portion of her upper-body, below the neck.
Refined Sketch
The final sketch included a full image of the professor with the exception of her lower waist. This sketch was chosen by the author because she felt that it best satisfied the idea for her book.
Final Concept
The final concept was rendered in watercolor paint and serves as a vivid depiction of inattentive college students in a classroom setting.
354
Research
Fine Art Mixed Media Drawing
Ebony RealityA Black History TributeFebruary 200818” x 24”Mixed Media Drawing
IdeationThe 1-point perspective view proved not to be the best angle. The second sketch, rendered in 2-point perspective, proved to be the most effective for space maximization.
Final Concept
4
Inspired by the initiative of “Black History Month”, Ebony Reality pays homage to African American inventors. This mixed media composition serves as a response to the question “What would this country be like without the contributions of Blacks as African Americans?”, and functions as a depiction of how the basic inventions of African Americans led to a more simplistic way of life.
In this picture, a linear perspective drawing of the “common household” is displayed in shades of black and white, emphasizing value to suggest light and space. Highlighted in various colors are the innovations of African Americans, and towards the central portion of the composition is a rug displaying the faces of six noteworthy inventors embedded in its pattern. In the foreground and right corner of the print is a typewriting machine (invented by Lee Burridge) that contains a piece of paper with a typed quote that reads “By the time we leave for work, Americans have depended on the inventions from the minds of Blacks.” In my opinion, this quote ties the overall idea of the composition together. Located above the typewriter and mounted on the wall of the hallway is a portrait of Dr. Martin Luther King Jr., the author of the quote himself
Introduction
Also in this series...(a) Ebony AwarenessA Breast Cancer Month Awareness InitiativeFebruary 200818” x 24”Mixed Media Drawing
(b) Ebony BeautyA Breast Cancer Month Awareness InitiativeFebruary 200818” x 24”Mixed Media Drawing
4a b1 b2
55
Fine Art Mixed Media Drawings Silkscreen PrintsResearch
Fine Art Silkscreen Prints
X-SeriesX-Stasy, X-Rated, X-Otic2007, 200918” x 24”Silkscreen Printing Ink
IdeationThe preliminary layout for these designs were rendered in photoshop, then converted into layers using the “filter gallery” operation.
Because the letter “X” is a signifier of many things, I decided to use this letter in conjunction with the following terms: “ecstasy” – a state of being carried away by overwhelming emotion“x-rated” - relating to or characterized by explicit sexual material or activity“exotic” - intriguingly unusual or different; excitingly strange
The final designs were rendered using silkscreen printing inks.
Introduction
5
Final Concepts
X-Stasy X-Otic X-Rated
X-Rated X-Stasy X-Otic
X-Stasy was featured in the October 2009 issue of CaKe: Art & Poetry magazine, and both X-Stasy and X-Rated were featured in the VISIONS VIII Graduating Senior Exhibition at the Foster Tanner Fine Arts Gallery from November 13 through December 12, 2009.
Contextualization
56
Silkscreen PrintsResearch
Fine Art Oil Paintings
Good Morning SeriesSunriseJuly 200930” x 30”Oil Paint
Inspired from the songs Good Morning by R&B singer John Legend, and Knock You Down by R&B sensation Keri Hilson, the woman in this composition takes the form of a beautiful and highly respected monarch butterfly. Emerging from her cocoon, she now has wings to fly away from the harsh life she once had to “pull” herself through in her past relationships while in her caterpillar form. A “promise ring” wraps around her index finger which expresses commitment to her significant other and a “promise” for a future together. The two lovers both lie in a garden of tulips, with their flowers imparting a sense of grace and elegance and their meaning being perfect love (Red tulips = declaration of love, Yellow = joy and happiness). Surrounding this union are other butterflies which represent wisdom and everlasting knowledge. Hovering above is a single white dove, which symbolizes harmony, happiness, inner peace and God, who oversees and protects their companionship.
Introduction
6
Both Sunrise and Butterfly Kisses (2009) were featured in the VISIONS VIII Graduating Senior Exhibition at the Foster Tanner Fine Arts Gallery from November 13 through December 12, 2009.
