williams wyneisha mobile_presentation

Wyneisha Williams - Fundamentals of Web Design

Time to Go Mobile Advice to a Restaurant Owner!Mobile Presentation

Mobile and Tablet Usage Growth

• In the coming years it’s estimated that there will be over 3-4 billion mobile devices in use.

It was also predicted that US retail mobile commerce sales will reach nearly $39 billion in 2013.

People use their mobile devices to connect with friends, family and businesses.

Additionally, consumers use their mobile devices to purchase products such as food.

90% of American adults have a have a cell phone. 58% have a smartphone. 30% have used their device to decide whether to visit a business such as a restaurant.

Mobile & Tablet Usage Has Impacted Web Design

Design is Key For Effective Mobile Usage!!

• Content Prioritization • Vertical Instead of Horizontal Navigation • Text & Graphics • Integration with Phone Functions • etc.

Current Technology Used to Make Websites Accessible on DevicesMarkup Languages:!!• HTML5!!

• XHTML!!• CSS3!!• jQuery Mobile

Bad Example - Website That Does Not Work Well on Mobile Devices

Websites That Work Well on Mobile Devices

My RecommendationsFor my restaurant client’s first mobile site design I would suggest that we begin with the following practices as our number one goal is to be “Mobile Friendly”…!

!• Create site using HTML5!

• Determine what the client wants users to do when they visit the site from a mobile device!

• Install a mobile plugin!

• Create smart navigation!

• Write clear content!

• Avoid using too many images!

• Don’t rely on Flash or Javascript!

• Practice good (clean) design!

• Integrate phone functions!

• Integrate local and personal search functions