analysis copy

7/28/2019 Analysis Copy

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Denim Charts

1) Reason(s) for manufacturing this ProductReasons for Manufacturing this Product

Frequency Percent

Technical Qualification 5 20

Family Engaged 12 48

Good Demand 4 16

Good Margin 1 4

Easily Availability of R.M. 3 12

Total 25 100

Data Interpretation: From the above chart we can say that 48% of the total respondents has

family business. It means since the long period of time they are doing this business. While 20 %

of the total respondents are in this business because of the technical qualification they have. And

the reason for doing this business because of good margin and good demand is very less.

20%

48%

16%

4%

12%

Technical Qualification

Family Engaged

Good Demand

Good Margin

Easily Availability of R.M.


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2) Please give the details on price movements of key raw materials in last 6 months.R.M. Price Movements in Cotton

Frequency Percent

Risen Steadily 22 88.0

Fluctuate 3 12.0

Total 25 100.0

R.M. Price Movement in Washing/Job work

Frequency Percent


Decline 3 12.0

Fluctuate 7 28.0

Total 25 100.0

R.M. Price Movement in Accessories

Frequency Percent


Decline 7 28.0

Fluctuate 9 36.0

Total 25 100.0


3/43

Data Interpretation:

From the above chart we can say that raw material movement is very high in this sector. The

major raw material cottons price is risen steadily and 88% of the total respondents have agreed

on that. While other raw material such as Job work and Accessorinesss prices are also

increasing as well as fluctuated also.

0 5 10 15 20 25

Cotton

Washing/Jobwork

Accessories

22

15

9

3

7

3

7

9

Fluctuate Decline Risen Stadily


4/43

3) Can you negotiate better price with your supplier?

BARGAINING WITH SUPPLIER

Frequency Percent

YES 14 56.0

NO 11 44.0

Total 25 100.0


From the above chart we can say that bargaining power of supplier is less as 56% of the total respondents

agreed that negotiation is possible with suppliers and which is good for the business to reduce the costs.

56%

44%

Bargaining Power with Supplier

Yes No


5/43

4) Please give the details of initial investment in land and plant & machinery for the setting up yourbusiness.

INITIAL INVTSTMENT

Respondent Percent

15 LAKH-30 LAKH 4 16.0

30 LAKH - 50 LAKH 7 28.0

50 LAKH - 1 CRORE 9 36.0

1 CRORE - 3 CRORE 5 20.0

Total 25 100.0


The initial requirement for the starting up an new business lies between 30 Lakh to 50 Lakh and 50 Lakh

to 1 Crore criteria because from the above chart we can say that 64% of the total respondents have chosen

this criteria, While approximately 16 % of the total respondents have chosen 15 Lakh to 30 Lakh criteria

for initial investment in land, Plant & Machinery.

15 LAKH-30 LAKH

30 LAKH - 50 LAKH

50 LAKH - 1 CRORE

1 CRORE - 3 CRORE

4

7

9

5

Frequency

Frequency


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5) What is the source for major machinery purchase?SOURCE OF MACHINARY PURCHASE

Frequency Percent

DOMESTIC 4 16.0

IMPORTED 21 84.0

Total 25 100.0


From the above chart we can say that majority of the respondets have chosen imported source for their

machinery purchase which is 84% because of the lower cost While only 16% of the total respondents

buy from domestic source.

16%

84%

Frequency

DOMESTIC IMPORTED


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6) How many players in Ahmedabad manufacture products similar to yours?


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7) How do you differentiate your product from that of your competitors?HOW DIFFERENTIATE PRODUCT

Frequency Percent

BRAND PROMOTION 7 28.0

BETTER QUALITY 12 48.0

LOW PRICE 6 24.0

Total 25 100.0


From the above Bar chart we can see that most of the respondents focusing on improving the quality of

the product to differentiate from others which is approximately 50% of the total sample size, While 28%

of the total respondents go for brand promotion and low price.