Ideation
Final Concepts
Digitally constructed in Adobe Photoshop using collaged photo-graphs and pictures. In Phase I: Sunrise, the woman’s face shines bright like the sun, which radiates from the sky behind her as she gazes into her lover’s concealed eyes. Phase II: Butter-fly Kisses is a more maximized view.
The final designs were both rendered in oil paint and glitter glue.
Contextualization
Butterfly KissesNovember 200944” x 56”Oil Paint
57
Fine Art Oil Paintings Research
Fine Art Oil Paintings
Future PerfectA Series of Couples Portraits While interning at the Mary Brogan Museum of Art and Science as a graphic designer, I became deeply influenced by Bernard and
Shirley Kinsey’s life story while researching and preparing for The Kinsey Collection exhibition. The Kinsey’s live their lives according to two principles: “To whom much is given, much is required”, and to “live a life of no regrets”. Greatly inspired by these quotations, I felt that it was necessary for me to utilize my artistic ability and decided to give back to two wonderful leaders whom have both given back so much. The oil painting Portrait of Bernard and Shirley Kinsey (2009) is 1 of 3 paintings that was included in the Future Perfect oil painting series. This series also contains of a portrait of my mother and father and current Florida A & M University President James Ammons and wife Judy Ammons.
Introduction
7
Future Perfect
April - November 200930” x 40”Oil Paint
Original ContextualizationThis series was featured in the VISIONS VIII Graduating Senior Exhibition at the Foster Tanner Fine Arts Gallery at Florida A & M University from November 13 through December 12, 2009. After the closing of the exhibition, the artwork Portrait of Bernard and Shirley Kinsey was donated to the couple on March 19, 2010 and will be included in the Kinsey Collection’s permanent collection. In addition, the artwork Portrait of President James and Mrs. Judy Ammons was donated to President Ammons on December 18, 2010.
Final Concepts
58
Research
Fine Art Mixed Media Sculpture
ÉtreinteDecember 20084’4” x 2’8”Mixed Media Sculpture
Ideation Final Concept
4
Étreinte was the product of a project that challenged my approach for three-dimensional design. This abstract form functions as a visual expression of the term “embrace”, and appears as two figures clasping each other.
The completed work of art is a free-standing sculpture, but has a mysterious lean, which greatly contributes to its unique form.
Introduction
8
To begin my process of creation, I developed a detailed sketch of my proposed plan. I transferred this sketch onto a large block of styro-foam, and sculpted its shape using a hot knife. After using sandpaper to smoothen the texture of its surface, I covered the entire figure in hydrocal plaster. Since the bottom neck of this piece was thin in comparison to its upper-most portion, I deposited additional layers of plaster at its base to give it durability. When the plaster set, I added a coating of textured spray paint to give the figure a “concrete” appeal. Finish-ing this form, I added three helium-filled spheres coated in a metallic silver spray paint. This material was chosen for the spheres because they were light in mass and were able to be supported by the weight of the base.
59
Fine Art Mixed Media Sculptures Research
Fine Art Mixed Media Sculpture
StitchDecember 20082’3” x 3’8”Watercolor Paint
Methodology
This abstract figure focuses on the use of aesthetics and fundamental design principles. With a hollow and narrow shaft extending from the base of the form, I was able to control its equilibrium by packing its “legs” and “head” of its base with thick layers of Georgia red clay.
Final ConceptFollowing a detailed sketch with slight modifications, I was able to bring this artwork to life
s Contextualization
Stitch was featured in the Visions of the FAMU Fine Arts Society exhibition at the Mary Brogan Museum of Art and Science from February 2 through March 10, 2009. It was also featured in the VISIONS VIII Graduating Senior Exhibition at the Foster Tanner Fine Arts Gallery from November 13 through December 12, 2009, and was on display at The Painter’s Daughter art studio in The Lollipop Tree located in Semmes, AL from March 2010 to December 2010.
