ATTACHMENT 1 - ISAF SAILING WORLD

CUP MELBOURNE Bayside City Council - Debrief

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2. ISAF SWC - GLOBAL PERSPECTIVE

• ISAF Commitment to new model

• Pinnacle Olympic Sailing Series to provide pathway to Olympic Games and for sailing as a sport to remain an Olympic sport

• Provide a commercial model for the athletes

• Showcase the sport at iconic locations globally

• Grow participation in non-traditional regions (Africa, Asia, South America)

• Increase in competitor numbers• 22% increase from 2013 (76% increase from 2012)

• Largest annual OTB regatta in Southern Hemisphere

• Increase in media attention

• Success of the ISAF SWC Dinner (content & sell-out)

• New Race Management Model

• Mercedes Benz Couta Boat Corporate Challenge

• Hosted an ISAF IRO Seminar (3 days and 20 IRO’s)

• Forecast to return a small profit back to the sport

3. 2014 HIGHLIGHTS

Friday Saturday Sunday Monday Tuesday Wednesday Thursday Friday Saturday Sunday5th 6th 7th 8th 9th 10th 11th 12th 13th 14th

49er R1,2,3 R4,5,6 R7,8,9 R10,11,12 R13,14,15 Medal Race Reserve

FX R1,2,3 R4,5,6 R7,8,9 R10,11,12 R13,14,15 Medal Race Reserve

Nacra 17 R1,2,3 R4,5,6 R7,8,9 R10,11,12 R13,14,15 Medal Race Reserve

RSXm R1,2,3 R4,5,6 R7,8,9 R10,11,12 R13,14,15 Medal Race Reserve

RSXw R1,2,3 R4,5,6 R7,8,9 R10,11,12 R13,14,15 Medal Race Reserve

Laser R1,2 R3,4 R5,6 R7,8 R9,10 Medal Race

Laser R R1,2 R3,4 R5,6 R7,8 R9,10 Medal Race

Finn R1,2 R3,4 R5,6 R7,8 R9,10 Medal Race

470m R1,2 R3,4 R5,6 R7,8 R9,10 Medal Race

470w R1,2 R3,4 R5,6 R7,8 R9,10 Medal Race

Kites m Races Races Races Medal Race Reserve

Kites w Races Races Races Medal Race Reserve

2.4 R1,2 R3,4 R5,6 R7,8 R9,10

Skud R1,2 R3,4 R5,6 R7,8 R9,10

WAI Schools Event Racing

FX (open) R1,2,3 R4,5,6 R7,8,9 R10,11,12 R13,14,15

Bic Techno R1,2,3 R4,5,6 R7,8,9 R10,11,12 R13,14,15

Laser 4.7 R1,2 R3,4 R5,6 R7,8 R9,10

Laser R m R1,2 R3,4 R5,6 R7,8 R9,10

Liberty R1,2 R3,4 R5,6 R7,8 R9,10

Optimist (open fleet) R1,2 R3,4,5 R6,7,8 R9,10

420 R1,2 R3,4,5 R6,7,8 R9,10

29er R1,2 R3,4,5 R6,7,8 R9,10

OK (Aust. Champ's) R1,2 R3,4,5 R6,7,8 R9,10

Viper R1,2 R3,4,5 R6,7,8 R9,10

505 R1,2 R3,4,5 R6,7,8 R9,10

Minnows R1,2 R3,4,5 R6,7,8 R9,10

Int Cadets R1,2 R3,4,5 R6,7,8 R9,10

Foiling Kites (exhibition) R1,2,3 R4,5,6

Breakwater to Beacon R1

ISAF Race Man. Seminar

Volunteer briefing Briefing 5pm Briefing 0830

Vol. post race drinks Drinks Drinks Drinks Drinks Drinks Drinks Drinks Drinks

Volunteer BBQ Vol. bbq Vol. bbq Vol. bbq

Opening function Corp. B'fast

Competitors briefing Briefing 9am

Race Officer Seminar RO Seminar

SWC Dinner SWC Dinner

Couta boats Arrival WW Race TW Race Corp. Race

Sponsor function Cocktail

Corporate Day Sailing / Lunch

Comp. function Sailors Party

Medal Pres. Medal Presentations

Preliminary Race Schedule

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Registration

ISAF Int. Race Management Seminar

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Optimist training

5. Events Numbers

2013 Event Numbers

• 28 Countries

• 204 Olympic Sailors

• 518 Youth & Invited class sailors

• 59 Registered coaches

• 248 Volunteers & Staff

• 1,029 TOTAL PARTICPANTS

2014 Event Numbers

• 40 Countries (+42%)

• 249 Olympic Sailors (+22%)

• 651 Youth & Invited Sailors (+26%)

• 67 Registered coaches (+14%)

• 270 Volunteers & Staff (+9%)

• 1,257 TOTAL PARTICIPANTS (+22%)

5. 2014 Participant Breakdown

ISAF SWC – sailors

• 14% Victorian

• 41% Interstate

• 45% Overseas

• 33% female

• Average Age 27

Youth & Invited Classes – sailors

• 66% Victorian

• 28% Interstate

• 5% Overseas

• 27% female

• Average Age 21

Coaches, IRO seminar, Volunteers & Staff

• 37% Victorian

• 17% Interstate

• 15% Overseas

• 28% female

1. EVENT BUDGET EXPENDITURE (DIRECT)

• $454,488 by the Event in BCC (64% of total Event expenditure) – a ROI of $91 for every dollar invested by BCC*

• $90,050 by the Event at Sandringham Yacht Club

2. PARTICIPANT EXPENDITURE - ESTIMATED (DIRECT)

• $569,520 ISAF SWC participants in BCC

• $355,800 Youth & Invited Classes participants in BCC

• $206,255 Affiliates (coaches, Volunteers & Staff) in BCC

TOTAL ECONOMIC IMPACT ON BAYSIDE CITY COUNCIL

• $1,586,063 Direct expenditure into BCC - a ROI of $317 for every dollar invested by BCC*

• $2,950,078 Unconstrained Economic Impact into Bayside City Council (using Major Events Economic multiplier x1.86)

* Based on BCC cash investment of $5,000* Does not include or make any assumption on addition (non-registered) friends and family attending however it is estimated that this would increase expenditure by approx. 45%* All figures exclude GST

6. ECONOMIC DEVELOPMENT (BCC)

MEDIA HIGHLIGHTS

• National mainstream TV coverage• Channel 7 – Sunrise, ABC TV - News Breakfast, Network 10 News

• 170+ Globally distributed online new articles• Sailing media channels

• 13 radio segments• SEN, 774 ABC, ABC Radio National, RSN Sports Radio

• 20+ mainstream print media articles• Herald Sun, The Age, The Australian, The Daily Telegraph, Leader Group,

MMP Weekly Group

7. PROMOTING BAYSIDE BRAND

8. OPPORTUNITY FOR BAYSIDE

• Showcase Bayside to the world

• Significant economic impact to local traders

• Activate existing marina and foreshore infrastructure

• Assist SYC in breaking down community perceptions about club and sailing

• Showcase Bayside and Victoria as the Sailing Events capital and attract other international Events to Bayside