0 2 4 6 8 10 12

BRAND PROMOTION

BETTER QUALITY

LOW PRICE

7

12

6


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8) Which kind of Demand is higher for your product?DEMAND HIGHER

Frequency Percent

DOMESTIC 7 28.0

NATIONAL 17 68.0

INTERNATIONAL 1 4.0

Total 25 100.0


From the above pie chart it clearly indicates that 68% of the total respondents national demand is higher

and 28% sell their goods in domestic market only while only 4% of the total respondents have chosen

international demand for their product.

28%

68%

4%

Frequency

DOMESTIC NATIONAL INTERNATIONAL


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9) A) Do you export?

DO YOU EXPORT

Frequency Percent

YES 5 20.0

NO 20 80.0

Total 25 100.0


From the above chart we can say that very few respondents go for export because only 20% of the total

respondents do export for their business while 80% of the total respondents do not export for their

products.

YES

NO

5

20

Frequency

Frequency


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9.B) What is the portion of exports in total revenue and region?

Respondents Revenue from export Export Region

1 2% Middle East

2 30% Middle East

3 20% Middle East, Africa

4 15% Middle East5 10% Africa


Above mentioned chart indicates the portion of export from their total revenue as well as exporting regionalso. The portion of export is very less on an average and highest portion of export from the total revenue

is 30 % while most of the exports has been done in Middle East countries while few has been done in

Africa.

0%

5%

10%

15%

20%

25%

30%

1 2 3 4 5

2%

30%

15% 15%

5%

10%

Middle East Africa


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10)How many workers are required in your business?HOW MANY WORKERS REQUIRED

Frequency Percent

15-20 3 12.0

20-25 2 8.0

25-30 14 56.0

30-35 6 24.0

Total 25 100.0


The above mentioned table and chart indicates the requirement of the total workers for their business.

56% of the total respondents have 25 to 30 workers in their business and 24% of the total have chosen 30

to 35 workers requirement for their business.

15-20 20-25 25-30 30-35

32

14

6

How many Workers Required

Frequency


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11)Do you provide on the job Training to workers?PROVIDE ON THE JOB TRAINING

Frequency Percent

YES 7 28.0

NO 18 72.0

Total 25 100.0


This table and charts gives the information about the on the job training it indicates that 72% of the

total respondents does not provide any kind of job training to their workers, because most of the

workers have knowledge about their work, while only 28% of the total respondents provide training

to their workers.

28%

72%

72%

On the Job Training

YES NO


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12)Do you face any Shortage of manpower?SHORTAGE OF MANPOWER

Frequency Percent

Valid YES 21 84.0

NO 4 16.0

Total 25 100.0


The above data clearly indicates that majority of the respondents face the shortage of manpower and it is

84% while 16 % of the total respondents do not find any kind of manpower shortage. The shortage of the

manpower is one of the major challenges which hinder their business growth.

84%

16%

Frequency

YES

NO


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13)What is the level of competition you face from other players in your industry?FACING COMPETITION

Frequency Percent

NO 1 4.0

LOW 3 12.0

MEDIUM 5 20.0

HIGH 9 36.0

VERY HIGH 7 28.0

Total 25 100.0


The above data indicates about the level of competition they face in their business. Above bar chart shows

that the view on facing competition from other players is vary because 36% of the total respondents face

high competition, while 28% of the total respondents face very high competition from the other players

while 1 respondent does not find competition in their business.

NOLOW

MEDIUM HIGHVERY HIGH

13

5

9

7

Frequency

Frequency


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14)Have you changed the price of your product in past one year?CHANGED THE PRICE IN ONE YEAR

Frequency Percent Valid Percent

Cumulative

Percent

Valid INCREASE 15 60.0 60.0 60.0

REDUCED 2 8.0 8.0 68.0

NO CHANGE 8 32.0 32.0 100.0

Total 25 100.0 100.0


This chart shows the changes in the price of their product In the last one year. It indicates that 60% of the

total respondents have increased their product price in last one year while because of the steep

competition from the other players in the market 32% of the respondents do not change their price of the

product and 8% has reduced the price of the product to stable in their business.