960
Research
Fine Art
African Tribal MaskApril 200730” x 40”Watercolor Crayon
Vase & FaceApril 200722” x 28”Watercolor Crayon
Mallard DuckApril 200722” x 28”Watercolor Crayon
MermaidMarch 200926.25” x 37.5”Oil Paint on Canvas
Disastrous DriveFebruary 200822” x 28”Watercolor Paint
Tri-Slit FeatherJuly 200972” x 48”Oil and Acrylic Paint on Canvas
Portrait of President Jamesand Mrs. JudyAmmonsNovember 200930” x 40”Oil Paint on Canvas
Untitled (Still Life)March 200922” x 28”Oil Paint on Canvas
Feather IIAugust 200926” x 52”Oil and Acrylic Paint on Canvas
61
Fine Art Miscellaneous
Graphic Design Flyer Designs
Client: Fly Society Entertainment Group Mobile, AL
Labor Day Edition of the Birthday BashAugust 2011
3.5” x 4.5”
Moss Point Tigers All-Class Reunion CaberetSeptember 2011
Adobe Illustrator + Photoshop3.5” x 4.5”
Adobe Illustrator + Photoshop
66
Graphic Designs Flyer Designs
Client: Big Brothers Big Sisters of the Coastal Empire Savannah, GA
3
Project MENTOUR Recruitment WorkshopOctober 2011
Project MENTOUR Recruitment WorkshopOctober 2011
11” x 17”Adobe Illustrator + Photoshop
3.5” x 4.5”Adobe Illustrator + Photoshop
67
68
Identities Logo Designs
Client: FAMU Foster Tanner Arts GalleryGallery LogoOctober 20095.5” x 8”Adobe Photoshop
Logo Development Final Concept Contextualization
Client: Eastbridge Affordable Housing CorporationCompany LogoApril 2011Adobe Illustrator
69
Logo Development Contextualization
Final Concept
70
Identities Logo Designs
Client: Shekinah Glory Fellowship CenterProgram LogoOctober 2011Adobe Photoshop + Illustrator
Logo Development Final Concept Contextualization
Miscellaneous
71
Client: DJ JACK BENNYDisc Jockey
Personal LogoJuly 2011Adobe Illustrator
Client: Fly Society Ent. Group
Personal LogosJuly 2011Adobe Illustrator
Client: Fly Society Ent. Group
Event LogoJuly 2011Adobe Photoshop + Illustrator
Client: Loud Zone Ent. Group
Company LogoJuly 2011Adobe Photoshop + Illustrator
Client: Fly Society Ent. Group
Event LogoJuly 2011Adobe Photoshop + Illustrator
Client: Julie CauseyFashion Consultant
Personal Business CardAugust 2011Adobe Photoshop + Illustrator
Miscellaneous
72
Illustrations Poster Design
Client: Mary Brogan Museum of Art and ScienceA Day of Wizardry with Harry Potter June 2009Adobe Photoshop + Illustrator
Ideation Final Concept
Vector Illustrations
73
Client: JCPenney (Marketing Proposal)Marketing Plan Promotional Models (Spokespersons)October 2011Adobe Photoshop + Illustrator
Introduction
In order to fully understand the target consumer for JCPenney, our fashion management research team developed four personas, representing different age groups that make up a heterogeneous family in the United States. These personas were represented as vectors to be used in advertisements and promotions, and aim to increase the current range of JCPenney consumers.
Vector Illustrations
JCPenney Promotional ModelsJake, Chloe, Darryl, Debra (left to right)
JCPenney Cell Phone Appfeaturing spokesperson Chloe
JCPenney Winter Adfeaturing spokesperson Darryl
74
Publications Signage
Client: CMS Health Initiatives4th Annual Share Your Spirit 2011 EventSeptember 2011Adobe Photoshop + Illustrator
Event Banners Event Flyer
75
Client: Mary Brogan Museum of Art and ScienceThe Kinsey Collection SignageOctober 2009Adobe Photoshop + Illustrator
Kid’s Week AdThe Kinsey Collection
Strike Magazine AdThe Kinsey Collection
InSpire Magazine AdThe Kinsey Collection
76
Publications Display Boards
Client: Savannah College of Art & DesignGraduate Space Redesign BoardsNovember 2010Adobe InDesign + Illustrator
Display Boards Elevations
130"
19"
9-18
"
23-32"
max
13" 10°
min
42.75”
36”
90"
60”
108.5625”
74.75"
23-32"
96"
48.125"
60"
31"
19"
9-18
"
23-32"
max
13"
96"
96.75”
32”
23-32"
19"
9-18
"
max
13"
52”
31”
67.75”
36” 36”
17.1
25"
16.2
"
15"
19.125"
15"
36"
20"
15.6
"
29"
81"
19.125"
96"
10.8"
80
Project MENTOUR Business Model Value Proposition and Anticipated Outcomes
