using linkedin to find a job

Queen Schmooze

Using LinkedIn to Find a Job

Michelle J. IsemanKanata Kareer Group

November 2010

Queen Schmooze

November 2010

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queenschmooze.com Using LinkedIn to Find a Job ©

Introduction• What is LinkedIn?• Why should I use it?• Features• Branding• Effective ways to connect• Using your contacts / connections• Advanced Search / Research• Groups / Discussions• Answers and Questions• Recommendations• Subject Matter Expert• Blogs and other applications

Queen Schmooze

November 2010

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queenschmooze.com Using LinkedIn to Find a Job ©

What is LinkedIn?

• Fastest growing professional business networking site• Increases your visibility• Builds your network and your net-worth• Allows you to connect with people in the know

Queen Schmooze

November 2010

• Potential employers can see you• Confer on projects• Sell your skills• Accomplishments• Network into a job• References / Recommendations• Killer profile – summary

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Why Should I Use It?

Queen Schmooze

November 2010

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queenschmooze.com Using LinkedIn to Find a Job ©

Features

Four most useful tools on LinkedIn:• Status Updates• Recommendations• Answers• Follow companies

Some random tools:

email, mobile, address book blog, presentations, trips

Queen Schmooze

November 2010

Examples of Brand Recognition

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Can you finish the slogan and name the brand? - Milk

- Coke

- Nike

- Nike

- Harvey’s

- Rice Krispies

- Raisin Bran

- Scotiabank

Your brand is your promise – what you can do!

Queen Schmooze

November 2010

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Branding

Job title – job skills – your BRAND• Examples: soft style – no real descriptions

– Exp Hi-Tech Mgmt Pro – Trainer

• Better examples: killer profiles – adjectives– Senior Results-driven Product Manager– Information Technology Visionary, Social Media Leader

• Use key words so you can be found in a search

Queen Schmooze

November 2010

SummaryAccomplishment driven

• Solved problems• Fixed issues

Qualifications highlights• Negotiated contracts• Fast systems cutovers

Specialties• Project mgmt• Programming languages

Bullet point or short

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Queen Schmooze

November 2010

Summary Examples

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queenschmooze.com Using LinkedIn to Find a Job ©

Queen Schmooze

November 2010

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queenschmooze.com Using LinkedIn to Find a Job ©

Effective Ways to Connect• Add to Network button on profile • People you may know• Connect using email• Connect through an existing connection – introduction

• Make the connection that’s meaningful – custom text

Queen Schmooze

November 2010

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Using Your Contacts / Connections• Ask questions• Seek out help• Offer to help contacts• Find an inside connection to a prospective employer• Connect with former colleagues, classmates, people you know• Make connections with people who have similar skills that you do not know

Queen Schmooze

November 2010

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queenschmooze.com Using LinkedIn to Find a Job ©

Advanced Search / Research• Find people, companies, job titles, skills, locations

• Research – references, companies, hiring managers, skills, job titles, people in the news

• Company search / follow – for news, jobs, new products• LinkedIn polls, Twitter feeds, SlideShare presentations

Queen Schmooze

November 2010

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queenschmooze.com Using LinkedIn to Find a Job ©

Groups / Discussions• Join groups – order them• Read the discussions• Make comments• Ask questions• Post blog items• Read the news• Email settings• Look for job postings• Re-post interesting articles

Queen Schmooze

November 2010

Create a Group or Join a Discussion

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Queen Schmooze

November 2010

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queenschmooze.com Using LinkedIn to Find a Job ©

Answers and Questions• Answer things related to your field – SME• Ask questions related to your field• Seek help from experts• Search the Answers section

Queen Schmooze

November 2010

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queenschmooze.com Using LinkedIn to Find a Job ©

Recommendations• Like old style references• Define relationship• Wait at least a week• Let THEM write the recommendation for you• Write about attributes• Check grammar / spelling

Queen Schmooze

November 2010

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queenschmooze.com Using LinkedIn to Find a Job ©

Subject Matter Expert• Show status updates of your blog or your presentations• Share URL’s of important information

• Ask questions related to your field

• Confer with colleagues – show in status updates and in your profile• Answer questions for which you know the irrefutable answer

Queen Schmooze

November 2010

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queenschmooze.com Using LinkedIn to Find a Job ©

Blogs and Other Applications• Create or share a blog• Show your presentations

• Show events• Add your books

• Add your trips

Queen Schmooze

November 2010

Investing in You Do you

Do you

Did you

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Queen Schmooze

November 2010

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queenschmooze.com Using LinkedIn to Find a Job ©

Thank YouQuestions?What is my next step?Contact me:

– Website: http://queenschmooze.com– Email: mischa@queenschmooze.com– Phone: 613-355-6378– LinkedIn: http://ca.linkedin.com/in/michellejiseman– Twitter: http://www.twitter.com/QueenSchmooze– Facebook: http://www.facebook.com/QueenSchmooze– Ask questions, book a consultation, seek out help