bror salmelin, head of unit information society, european commission innovation and collaboration...
TRANSCRIPT
Bror Salmelin, Head of UnitBror Salmelin, Head of Unit
Information Society, Information Society,
European CommissionEuropean Commission
Innovation and collaboration for
productive economy:
Changing the growth curve
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StructureStructure
context context
trendstrends
answers and actionanswers and action
conclusionconclusion
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Society: challenges and opportunitiesSociety: challenges and opportunities
The EU has set the objectives forThe EU has set the objectives for 2010 2010……
Lisbon councilLisbon council …. …. ““To become the most competitive and dynamic knowledge-basedTo become the most competitive and dynamic knowledge-based economy in the world, capable of sustainable economic growtheconomy in the world, capable of sustainable economic growth with more and better jobs and greater social cohesion.”with more and better jobs and greater social cohesion.”
eeEurope:Europe: A major instrument A major instrument
providing consolidation in Member Statesproviding consolidation in Member States
IST: key technologies….IST: key technologies…. creation, sharing and exploitation of knowledgecreation, sharing and exploitation of knowledge
Knowledge & SkillsKnowledge & Skills – determines the success of individuals and companies in the global economy determines the success of individuals and companies in the global economy
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Globality: challenges and opportunitiesGlobality: challenges and opportunities
Challenges…Challenges…
Productivity gap?Productivity gap?
Relocation Relocation of low quality standardized jobs and, high skilled work to of low quality standardized jobs and, high skilled work to countries outside the EUcountries outside the EU
Job lossesJob losses
Inclusion (regional, rural, skills)Inclusion (regional, rural, skills)
Opportunities… Opportunities…
Strengthening Strengthening the European Research Area – the IST is a priority the European Research Area – the IST is a priority
Investing in human capital Investing in human capital – expand the base of qualified ICT – expand the base of qualified ICT practitioners in strategic niches, emerging technologies, skills of ICT practitioners in strategic niches, emerging technologies, skills of ICT users of innovative systems…users of innovative systems…
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Interplay needed at all levelsInterplay needed at all levels
Legal &Self-regulatory
Economy &Society
Infrastructure &Technology
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Value Creation in Knowledge EconomyValue Creation in Knowledge Economy
intangible economyintangible economy– extended products including embedded services, extended products including embedded services,
covering entire life cyclescovering entire life cycles
knowledge based economyknowledge based economy– digital content and servicesdigital content and services
networkingnetworking– simultaneous, complex and multidisciplinarysimultaneous, complex and multidisciplinary
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Productivity gap?Productivity gap?
World Competitiveness ranking 2004 World Competitiveness ranking 2004 (http://www.weforum.org) :(http://www.weforum.org) :
– Finland, USA, Sweden, Taiwan, Denmark, Norway, Singapore,…..-Finland, USA, Sweden, Taiwan, Denmark, Norway, Singapore,…..-> different models, very holistic!> different models, very holistic!
ILO statistics ILO statistics ((http://www.ilo.org/public/english/employment/strat/kilm/htm)http://www.ilo.org/public/english/employment/strat/kilm/htm)
– Productivity growth per hour not higher in US than in Europe! (US Productivity growth per hour not higher in US than in Europe! (US 3,4% p.a, e.g. Fi 5,6, UK 3,8%, F 3,9% in years 1980-2001)3,4% p.a, e.g. Fi 5,6, UK 3,8%, F 3,9% in years 1980-2001)
– We work far less hoursWe work far less hours– -> societal model and societal values-> societal model and societal values
Winning paradigms : simultaneous, sharing and collaboratingWinning paradigms : simultaneous, sharing and collaborating
1800 1850 1900 1950 1980 2000
Energy Transportation Materials Individual Information Communication
mobility processing
Sequential Simultaneous
Local Multinational Inherently global
Handicraft Industrial E-business
E-life + e-work
Skills Capacity Multi-skill
Win-lose Win-win
Innovation
Competitive factor
Strategy
Operation
Space
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Change of ParadigmsChange of Paradigms
Networking characteristics: Networking characteristics:
– complexitycomplexity
– dynamicsdynamics
– synthesissynthesis, and “best guesses, and “best guesses””
– connectivityconnectivity rather than competencerather than competence
Global issues binding technology, business and legal innovation Global issues binding technology, business and legal innovation
– ““e- space” for “all”e- space” for “all”
– privacy, IPR, ADR etc….privacy, IPR, ADR etc….