81
Value Proposition and Anticipated Outcomes
82
Project MENTOUR Secondary Research || Marketing Analysis SWOT Analysis
83
SWOT Analysis
84
Project MENTOUR Primary Research || Surveys Key Quotes
85
Key Quotes
86
Project MENTOUR Primary Research || Interviews Key Quotes
87
Key Quotes
88
Project MENTOUR Primary Research || Mentoring Workshop/Focus Group Space Analysis and Workshop Preparation
89
Space Analysis and Workshop Preparation
90
Project MENTOUR Primary Research || Mentoring Workshop/Focus Group M&M Challenge Creative Facilitation
91
M&M Challenge Creative Facilitation
92
Project MENTOUR Persona Development
“ ”
Byron
STATSAge
SiblingsOccupation
OrganizationsHobbies
PersonalityPerception
Role Models
181 sister, 1 brotherSavannah High School SeniorMarching Band, SECME, Key ClubBasketball, Video Games, Movies, Music, Bowling, ReadingFriendly, Outgoing, Open-Minded, PersonableWould join BBBS, but is not really familiar with the program - He would love to help out, but isn’t certain about what role he would playMother - serves as both mother and father
Age 17 50
0 10Siblings
Children 0 3Value of
Reputation 0
0
0
0
No
5
5
5
5
Yes
Yes
Value ofHelping Others
Value ofFamily
Value ofMaking Money
Would you volunteerto be a mentor?
Prior Knowledgeabout BBBS? NoI think mentoring is a good way
to give back to the community!
THINKING & FEELING
PAINS GAINS
HEA
RINGSE
EIN
G
Friends & classmates
What kind of advice could I give?What role would I play as a mentor?
Lack of funds
Lack of support from program
Word of mouth
Social Media
Likes the ideaof leading youthinto the rightdirection
Persona #1: Byron
“ ”
Byron
STATSAge
SiblingsOccupation
OrganizationsHobbies
PersonalityPerception
Role Models
181 sister, 1 brotherSavannah High School SeniorMarching Band, SECME, Key ClubBasketball, Video Games, Movies, Music, Bowling, ReadingFriendly, Outgoing, Open-Minded, PersonableWould join BBBS, but is not really familiar with the program - He would love to help out, but isn’t certain about what role he would playMother - serves as both mother and father
Age 17 50
0 10Siblings
Children 0 3Value of
Reputation 0
0
0
0
No
5
5
5
5
Yes
Yes
Value ofHelping Others
Value ofFamily
Value ofMaking Money
Would you volunteerto be a mentor?
Prior Knowledgeabout BBBS? NoI think mentoring is a good way
to give back to the community!
THINKING & FEELING
PAINS GAINS
HEA
RINGSE
EIN
G
Friends & classmates
What kind of advice could I give?What role would I play as a mentor?
Lack of funds
Lack of support from program
Word of mouth
Social Media
Likes the ideaof leading youthinto the rightdirection
93
Persona #1: Byron
“ ”
Timothy
STATSAge
SiblingsOccupation
OrganizationsHobbies
PersonalityPerception
Role Models
20 2 older brothersProcess Engineering Student at Savannah State Univ.Alpha Phi Alpha, NAACP, NSBENetworking, Traveling, Social Media, Baseball, Church, Reading, Spoken Word (poetry)Friendly, Diplomatic, Mediator, Down-to-Earth, Laid BackUnderstands that mentoring means spending time, and doesn’t think that time will permit due to involvement in other organizations and a demanding school scheduleMother and Father/God
Age 17 50
0 10Siblings
Children 0 3Value of
Reputation 0
0
0
0
No
5
5
5
5
Yes
Yes
Value ofHelping Others
Value ofFamily
Value ofMaking Money
Would you volunteerto be a mentor?
Prior Knowledgeabout BBBS? NoMentoring is an effective method
of developing one’s own potential.
THINKING & FEELING
PAINS GAINS
HEA
RINGSE
EIN
G
Friends, group membersand classmates
Doesn’t have a car totransport to places easily
Doesn’t think he has the consistency of time needed
to be e�ective in the program
Time commitment issues
Lack of informationabout the program
Word of mouth
Social Media
Aiding those that need a personaluplift while feeling a sense of self-accomplishment
Visual material
94
Project MENTOUR Persona #2: Timothy
“ ” Mentoring is all about offering guidance
based on experience and education.
