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2011 Media Information

Editorial Calendar 2011

January-FebruaryFilters A technician’s guide to selling more filters – from oil and air filters tofuel and cabin air filters.Closing Date: January 11Material Deadline: January 20

MarchOil & LubricantsWhen it comes to mechanical parts, nothing is more important thanblack gold. A complete guide to what’s new in the world of Texas Tea.Closing Date: February 8Material Deadline: February 17

AprilAir ConditioningThe only constant in the world of AC refrigerants is change. Here’s what technicans need to know to stay cool and current.Closing Date: March 21Material Deadline: March 29

MayTotal Vehicle MaintenanceA shop owner’s guide to moving away from a breakdown and repairbusiness model to a shop that thrives on preventive maintenance.Closing Date: April 14Material Deadline: April 25

June3rd annual Readers’ Issue Without our readers, we’re nothing. In this issue, our valued readerstake over the pages of Canadian Technician with their prose.Closing Date: May 10Material Deadline: May 19

* Calendar subject to change without notice.

July/AugustBelts/Hoses/PumpsA technician’s guide to the ever-changing world of belts, hoses and pumps.Closing Date: June 24Material Deadline: July 7

SeptemberTiresWhen the rubber meets the road: from winter tires to all-season tires,here’s a guide to what’s new in the world of radials.Closing Date: August 11Material Deadline: August 19

OctoberScan ToolsA technician’s guide to the newest scan tools.Closing Date: September 13Material Deadline: September 22

NovemberBrakesA technician’s guide to selling more brake jobs in the shop.Closing Date: October 11Material Deadline: October 20

DecemberSuspensionIsn’t it shocking? Here’s what technicians need to know about shocks and struts.Closing Date: November 15Material Deadline: November 24

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Allan Janssen is Newcom’s editorial director and founding editor ofCanadian Technician magazine. He is the man responsible for makingCanadian Technician Canada's premier automotive aftermarket magazine. Allan continues to be involved in the production and direction of Canadian Technician’s editorial content.

David Menzies, editor of Canadian Technician and Canadian Car Owner, is an award-winning writer and editor. David’s work hasappeared in a number of consumer and trade publications ranging fromthe National Post and Canadian Business to Marketing Magazine and Profit Magazine. As well, David is an avid auto enthusiast and has writtenabout cars and the automotive industry for the past 15 years.

In only his first year on staff, David won the highest achievement in theCanadian Business Press National competition for excellence inbusiness-to-business writing. David won a gold medal in the Kenneth R. Wilson Awards for Best Company Profile.

Rick Cogbill, Canadian Technician’s resident humorist, is a freelance writer and former garage owner. His own experiences are recounted in The Car Sidecolumn, featuring lovable fictional characters including beleaguered shop owner Slim Shambles, diagnostic guru Basil, and apprentice Tooner.

Kelly Bennett is a management trainerwith 15 years experience coachingautomotive repair shop owners. His Management S.O.S. column has truly resonated with readers, by offering practical advice in aunique and entertaining manner.

Kelly Bennett is a management trainerwith 15 years experience coachingautomotive repair shop owners. His Management S.O.S. column has truly resonated with readers, by offering practical advice in aunique and entertaining manner.

Editorial Contributors

The Best Editorial Content In The Industry

GOLD2010

GOLD

SILVER

Kenneth R. Wilson Award Winner

Additional Kenneth R. Wilson Awards

Best Technical Article

David Menzies, editor of Canadian Technician and Canadian Car Owner, is an award-winning writer and editor. David’s work hasappeared in a number of consumer and trade publications ranging fromthe National Post and Canadian Business to Marketing Magazine and Profit Magazine. As well, David is an avid auto enthusiast and has writtenabout cars and the automotive industry for the past 15 years.

In only his first year on staff, David won the highest achievement in theCanadian Business Press National competition for excellence inbusiness-to-business writing. David won a gold medal in the Kenneth R. Wilson Awards for Best Company Profile.

Allan Janssen is Newcom’s editorial director and founding editor ofCanadian Technician magazine. He is the man responsible for makingCanadian Technician Canada's premier automotive aftermarket magazine. Allan continues to be involved in the production and direction of Canadian Technician’s editorial content.

Rick Cogbill, Canadian Technician’s resident humorist, is a freelance writer and former garage owner. His own experiences are recounted in The Car Sidecolumn, featuring lovable fictional characters including beleaguered shop owner Slim Shambles, diagnostic guru Basil, and apprentice Tooner.

Best Company Profile

Kenneth R. Wilson Award Winner

Additional Kenneth R. Wilson Awards

Best Technical Article

Best Company Profile

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