15

2

8

0

2

4

6

8

10

12

14

16

INCREASE REDUCED NO CHANGE

Frequency


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15)What is the total turnover of your business for the last three years?2009-2010 2010-2011 2011-2012

50 Lakh-75 Lakh 8 8 5

75 Lakh- 1 Crore 6 3 3

1 Crore- 2 Crore 3 5 8

Above 2 Crore 1 2 2


Above mentioned data indicates the total turnover of their business for the last 3 years. Total 7

respondents did not give details on turnover but from remaining 18 respondents data shows that in 2009-

10 44% of the remaining respondents have turnover which is between 50 lakh to 75 lakh while 33.33%

respondents turnover is between 75 lakh to 1 crore and only 1 respondents has turnover beyond 2 crore.

But in 2011-12 data indicates that 42% of the remaining respondents has turnover between 1 crore to 2

crore it clearly indicates the higher growth of their business and even above 2 crore turnover portion is

also doubled as compared to 2009-10.

86

31

8

3

5

2

5

38

2

50 Lakh-75 Lakh 75 Lakh- 1 Crore 1 Crore- 2 Crore Above 2 Crore

Turnover

2009-10 2010-11 2011-12


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16)What is the profit percentage of your business?PROFIT PERCENTAGE

Frequency Percent

Valid 3 12.0

5-15% 14 56.0

15-20% 6 24.0

25-30% 2 8.0

Total 25 100.0


This data shows the details regarding the profit percentage of their business. 3 respondents does

not provide their profit percentage because of their privacy policy but 64% of the remaining

respondents have profit percentage between 5 to 15 % and 27% has 15-20% profit for theirbusiness, While no one has profit beyond 30 %.

5-15% 15-20% 25-30% Above 30%

14

6

2

0

Proft Percentage


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17)What Challenges do you face in your business operations?

Challenges Frequency Percentage

Poor Demand 1 4

Damage 2 8

Limited Customers 2 8

Raw Material Shortage 8 32

Rising Raw Material Price 2 8

Power Shortage 13 52

Labour Shortage 0 0


The above pie chart shows the challenges that respondents are facing in their business. 46% of

the total respondents face the labour shortage which is the major challenge out of all while

second major challenge face by respondents is raw material shortage.

4% 7%

7%

29%

7%

46%

0%

ChallangesPoor Demand Damages

Limited Customers Raw material Shortage

Rising Raw material Price Labour Shortage

Power Shortage


20/43

18)What portion of your total sales bad debt?BAD DEBT PORTION

Frequency Percent

0.5-1% 5 20.0

1-3% 7 28.0

3-5% 8 32.0

ABOVE 5% 5 20.0

Total 25 100.0


Bad debt portion is one of the major point in textile industry because majority of the goods has been sold

on credit and above chart shows the details regarding bad debt percentage it indicates that 62% of the total

respondents have their bad debt percentage is between 1 to 5% of their total turnover, While 20% has baddebt percentage between 0.5 to 1%.

0.5-1%

1-3%

3-5%

ABOVE 5%

5

7

8

5

Bad Debt Portion


21/43

19)What are your plans for next 3-5 years?Future Plans Respondent Percentage

Diversification 10 40

Capacity Expansion 7 28

New Market 3 12

Recruitment of Skilled Workers 3 12

Mordenization 3 12


This data shows the future plans of respondents for their current business and it indicates that 68% of the

total respondents would like to diversify as well as expand the capacity of their business, While 12% of

the total respondents would like to do modernization, recruitment of skilled workers as well as want to

enter in the new market also.

DEVERSIFICATION

CAPACITY EXPANSION

NEW MARKET

RECRUITMENT OF SKILLED WORKERS

MORDENIZATION

10

7

3

3

3

Future Plans


22/43

20)What is your expectation on annual sales growth in next 2 years?SALES GROWTH IN NEXT 2 YEARS

Frequency Percent

0-5% 3 12.0

6-15% 17 68.0

16-25% 2 8.0

25-30% 2 8.0

ABOVE 30 % 1 4.0

Total 25 100.0


Above table and chart shows the details regarding their growth for the next 2 years and it shows that 68%

of the total respondents have chosen 6-15% growth rate for their business while 16% has chosen 16-25%

and 25-30% growth rate for their business which clearly shows the good indication.