Jason
STATSAge
SiblingsOccupation
OrganizationsHobbies
PersonalityPerception
Role Models
23 NoneGraphic Design Graduate Student at SCAD; Part-time server at Saigon RestaurantGraphic Design Club, AIGA, Bike ClubTennis, Bike Riding, Skateboarding, Designing, Drawing, Movies, Online Gaming, GeocachingEasy-going, Open-Minded, Independent, Laid BackConsiders himself a role model, but doesn’t believe that BBBS is right for him at the timeMother and Father
Age 17 50
0 10Siblings
Children 0 3Value of
Reputation 0
0
0
0
No
5
5
5
5
Yes
Yes
Value ofHelping Others
Value ofFamily
Value ofMaking Money
Would you volunteerto be a mentor?
Prior Knowledgeabout BBBS? No
THINKING & FEELING
PAINS GAINS
HEA
RINGSE
EIN
G
Friends, group membersand classmates
Considers school a �rst priorityand doesn’t think he should in-
volve himself with other activities
Time commitment issues
Limited funds
Campus E-mail
Social Media
Imparting education & positive morals
Visual material
Co-workers andrestaurant guests
Persona #3: Jason
“ ” Mentoring is all about offering guidance
based on experience and education.
Jason
STATSAge
SiblingsOccupation
OrganizationsHobbies
PersonalityPerception
Role Models
23 NoneGraphic Design Graduate Student at SCAD; Part-time server at Saigon RestaurantGraphic Design Club, AIGA, Bike ClubTennis, Bike Riding, Skateboarding, Designing, Drawing, Movies, Online Gaming, GeocachingEasy-going, Open-Minded, Independent, Laid BackConsiders himself a role model, but doesn’t believe that BBBS is right for him at the timeMother and Father
Age 17 50
0 10Siblings
Children 0 3Value of
Reputation 0
0
0
0
No
5
5
5
5
Yes
Yes
Value ofHelping Others
Value ofFamily
Value ofMaking Money
Would you volunteerto be a mentor?
Prior Knowledgeabout BBBS? No
THINKING & FEELING
PAINS GAINS
HEA
RINGSE
EIN
G
Friends, group membersand classmates
Considers school a �rst priorityand doesn’t think he should in-
volve himself with other activities
Time commitment issues
Limited funds
Campus E-mail
Social Media
Imparting education & positive morals
Visual material
Co-workers andrestaurant guests
95
Persona #3: Jason
“ ” Carlos
STATSAge
SiblingsOccupation
OrganizationsHobbies
PersonalityPerception
Role Models
262 sisters, 2 brothers7th Grade Social Studies Teacher at Oglethorpe MiddleYouth Council, U.S. Navy, 100 Black Men of SavannahWorking out (gym), Swimming, Track, Basketball, Cooking, ComputersIndependent, Personable, Sense-of-Humor, AggressiveWorks with kids everyday and doesn’t know if he could cope with any additional responsibilitiesFather and Uncle
Age 17 50
0 10Siblings
Children 0 3Value of
Reputation 0
0
0
0
No
5
5
5
5
Yes
Yes
Value ofHelping Others
Value ofFamily
Value ofMaking Money
Would you volunteerto be a mentor?
Prior Knowledgeabout BBBS? NoIf it wasn’t for my mentors, I wouldn’t
be the man that I am today!
THINKING & FEELING
PAINS GAINS
HEA
RINGSE
EIN
G
Military members
It feels like a huge commitment;thinks child could best bene�t by having a mentor closer to his age
Time commitment issues
Word of mouth
Social Media
Wants to help children become the best they can be
Co-workers and students
Radio
Visual material
96
Project MENTOUR Persona #4: Carlos
“ ”
Gregory
STATSAge
SiblingsChildren
OccupationOrganizations
Hobbies
PersonalityPerception
Role Models
323 sisters1 daughterBusiness Owner; RealtorPi Kappa Alpha Advisor, Savannah Men of IntegrityFishing, Golf, Sporting Events, Kayaking, Electronics, TelevisionIndependent, Nurturer, Good Listener, Bread WinnerThinks he can benefit from BBBS, but is concerned about how he will be able to balance a mentoring relationship while devoting himself to familyParents; mentor
Age 17 50
0 10Siblings
Children 0 3Value of
Reputation 0
0
0
0
No
5
5
5
5
Yes
Yes
Value ofHelping Others
Value ofFamily
Value ofMaking Money
Would you volunteerto be a mentor?
