beyond blogging

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Post on 10-May-2015

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A presentation share at the Virginia Association of Realtors Convention.

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  • 1.BEYOND BLOGGING EXPANDING YOUR WEB INFLUENCE JEFF TURNER | ZEEK INTERACTIVE | @RESPRES

2. ENGAGEMENT THE NOT-SO-NEW MARKETING METRIC 3. AWARENESSINTERACTION ENGAGEMENT 4. social medianetwork business networkpersonal networkMORE ENGAGEMENT = MORE INFLUENCE 5. NOTHINGS NEW. HOW TO WIN FRIENDS & INFLUENCE PEOPLEBY DALE CARNEGIEBECOME GENUINELY INTERESTED IN OTHER PEOPLE. SMILE. REMEMBER THAT A PERSONS NAME IS TO THAT PERSON THE SWEETESTSOUND IN ANY LANGUAGE. BE A GOOD LISTENER. ENCOURAGE OTHERS TO TALK ABOUT THEMSELVES. TALK IN TERMS OF THE OTHER PERSONS INTERESTS. MAKE THE OTHER PERSON FEEL IMPORTANT - SINCERELY. 6. school sportscharity EACH ITS OWN SPHERE OF INFLUENCE 7. school sportscharityINFLUENCE 8. school sportscharity GREATER INFLUENCE 9. school sports charity GREATEST INFLUENCE 10. ITS THE SAME ONLINE 11. twi erfacebook blog GREATEST INFLUENCE 12. INFLUENCE RIPPLESORIGINATED BY DAVID ARMANO 13. INFLUENCE RIPPLES & SM FRAGMENTATIONORIGINATED BY DAVID ARMANO 14. THE BUILDING BLOCKS WHAT ARE THE SOCIAL BUILDING BLOCKS? 15. THE 7 SOCIAL BUILDING BLOCKSIDENTITY - A WAY OF UNIQUELY IDENTIFYING PEOPLE IN THE SYSTEMPRESENCE - A WAY OF KNOWING WHO IS ONLINE, AVAILABLE OR OTHERWISE NEARBYRELATIONSHIPS - A WAY OF DESCRIBING HOW TWO USERS IN THE SYSTEM ARE RELATEDCONVERSATIONS - A WAY OF TALKING TO OTHER PEOPLE THROUGH THE SYSTEMGROUPS - A WAY OF FORMING COMMUNITIES OF INTERESTREPUTATION - A WAY OF KNOWING THE STATUS OF OTHER PEOPLE IN THE SYSTEM(WHO CAN BE TRUSTED?) SHARING - A WAY OF SHARING THINGS THAT ARE MEANINGFUL TO PARTICIPANTS(LIKE PHOTOS OR VIDEOS) ORIGINALLY COMPILED BY MATT WEBB 16. presencesharing relationshipsidentity conversations reputation groupsTHE HONEYCOMB MODELORIGINATED BY GENE SMITH 17. presencesharing relationships identity conversations reputation groupsTHE BLOGGING HONEYCOMB 18. presencesharing relationships identity conversations reputation groups THE TWITTER HONEYCOMB 19. presencesharing relationships identity conversations reputation groups THE FACEBOOK HONEYCOMB 20. MEASURING SUCCESS FILLING THE NEED TO ANALYZE THE IMPACT OF INFLUENCE 21. A MEDIA PERSONALITY SUCCESS IS MEASURED BY:THE SIZE OF YOUR AUDIENCE INFLUENCE WITH YOUR AUDIENCE PRESENCE WITH YOUR AUDIENCE YOUR NAME RECOGNITION BEING KNOWN AS ? (YOU GET TO DECIDE) 22. BUSINESS SUCCESS? ? YOU MUST ASK: HOW GOOD AM I AT...MAKING EFFECTIVE FIRST IMPRESSIONS? TURNING INTRODUCTIONS INTO RELATIONSHIPS? SELLING YOURSELF BY NOT SELLING YOURSELF? LISTENING EFFECTIVELY? TURNING QUESTIONS INTO PRODUCTIVE & COMPELLING DISCUSSIONS? SELFLESS GIVING?