zms: au bon endroit au bon moment nourredine rouibah-inzair-rezonance conference solomo

Post on 12-Jul-2015

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There  is  something  inZair… SoLoMo  in  the  air…

SoLoMo

oFacility oMarketing oProduct

Facility: All you need is an internet access

o Flexible work o All is in the cloud

• Development tools and platforms • Marketing • Product

o Communication

Rock Solid

App Engine

Marketing: Smart Marketing

o Social • Interact with friends, family,

colleagues • Share life and experiences • All is about sharing and

communication

o Local • Interact with brands and

products on the way • Contextualized behaviour • Real life happens in the

street

o Mobile • Ubiquity • Location aware interactions • Surprise each other

SoLoMo in Product design and features

Stone age

SMS - popular but archaic

200.000 sent every second

Re-inventing mobile messaging

Three main features

o Rich multi-media content

o Geo-localized triggered messages

o Time scheduled Messages

Interact and surprise others

ZMS Have fun and share

ZMS  The  right  message  at  the  right  place…

Get back in touch...

No    Solo…

Social marketing

Catch and attract the right customer at the right time and place. Interact with products and brands.

ZMS Marketing Campaign

Catch and attract the right customer at the right place

Beta available now

Thank You!

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