Prior Knowledgeabout BBBS? NoIt makes me feel good that I can help
another human being. Makes life feelworth living.
THINKING & FEELING
PAINS GAINS
HEA
RINGSE
EIN
G
Family
Thinks his job makes it di�cultto maintain a steady schedule
Time commitment issues
Social Media
To give back
Radio
Television
Visual material
Has a family of hisown to devote time to
Co-workers and clients
Persona #5: Gregory
“ ”
Gregory
STATSAge
SiblingsChildren
OccupationOrganizations
Hobbies
PersonalityPerception
Role Models
323 sisters1 daughterBusiness Owner; RealtorPi Kappa Alpha Advisor, Savannah Men of IntegrityFishing, Golf, Sporting Events, Kayaking, Electronics, TelevisionIndependent, Nurturer, Good Listener, Bread WinnerThinks he can benefit from BBBS, but is concerned about how he will be able to balance a mentoring relationship while devoting himself to familyParents; mentor
Age 17 50
0 10Siblings
Children 0 3Value of
Reputation 0
0
0
0
No
5
5
5
5
Yes
Yes
Value ofHelping Others
Value ofFamily
Value ofMaking Money
Would you volunteerto be a mentor?
Prior Knowledgeabout BBBS? NoIt makes me feel good that I can help
another human being. Makes life feelworth living.
THINKING & FEELING
PAINS GAINS
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RINGSE
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Family
Thinks his job makes it di�cultto maintain a steady schedule
Time commitment issues
Social Media
To give back
Radio
Television
Visual material
Has a family of hisown to devote time to
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Persona #5: Gregory
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Photography The Four Elements
Ideation
While president and founder of the Florida A & M Fine Arts Society (2008-2009), I was able to I was able to successfully arrange and execute planning for the “Explore YOUR Element” poetry night and performing arts showcase. The showcase featured a live body art segment in which each model was decorated in washable tempera paint and represented one of the four elements: earth, air, fire and water. These elements were artistically represented and expressed by the use of color and symbolic design.
Admission is $3 at the door
7-10 pmFoster Tanner Fine Arts Gallery
Black on Black Rhyme | Voices | Free Verse | Live Band & Art This event is presented by The FAMU Fine Arts Society
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Explore Your ElementPerforming Arts ShowcaseFAMU Fine Arts SocietyNovember 2009
Explore Your Element Flyer November 2009Adobe Illustrator
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EarthModel: Danielle CrawfordArtist: Candi AllenPhotographer: Cary Robinson
The globe or planet which we inhabit; the world, in distinction from the sun, moon or stars.Also, this world as the dwelling place of mortals, in disctinction from the dwelling place of spirits.
- Brainy Quote
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AirModel: Brett TylerArtist: Jarel DawsonPhotographer: Cary Robinson
The fluid which we breathe and which surrounds the earth; the atmosphereIt is invisible, inodorous, insipid, transparent, compressible, elastic and ponderable.