– public-private partnershippublic-private partnership
Digitalization of goods and servicesDigitalization of goods and services
– from cost to value from cost to value
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Single European Electronic Market (SEEM)
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Whole society in ChangeWhole society in Change
Take-up Best Practice Transformatione-Economye-Society
Phase
Modified after OECD DSTI/ICCP/IIS(2000)5
Potential usageaccess
technology infrastructuresocio-economic infrastructure
Transaction/business sizenature of transaction/business
Efficiency gainsemployment, skills, work organisation
new products, services, business modelscontribution to wealth creation
changes in product/sectoral value chains
?
readiness
intensity
impact
Societal Change
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New economy: research challengesNew economy: research challengesCreate a joint research agendaCreate a joint research agenda::
1. Finding the techno-economical drivers 1. Finding the techno-economical drivers and enablers?and enablers?
2. Describing macro-2. Describing macro-mesomeso-microeconomic effects?-microeconomic effects?
- (synthetic) indicators for the new phenomenon- (synthetic) indicators for the new phenomenon
- measuring economic performance- measuring economic performance
3. Creating multidisciplinatory research in living labs3. Creating multidisciplinatory research in living labs
- models, scenarios, “new economic theory”, experiments…..- models, scenarios, “new economic theory”, experiments…..
Funding response fromFunding response from 7th Framework Programme for RTD 7th Framework Programme for RTD
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ThesisThesis
In knowledge economy the trends suggest us to In knowledge economy the trends suggest us to move from move from organisation- to human centric perspective:organisation- to human centric perspective:
– We all have multiple simultaneous roles:We all have multiple simultaneous roles:• private - publicprivate - public• work – privatework – private• often multiple and changing in context with no clear boundariesoften multiple and changing in context with no clear boundaries
– Organisations vs. CommunitiesOrganisations vs. Communities
– Organisations catalyse or inhibit value creationOrganisations catalyse or inhibit value creation
– Incentives for the individuals to value creationIncentives for the individuals to value creation
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Knowledge Society Challenge: Knowledge Society Challenge: Put people in the centre
– Creating new living and working environments Creating new living and working environments for all for all
– Combining Combining productivityproductivity and and quality of lifequality of life
– Human centered:Human centered:• Location independentlyLocation independently• Time independentlyTime independently• Device independentlyDevice independently• Knowledge supportedKnowledge supported
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Full participation in the Knowledge Society
People in the centre: APeople in the centre: Ambient intelligencembient intelligence
– Barrier-free surroundings Barrier-free surroundings – media rich, multimodal, sensory perceptionmedia rich, multimodal, sensory perception– context sensitive, identities, preferences, care, safetycontext sensitive, identities, preferences, care, safety– mobility, manipulation, navigationmobility, manipulation, navigation– multiple roles, work, citizen, social/leisure communitiesmultiple roles, work, citizen, social/leisure communities– design for alldesign for all
– Empowering the usersEmpowering the users– communication and collaboration, shared workspaces, communication and collaboration, shared workspaces,
social interaction, smart homessocial interaction, smart homes– knowledge access, transfer, accumulationknowledge access, transfer, accumulation– skills,value creation, innovationskills,value creation, innovation
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L
L
L
Competence nodes networkingCompetence nodes networking
Competences
Connectivity
Leadership
Customers
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Emerging TechnologiesEmerging Technologies
CognitionPresencePerception
Small
Distributed
Enhancing the best of human life through exploration of knowledge
Beyond Robotics’ Life like systemsComplex
System
Disappearing computer
Quantum information
Molecular computing
Global computing
Ambient
Intelligence
Global
Large
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Target:Target:
increasing participation at workincreasing participation at work
improving communication in teamsimproving communication in teams
improving innovation and creativityimproving innovation and creativity
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The process of innovation! AMI@workThe process of innovation! AMI@work
Whole innovation process supported by:Whole innovation process supported by:
Bringing research actors together with deployment and Bringing research actors together with deployment and policy decision makerspolicy decision makers
Fostering interlinkingFostering interlinking
Innovating at the crossroads of the communitiesInnovating at the crossroads of the communities
Facilitating, not controlling!Facilitating, not controlling!
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Ambient Intelligence @Work communitiesAmbient Intelligence @Work communitiesAMI@Work family of self-organising ERIA Communities relating to New Working EnvironmentsAMI@Work family of self-organising ERIA Communities relating to New Working Environments
Innovative enabling technologies meet societal innovation - for systemic innovation, re-organising & transitions.
