scale up entity partnership o gcdp tier 2

Post on 08-May-2015

126 Views

Category:

Technology

0 Downloads

Preview:

Click to see full reader

TRANSCRIPT

Scale up Entity Partnership

oGCDP | Tier 2

❑ Long-term Agreement co-delivered by MCs

❑ Measurable-goals❑ For mutual benefits❑ With purpose

What’s Entity

Partnership?

❑ To deliver more and better powerful exchange experience

❑ To make the whole process faster and easier

Why Entity

Partnership?

Partnerships

Co-Delivery

How to have the right partnerships

Plan Partnership

s

Analyse S&D and Focus

Delivery the

Partnership

DefineSpecif

y

Partnerships

Analyze

Analyse past 3 years' data about your EP realized profile supplyEP Supply : Students , backgrounds, age, grade, major, languages, experience, etc

Analyse your previous year’s global GCDP realizations according to sub products and countriesAnalyse Global previous GCDP realizations

Analyse customer feedback of EPs realized (NPS or your own feedback system)

Analyze Your External Market

Analyze Internal AIESEC Market

Analyze Customer Feedback (NPS)

Analyze to understand

You can add to your analysis data about the external market, like trends and market behaviors in your region - it gives you

good insights. But it’s very important go deeper on your entity previous realization. It gives you accuracy and precision.

Country PartnersSubproducts

Define

Define your key country partners for each sub-product based on your realization analysis (Top 3 sub-products and top 10 countries you send the most EPs to, growth rate, global TN supply trend, entities with high growth rates, matching timeline etc.)

Take all your analysis and compare external and internal data. How are the students you can provide? How is the TNs market demand? Take a look at what internal and external have in common. Based on these analysis, define your focus sub-products.

How to define your focus

Reflect

Compare

Specify

Target Audience

Define the specific profile of your target audience based on the sub-products in cooperation with MKT/COM. Take into consideration what you can deliver based on your internal capacity for delivery as well as the global TN supply (especially the TN supply of your entity partners).

Create an ambition based in your entity organization development plan. Take in consideration the relative and absolute growth your entity needs for oGCDP and your internal capacity.Set up your term's goals for each sub-product based on all the analyses that you did before and on current global supply & demand

Goals

DefineSpecif

y

Partnerships

Analyze

Partnerships

Co-Delivery

How to have the right partnerships

Plan Partnership

s

Analyse S&D and Focus

Delivery the

Partnership

Partnerships

Co-Delivery

How to have the right partnerships

Plan Partnership

s

Analyse S&D and Focus

Delivery the

Partnership

Set Goal RE and

KPIs

Product Informatio

n

Processes Informatio

n

Minimum Deliverabl

es

Create a Value

PartnershipsHow to Plan

Market Place

Go to the Market Place and add or edit partners in your dashboard

Key Performance Indicators (KPIs) to track:

Get ProductInformation:

# MA# TN RA# EP RA

MA time TNMA time EPNPS

Language RequiredSkills Required

EP Profile RequiredOther

Partnership Plan Details

RE Goal

MoS

Realization PeriodMatches Period

EP Ra PeriodTN Ra Period

Main LCs involved

Get Processes Information

Airport Pick UpAccommodation

EP Expectation SettingEP Lead

EP IntegrationSupport with Visa

Minimums Deliverable

Partnership Plan Details

Get Process Information:Create Clear Implementation Timeline and Action

Partnership Plan Details

Update on Market Place

All the partnership

information

Partnerships

Co-Delivery

How to have the right partnerships

Plan Partnership

s

Analyse S&D and Focus

Delivery the

Partnership

Partnerships

Co-Delivery

How to have the right partnerships

Plan Partnership

s

Analyse S&D and Focus

Delivery the

Partnership

Attracting Visitors

Communication

Downscale to LCs

Excitement

Delivery Partnership

Attracting Visitors

Communication

Downscale to LCs

Excitement

Delivery Partnership

❖ Information about the country❖ EP Storytelling❖ Opportunities available

What to do Content Examples

❖ Highlight the entity in promotion

❖ Showcase good stories❖ Talk About it in info session and EP meetings

Attract Visitors

Showcase EP’s story in your partner entityHungary – GermanyCzech Rep. – China

Turkey - India

Poland

Highlight your partners

Promote specific project or internship from your partner entity

EPs are aware of Entity Partners and EPs want to apply for Entity Partner

Inform EP about the partnership

Make the entity and

opportunity attractive

Attracting Visitors

Communication

Downscale to LCs

Excitement

PartnershipDelivery

Attracting Visitors

Communication

Downscale to LCs

Excitement

PartnershipDelivery

Clear Expectation

Setting

Bi-weekly Calls 15min

MC and NST weekly

communication

Newsletter for the partner

Be Solution Oriented

Be Honest

Communication Behaviors

NST Job Description:

• Promote EPs/TNs• Organize Matching Manias with LCVPs and EPs• Weekly contact with MCVPs involved• Select best EPs and contact them (e-mail, call, etc)• Tracking Applications and give feedbacks

NST To boost the partnership:

# EPs/TNs raised per month# EPs applying for TNs of the entity partner# EPs matched

How are the EP selection?Are everything on time?What needs to stop/continue/start?

Tracking on time

Feedback on time

The most importante is the right behaviors and

from both sides

Attracting Visitors

Communication

Downscale to LCs

Excitement

PartnershipDelivery

Attracting Visitors

Communication

Downscale to LCs

Excitement

PartnershipDelivery

MaMa with

Country Partner

Make clear the value

proposition of the

Partnership

LCs Goal embed on

partnerships

Educate LCVPs

about the partnership

Give them an implementati

on plan

Recognize results on time

Downscale to LCs

Talk about it: in conferences,

webinars, newsletter,

facebook group: don’t let them

forget the partnership!

Engage your

network (also LCPs)

Delivery• Deliver to country partner by keeping to matching timeline.

• Online tracker with LCs from home and host entity and tracking partnership numbers and forms.

• EP Preparation and induction – Enough information about partner countries culture etc.

• EP LEAD designed to ensure better cultural understanding.

• Support with Visa (Understanding of process for country partners and AIESEC + Company supporting EP with the same)Leads to faster matching time and increased

matching rate

Attracting Visitors

Communication

Downscale to LCs

Excitement

PartnershipDelivery

Attracting Visitors

Communication

Downscale to LCs

Excitement

PartnershipDelivery

Excitement

Create Excitement in your entity

Create a Value Proposition based on market relevance

Use the Value to motivate your network and make it

powerful

top related