3

17

2 21

0-5% 6-15% 16-25% 25-30% ABOVE 30 %

Growth Rate


23/43

Shirting Charts

1) Reason(s) for manufacturing this ProductReasons for manufacturing Product

Frequency Percent

Valid Technical Qualification 6 24.0

Family Engaged 10 40.0

Good Demand 7 28.0

Good Margin 1 4.0

Easily Availability of R.M. 1 4.0

Total 25 100.0

24%

40%

28%

4%4%

FrequencyTechnical Qualification Family Engaged

Good Demand Good Margin

Easily Availability of R.M.


24/43

2) Please give the details on price movements of key raw materials in last 6 months.r.m price movement in cotton

Frequency Percent

Valid Risen Stadily 20 80.0

Fluctuate 5 20.0

Total 25 100.0

r.m. price movement in washing

Frequency Percent


Decline 4 16.0

Fluctuate 7 28.0

Total 25 100.0

r.m. price movement in accessories

Frequency Percent


Decline 2 8.0

Fluctuate 9 36.0

Total 25 100.0

0 5 10 15 20 25

Risen Stadily

Decline

Fluctuate

Accessories

Washing/Job Work

Cotton


25/43

3) Can you negotiate better price with your supplier?BARGAINING WITH SUPPLIER

Frequency Percent

Valid YES 10 40.0

NO 15 60.0

Total 25 100.0

40%

60%

Frequency

YES NO


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4) Please give the details of initial investment in land and plant & machinery for the setting up yourbusiness.

INITIAL INVTSTMENT


Cumulative

Percent

Valid Up to 15 Lakh 1 4.0 4.0 4.0

15 Lakh - 30 Lakh 3 12.0 12.0 16.0

30 Lakh - 50 Lakh 10 40.0 40.0 56.0

50 Lakh - 1 Crore 10 40.0 40.0 96.0

1 Crore - 3 Crore 1 4.0 4.0 100.0

Total 25 100.0 100.0

5) What is the source for major machinery purchase?

0 2 4 6 8 10

Up to 15 Lakh

15 Lakh - 30 Lakh

30 Lakh - 50 Lakh

50 Lakh - 1 Crore

1 Crore - 3 Crore

Up to 15 Lakh15 Lakh - 30

Lakh

30 Lakh - 50

Lakh

50 Lakh - 1

Crore

1 Crore - 3

Crore

Frequency 1 3 10 10 1

Frequency


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SOURCE OF MACHINARY PURCHASE

Frequency Percent

Valid Domestic 5 20.0

Imported 20 80.0

Total 25 100.0

6) How many players in Ahmedabad manufacture products similar to yours?

20%

80%

Frequency

Domestic Imported


28/43

7) How do you differentiate your product from that of your competitors?HOW DIFFERENTIATE PRODUCT


29/43

Frequency Percent

Valid Brand Promotion 5 20.0

Better Quality 12 48.0

Low Price 8 32.0

Total 25 100.0

8) Which kind of Demand is higher for your product?DEMAND HIGHER


Cumulative

Percent

Brand Promotion

Better Quality

Low Price

5

12

8

Frequency

Frequency


30/43

Valid Domestic 9 36.0 36.0 36.0

National 16 64.0 64.0 100.0

Total 25 100.0 100.0

9) Do you export?DO YOU EXPORT

36%

64%

Frequency

Domestic National


31/43


Cumulative

Percent

Valid YES 3 12.0 12.0 12.0

NO 22 88.0 88.0 100.0

Total 25 100.0 100.0

9( b)What is the portion of exports in total revenue and region?

Revenue From Export Region

YES NO

3

22

Frequency

Frequency


32/43

Exports


2 20% Middle East, Sri

Lanka


10)How many workers are required in your business?