Collaboration@Work
Mobility@Work
Knowledge@Work
technology themes & SEEMhorisontal communities
Publ
ic S
ecto
r @W
ork
Mod
erni
satio
n of
Pub
lic A
dmin
istr
atio
ns a
nd S
ervi
ces
challenging validation environmentsvertical communities
Rur
al@
Wor
k
Rura
l Inf
orm
atio
n So
ciet
y, E
xten
ded
Agri
Food
Pro
duct
s an
d Se
rvic
es
Life
-Cyc
le M
anag
emen
t @W
ork
Sust
aina
bilit
y, In
divi
dual
isat
ion
and
Inte
rope
rabi
lity
for
Prod
ucts
, Ser
vice
s an
d En
viro
nmen
ts
SEEM@WorkSingle European Electronic Market
Med
ia @
Wor
k
AMI @ work environmentsAMI @ work environments
Required perspectives Required perspectives – connectivity:connectivity: the work and collaboration process; the work and collaboration process;
• how to collaborate, how to transfer and accumulate knowledge, skills...how to collaborate, how to transfer and accumulate knowledge, skills...
– access and interaction: access and interaction: the immediate working surrounding: the immediate working surrounding: • media-rich location independent environment and connectivitymedia-rich location independent environment and connectivity
– individual at the centre:individual at the centre: the context sensitivity: the context sensitivity:• how to set the individuals personal environment, preferences, “identity” in how to set the individuals personal environment, preferences, “identity” in
the centrethe centre
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Themes for research and verification in AMI@workThemes for research and verification in AMI@work
value creation based on collaborative structures across and within organisations, value creation based on collaborative structures across and within organisations, 24 hours global work and business patterns across communities24 hours global work and business patterns across communities quest for knowledge and its conversion into value creationquest for knowledge and its conversion into value creation
technology development and validationtechnology development and validation
empowering individual in knowledge economy, next phase of eWork empowering individual in knowledge economy, next phase of eWork "Conversing companies” "Conversing companies” Networking/Community organization or non-organizationNetworking/Community organization or non-organization Changing patterns of work in industry Changing patterns of work in industry
regional innovation and collaborationregional innovation and collaboration societal innovationsocietal innovation
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Full Impact Needs Systemic InnovationFull Impact Needs Systemic Innovation
Component innovation Systemic
innovation
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Timeline of EU Research FrameworkTimeline of EU Research Framework
FP6
FP7
New Financial Perspectives
2003 2004 2005
2007 - 2010 …
2006
WP03-04Call1
Call2 Call3Call4 Call5 Call6 (tbc)
WP05-06
AdoptionProposals on FP, SPs and RfP
Communication: "Preparing the future: reinforcing European research policy" (12/05/04)
WP + Calls
Communication “Building our common future: Policy challenges and Budgetary means of the Enlarged Union 2007-2013" (10/02/04)
eEurope 2010
Lisbon 2010
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FP7 - 5+2 (+2) axesFP7 - 5+2 (+2) axes
Individual research teams Individual research teams Research capacitiesResearch capacities Private/public partnerships (technology platform concept)Private/public partnerships (technology platform concept) Networking and collaborationNetworking and collaboration Co-ordination of national and regional research programmes and policiesCo-ordination of national and regional research programmes and policies
++ Space Space SecuritySecurity
++ InnovationInnovation International cooperationInternational cooperation
ICT research maps onto all 5+2 (+2) axesICT research maps onto all 5+2 (+2) axes
Cutting across
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ConclusionsConclusions
Human Centered Knowledge Society meansHuman Centered Knowledge Society means
– Increased responsibility for the individualIncreased responsibility for the individual
– Increased productivity Increased productivity through innovation and creativitythrough innovation and creativity
– Time gain by collaborative structures and shared environmentsTime gain by collaborative structures and shared environments
– Increased possibilities Increased possibilities for wealth creation by atypical job relations for wealth creation by atypical job relations
NewNew work paradigms work paradigms
New New work environmentswork environments
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Contact websitesContact websites
http://europa.eu.int/eeuropehttp://europa.eu.int/eeurope
http://www.cordis.lu/isthttp://www.cordis.lu/ist
http://www.amiatwork.comhttp://www.amiatwork.com
and e-mail: and e-mail: [email protected]@cec.eu.int