zms: au bon endroit au bon moment nourredine rouibah-inzair-rezonance conference solomo

27
There is something inZair… SoLoMo in the air…

Upload: inzair

Post on 12-Jul-2015

254 views

Category:

Technology


2 download

TRANSCRIPT

Page 1: Zms: au bon endroit au bon moment nourredine rouibah-inzair-Rezonance conference Solomo

There  is  something  inZair… SoLoMo  in  the  air…

Page 2: Zms: au bon endroit au bon moment nourredine rouibah-inzair-Rezonance conference Solomo

SoLoMo

oFacility oMarketing oProduct

Page 3: Zms: au bon endroit au bon moment nourredine rouibah-inzair-Rezonance conference Solomo

Facility: All you need is an internet access

o Flexible work o All is in the cloud

• Development tools and platforms • Marketing • Product

o Communication

Page 4: Zms: au bon endroit au bon moment nourredine rouibah-inzair-Rezonance conference Solomo

Rock Solid

App Engine

Page 5: Zms: au bon endroit au bon moment nourredine rouibah-inzair-Rezonance conference Solomo

Marketing: Smart Marketing

Page 6: Zms: au bon endroit au bon moment nourredine rouibah-inzair-Rezonance conference Solomo

o Social • Interact with friends, family,

colleagues • Share life and experiences • All is about sharing and

communication

o Local • Interact with brands and

products on the way • Contextualized behaviour • Real life happens in the

street

o Mobile • Ubiquity • Location aware interactions • Surprise each other

SoLoMo in Product design and features

Page 7: Zms: au bon endroit au bon moment nourredine rouibah-inzair-Rezonance conference Solomo

Stone age

SMS - popular but archaic

200.000 sent every second

Page 8: Zms: au bon endroit au bon moment nourredine rouibah-inzair-Rezonance conference Solomo

Re-inventing mobile messaging

Page 9: Zms: au bon endroit au bon moment nourredine rouibah-inzair-Rezonance conference Solomo

Three main features

o Rich multi-media content

o Geo-localized triggered messages

o Time scheduled Messages

Page 10: Zms: au bon endroit au bon moment nourredine rouibah-inzair-Rezonance conference Solomo
Page 11: Zms: au bon endroit au bon moment nourredine rouibah-inzair-Rezonance conference Solomo
Page 12: Zms: au bon endroit au bon moment nourredine rouibah-inzair-Rezonance conference Solomo
Page 13: Zms: au bon endroit au bon moment nourredine rouibah-inzair-Rezonance conference Solomo
Page 14: Zms: au bon endroit au bon moment nourredine rouibah-inzair-Rezonance conference Solomo
Page 15: Zms: au bon endroit au bon moment nourredine rouibah-inzair-Rezonance conference Solomo

Interact and surprise others

Page 16: Zms: au bon endroit au bon moment nourredine rouibah-inzair-Rezonance conference Solomo
Page 17: Zms: au bon endroit au bon moment nourredine rouibah-inzair-Rezonance conference Solomo
Page 18: Zms: au bon endroit au bon moment nourredine rouibah-inzair-Rezonance conference Solomo
Page 19: Zms: au bon endroit au bon moment nourredine rouibah-inzair-Rezonance conference Solomo

ZMS Have fun and share

Page 20: Zms: au bon endroit au bon moment nourredine rouibah-inzair-Rezonance conference Solomo

ZMS  The  right  message  at  the  right  place…

Page 21: Zms: au bon endroit au bon moment nourredine rouibah-inzair-Rezonance conference Solomo

Get back in touch...

No    Solo…

Page 22: Zms: au bon endroit au bon moment nourredine rouibah-inzair-Rezonance conference Solomo
Page 23: Zms: au bon endroit au bon moment nourredine rouibah-inzair-Rezonance conference Solomo

Social marketing

Catch and attract the right customer at the right time and place. Interact with products and brands.

Page 24: Zms: au bon endroit au bon moment nourredine rouibah-inzair-Rezonance conference Solomo

ZMS Marketing Campaign

Catch and attract the right customer at the right place

Page 25: Zms: au bon endroit au bon moment nourredine rouibah-inzair-Rezonance conference Solomo

Beta available now

Page 26: Zms: au bon endroit au bon moment nourredine rouibah-inzair-Rezonance conference Solomo
Page 27: Zms: au bon endroit au bon moment nourredine rouibah-inzair-Rezonance conference Solomo

Thank You!