Middle East Africa Sri lanka

20

5

0

15

0

5

10

20

0

Chart Title

1 2 3


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HOW MANY WORKERS NEEDED

Frequency Percent

Valid 15-20 1 4.0

20-25 7 28.0

25-30 10 40.0

30-35 7 28.0

Total 25 100.0

11)Do you provide on the job training to the workers?

15-20 20-25 25-30 30-35

1

7

10

7

Frequency

Frequency


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PROVIDE ON THE JOB TRAINING

Frequency Percent

YES 7 28.0

NO 18 72.0

Total 25 100.0

12)Do you face any shortage of manpower?

28%

72%

72%

On the Job Training

YES NO


35/43

SHORTAGE OF MANPOWER

Frequency Percent

YES 22 88.0

NO 3 12.0

Total 25 100.0

13)What is the level of competition you face from other players in your industry?

88%

12%

Frequency

YES NO


36/43

FACING COMPETITION


Cumulative

Percent

Valid No 1 4.0 4.0 4.0

Low 2 8.0 8.0 12.0

Medium 6 24.0 24.0 36.0

High 10 40.0 40.0 76.0

Very High 6 24.0 24.0 100.0

Total 25 100.0 100.0

14)Have you changed the price of your product in past one year?CHANGED THE PRICE IN ONE YEAR

No Low Medium High Very High

12

6

10

6

Frequency

Frequency


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Frequency Percent

Valid Increase 16 64.0

Reduced 1 4.0

No Change 8 32.0

Total 25 100.0

15)What is the total turnover of your business for the last three years?

16

1

8

0

2

4

6

8

10

12

14

16

18

Increase Reduced No Change

Frequency


38/43

2009-10 2010-11 2011-12

50 Lakh-75 Lakh 10 6 2

75 Lakh1 Crore 8 6 10

1 Crore2 Crore 2 7 6Above 2 Crore 0 1 2

50 Lakh - 75

Lakh

75 Lakh - 1

Crore

1 Crore - 2

Crore

More than 2

Crore

108

20

66

7

1

210

6

2

Chart Title

2009-10 2010-11 2011-12


39/43

16)What is the profit percentage of your business?PROFIT PERCENTAGE

Frequency Percent

Valid 5-15% 9 36.0

15-20% 11 44.0

25-30% 4 16.0

ABOVE 30% 1 4.0

Total 25 100.0

5-15% 15-20% 25-30% ABOVE 30%

9

11

4

1

Frequency


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17)What Challenges do you face in your business operations?Challenges Frequency Percentage

Poor demand 1 4

Damage 3 12Limited Customers 1 12

Raw material Shortage 4 16

Rising R.M. Price 10 40

Power Shortage 0 0

Labour Shortage 16 64

3% 8% 3%

11%

29%

0%

46%

Frequency

Poor Demand Damage Limited Customes

Raw Material Shortage Rising R.M. Prices Power Shortage

Labour Shortage


41/43

18)What is the portion of your total sales debt?BAD DEBT PORTION

Frequency Percent

Valid 0.5-1% 4 16.0

1-3% 6 24.0

3-5% 6 24.0

ABOVE 5% 9 36.0

Total 25 100.0

4

6

6

9

0 2 4 6 8 10

0.5-1%

1-3%

3-5%

ABOVE 5%

Frequency

Frequency


42/43

19)What are your plans for next 3-5 years?PLANS FOR NEXT 3-5 YEARS

Frequency Percent

Diversification 6 24.0

Capacity Expansion 8 32.0

New Market 6 24.0

Recruitment of Skilled Workers 3 12.0

Modernization 2 8.0

Total 25 100.0

20)What is your expectation on annual sales growth in next 2 years?

6

8

6

3

2

Diversification

Capacity Expansion

New Market

Recruitment of Skilled Workers

Mordenization

Frequency

Frequency


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SALES GROWTH IN NEXT 2 YEARS


Cumulative

Percent

Valid 0-5% 3 12.0 12.0 12.0

6-15% 11 44.0 44.0 56.0

16-25% 9 36.0 36.0 92.0

25-30% 2 8.0 8.0 100.0

Total 25 100.0 100.0

3

11

9

2

0-5% 6-15% 16-25% 25-30%

Frequency

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