- Brainy Quote
Photography The Four Elements
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FireModel: Amber HilerArtist: LeiToya SnellingPhotographer: Cary Robinson
The evolution of light and heat in the combustion of bodies; combustion; state of ignition.- Brainy Quote
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WaterModel: Richelle GoreeArtist: Nefetari DennardPhotographer: Cary Robinson
Photography The Four Elements
The fluid which descends from the clouds in rain, and which forms rivers, lakes, seas, etc.- Brainy Quote
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EDUCATION: Savannah College of Art and Design, Savannah, GA Master of Arts in Design Management (November 2011)
Cumulative G.P.A.: 3.72/4.0
Florida Agricultural and Mechanical University, Tallahassee, FL Bachelor of Science in Fine Arts (December 2009)
Minor: Graphic Design Cumulative G.P.A.: 3.69/4.0 (Dean’s List) Honors: Magna Cum Laude Volunteer Hours: 473.5EXPERIENCE: Jun. 2011 – Present SCM Design Solutions, Savannah, GA; Mobile, AL Freelance Designer • Developgenuinedesignsandartworkforclientsuponrequest • Createandvendartisticcompositionsrepresentativeofvariouspersonalinterests
Sep.2006–Present Ruby Tuesday, Savannah, GA; Mobile, AL; Tallahassee, FL Server/Bartender/QualityServiceSpecialist/Host/GardenBarAttendant • Consistentlydeliveramemorable,high-qualitydiningexperiencewithcompellingvalue • Artisticallygarnishthesaladbarappropriately • Successfullyrefurbishcleanlinessofrestaurantforthenextshiftand/orbusinessday
Jun.2011–Sep.2011Margaret Milan Shoe Bar, Mobile, AL Art Director Intern • Providedcreativedirectiontoreinforcetheestablishmentofanewbusiness • DesignedandmarketedmaterialreflectiveofMilan,Italytocultivatethebusiness’s vision • Handpaintedstorefrontsign,open/closedsign,wallstencilandfashion-inspiredart
Jan. 2009 – Dec. 2009 Mary Brogan Museum of Art and Science, Tallahassee, FL GraphicDesignIntern • Designedandeditedpublicationsforupcomingexhibitionsandevents • Redesignedcoverandupdatedlayoutforthe2009“CampAllThat”summerprogram • Fabricatedsignageforthe10thannualFloridaWineFestival(March2009) • Organizedandexecutedplanningforthe“VisionsoftheFineArtsSociety”exhibition
4420TaneyAve.#202 251.776.8538Alexandria,VA22304 [email protected]
h t t p : / / w w w . c o r o f l o t . c o m / c a r y m i c h a e l
EXHIBITIONS:
Apr. 2ndAnnualStudentArtCompetition, 2009 FloridaAgriculturalandMechanicalUniversity, FosterTannerFineArtsGallery,Tallahassee,FL (3rdPlaceWinner)
Feb. CelebrateBlackHistoryMonth,2009 Character & Heritage Institute, Tallahassee, FL
Feb. VisionsoftheFAMUFineArtsSociety,2009 MaryBroganMuseumofArtandScience, Tallahassee, FL
Nov. 1stAnnualStudentArtCompetition,2007 FloridaAgriculturalandMechanicalUniversity, FosterTannerFineArtsGallery,Tallahassee,FL (2ndPlaceWinner)
ACTIVITIES AND HONORS
2010- SCAD Honors Graduate Scholarship2011 SavannahCollegeofArtandDesign, Savannah, GA
2011 SCADBlackStudentAssociation (Treasurer)2011 KingdomLifeChristianMinistry
2008-2011 Big Brothers Big Sisters of the Coastal
Empire,Inc.andtheBigBend,Inc.
2008-2012 CollegeArtAssociation
Jan.2008 GoldenKeyInternationalHonourSociety
Jul.2007 PhiSigmaThetaNationalHonorSociety
PRESENTATIONS
Mar. ConductedProjectMENTOUR, a male volunteer 2011 recruitmentworkshopforBigBrothersBig SistersoftheCoastalEmpire,Inc.Oct. FormallypresentedartworkPortraitofBernard2009 andShirleyKinsey(2009)toMr.andMrs.Kin sey,caretakersof“TheKinseyCollection:The PersonalTreasuresofBernardandShirley Kinsey”
TECHNICAL SKILLS • Windows7+MacOSX• AdobeCreativeSuite5.5• MicrosoftOfficeSuite• QuarkXpress• Oil/WatercolorPainting• SilkscreenPrinting• VideoEditing• 55WPM
PROJECTS
2011 TheNapkinHolder, Savannah College of Art andDesign,Savannah,GA2011 AnEthnographicStudyoftheAmericanLegion Post135,SavannahCollegeofArtandDesign, Savannah, GA2011 CORE-YourSpaceDefined, Savannah CollegeofArtandDesign,Savannah,GA2011 ProjectMENTOUR, Savannah College of Art andDesign,Savannah,GA
2011 JCPenney-Convenient,Practical,Affordable... withStyle,SavannahCollegeofArtandDesign, Savannah, GA