testing and validating your idea
Post on 26-Jun-2015
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Janna Bastow
Co-founder, ProdPad
TESTING AND
VALIDATING YOUR IDEA
2 TESTING AND VALIDATING YOUR IDEA
WELCOME TO GENERAL ASSEMBLY
3 INTRODUCTION
JANNA BASTOW
and more…
4 INTRODUCTION
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INTRODUCE YOURSELF
5 LEARNING OBJECTIVES
By the end of this session you will be able to...
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6 AGENDA
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7 TESTING AND VALIDATING YOUR IDEA
PRODUCT / MARKET FIT
8 PRODUCT/MARKET FIT
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9 FINDING PRODUCT/MARKET FIT
A BUSINESS HAS PRODUCT/MARKET FIT WHEN IT HAS A SET OF
CUSTOMERS EXCITED ENOUGH ABOUT YOUR PRODUCT TO PAY FOR IT,
WHERE PAYMENT CAN BE IN MONEY OR TIME
10 PRODUCT/MARKET FIT
THE
MARKET
GAP IN THE
MARKET
MARKET IN THE
GAP
11 PRODUCT/MARKET MISFITS
12 PRODUCT/MARKET FIT
13 FINDING PRODUCT/MARKET FIT
14 TESTING AND VALIDATING YOUR IDEA
THE MVP PHILOSOPHY
15 THE MVP PHILOSOPHY
LET’S SAY YOU HAVE A GREAT IDEA FOR A PRODUCT
16 THE MVP PHILOSOPHY
WHAT ARE SOME OF THE POTENTIAL RISKS? ‣
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17 THE MVP PHILOSOPHY
WHAT ARE THE BENEFITS OF THIS?
18 THE MVP PHILOSOPHY
IT ANSWERS THESE QUESTIONS
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19 THE MVP PHILOSOPHY
Minimum Viable Product
20 THE MVP PHILOSOPHY
Why MVP?
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21 THE MVP PHILOSOPHY
Lean Steps
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22 THE MVP PHILOSOPHY
Pivot
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23 THE MVP PHILOSOPHY
Groupon
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24 THE MVP PHILOSOPHY
Virgin America
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25 TESTING AND VALIDATING YOUR IDEA
5 MINUTE BREAK
26 TESTING AND VALIDATING YOUR IDEA
MVP EXERCISE
27 MVP EXERCISE
Business Risks
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28 MVP EXERCISE
Draw/Diagram/Describe
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29 MVP EXERCISE
MVP Review
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30 MVP EXERCISE
Risk Review
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31
DISCUSSION TIME
TESTING AND VALIDATING YOUR IDEA
32
Q&A TESTING AND VALIDATING YOUR IDEA
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