the agency response, digiday wtf vr, may 11th, 2016

Virtual Reality.

May 11, 2016Sophie Kleber @bibilassi

How can brands become part of the VR story?

Question

Enter the new worlds

“I despise any form of advertising, I will be removing any ads no matter what it takes.”

Gamer on reddit

Create your own worlds.

“Virtual reality is the first step in a grand adventure into the landscape of the imagination.”

Frank Biocca,Communication in the Age of Virtual Reality

Tell meaningful stories.

“VR lets you live out your fantasies, that IRL would be dangerous, or get you in trouble, or

both.”

Derek Friedman, ECD at Huge

Escapism.

Embrace the niche.

Define new paradigms.

Invent the impossible.

Questions.

May 11, 2016Wtf Virtual Realityhugeinc.com

Marketing