campaign 31.34 - session #2
TRANSCRIPT
SESSION #2
• Review objectives
• The Emotion Meter – Engaging your audience emotionally
• Define your objective and targets; share them on VoxVisio.
• Develop your story
• Video Review - How great leaders inspire action
AUDIENCE
Audience Sample Channel Content Stage
Palestinian Philanthoprists
Nabil Qaddumi, Sawsan Shawa eMail & phone Brief, Statistics pre-launch
PUBLIC
PLANNING
PITCH
PLATFORM
POWERFULPERSUASIVE PRE-FUNDED
PERSISTANT PRIZES PAYMENT
10 P’S OF A CROWDFUNDING CAMPAIGN
Emotion Meter - 6 emotions & stimulation
• happiness (joy, satisfaction)
• surprise (amazement, curiosity)
• anger (rage, annoyance)
• disgust (loathing, boarded)
• sadness (grief, pensive)
• fear (terror, worry)