blade creative branding: corporate anniversary portfolio
TRANSCRIPT
Let Us Help You Celebrate
Your Company’s Important
Anniversaries
January 2017
At Blade, we’ve worked with a variety of clients to brand and promote key milestones.
The consistent result of each of these investments was increased brand awareness and greater momentum to support market growth.
2
Leverage Your Success for Greater Brand Awareness
Planning on celebrating your success? Contact:Kathryn C. Hess, Account Strategist1.800.392.5233 x [email protected]
Greenpark Homes and Condos
45th Anniversary
Our mission was to do more than just mark the 45th anniversary of Greenpark’s inception; we were also asked to leverage the company’s growing strength in condominium developments that complemented their traditional presence in low rise sub-divisions.
Greenpark Homes and Condos
45th Anniversary
Blade created the “Canadiana” logo, a new corporate brochure and brand video focused on condos, and capped it all off with a Gala event where over 500 guests were welcomed to a black-tie affair.
Delcan Engineering Technology
50th Anniversary
As one of Canada’s most accomplished engineering technology firms, Delcan wanted to mark their 50th anniversary and usher in a new generation of leadership with a re-calibrated focus for on technological skills and services.
Delcan Engineering Technology
50th Anniversary
Blade updated the corporate identity that united Canadian, American, and International operating divisions. Created a new content management website, multiple collateral pieces and the integration of updated branding with a new corporate head office.
Molinaro Group50th Anniversary
Our mission was to update the Molinaro corporate identity to coincide with the launch of the company’s most ambitious development project to date, Paradigm Condos, which Blade also branded.
Molinaro Group
50th Anniversary
Blade updated the corporate logo, created an all-new website, brand video, and managed media relations for two major community recognition events celebrating Dominic Molinaro’s contribution to the Burlington and Hamilton building industries.
New Generation Group
50th Anniversary
With the 50th anniversary quickly approaching, the time had finally come for New Generation Group to update its branding to reflect the company’s reputation for excellence in the construction industry.
New Generation Group
50th Anniversary
Blade created an all-new corporate identity package including; logo, stationary, vehicle identification, brand video, branded apparel and office interior design integration.
Kodiak Footwear100th Anniversary
As Kodiak neared its centennial as Canada’s most venerated industrial footwear brand, an opportunity arose to do more than just trumpet the past. The launch of a lifestyle line of non-industrial footwear was a key initiative that needed to be woven into the fabric of the company’s 100th anniversary marketing plans.
Kodiak Footwear
100th Anniversary
Blade designed a centennial themed industrial catalogue and POS materials, handled the coordination of a celebratory event at new head office and the integration of centennial branding to new office interior. A full slate of marketing and POS materials for the lifestyle line of footwear were also created.
This document and the strategic branding insights, comments, diagrams, charts and summaries are copyright © 2017 Blade Creative Branding Inc., Toronto, Canada.
13