telling stories session2

Welcome Back

STOP!

The Traffic Light Task

It’s not your story

Give it up and turn it loose

You’re Not in Control

You’re Not In Control

You’re Not In Control

Loud and Clear

Be clear

IPowerPoint

The Rule of Three

I III V

The ‘Six Words per Slide’ Rule

The subject of the Essay is not the so-called Liberty of the Will, so unfortunately opposed to the misnamed doctrine of Philosophical Necessity; but Civil or Social Liberty: the nature and limits of the power which can be legitimately exercised by society over the individual. A question seldom stated, and hardly ever discussed, in general terms, but which profoundly influences the practical controversies of the age by its latent presence and is likely soon to make itself recognized as the vital question of the future. It is so far from being new, that, in a certain sense, it has divided mankind, almost from the remotest ages, but in the stage of progress into which the more civilized portions of the species have now entered, it presents itself under new conditions, and requires a different and more fundamental treatment

The Fifty Percent Rule

fmin=A/2

The average age of your audience is 30

The average age of your audience is 40

The average age of your audience is 50

Pictures, pictures, pictures

• Google image search• Creative commons• Flickr• iStockphoto.com• photobucket

Information is beautiful

Sales

1st Qtr2nd Qtr3rd Qtr4th Qtr

Information is beautiful

Information is beautiful

Information is beautiful

Summary

• Stories are vital• Stories spread ideas• Stop doing things that don’t support the story• Start doing things to influence the story• It’s not your story• Yes, I know this is more than 6 words

Thank You

+44 7769 978 237chris.bell@plain-advice.com

@chrisbell