ogdc 2014_ game design: 5 years of painful lessons_mr. do van thanh
Post on 13-May-2015
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Đỗ Văn Thành - Game Design Leader
Game Studio North
Game Design -
5 years of Painful Lessons
Do Van Thanh - Game Design Leader
Game Studio North - VNG
I am…
Game Designer Game Design Leader
Game Design Leader
Product Manager
I am here for…
I hope MY PAINs might be YOUR GAINs
FUN SIMPLICITY
Emotional Designing Name Issue
Supporting Users
Non Stop Playing Game
1- FUN
Boss: “I want you to design something FUN”
EXPECTATION RESULT
“Why ? Why ?? Why ???”
GD wants
Users want PM/Team want
1- FUN
“Progress… improve… Progress”
1- FUN
“But most of time… I have to let it go”
1- FUN
Boss: “I want you to design something FUN”
1- FUN
2 - Simplicity
“Let's make it simple”
GUI 30%
Game Play
40%
Optimization
30%
#$%ˆ#$
10%
Remove Things
90%
EXPECTATION RESULT
“WHY ???”
Only Big/Hardcore Game needs simplicity
Why do our games still work simply ?
2 - Simplicity
2 - Simplicity
Only Big / Hardcore Game needs simplicity
“Why do our games still work simply ?”
GUI
Game Flow
Game Size
User Frustration
Remade/
confirmation
Observation
2 - Simplicity
“I never stop adding stuff"
2 - Simplicity
2 - Simplicity
Tip 1- Emotional Designing
Tip 2 - Name Matter
Tip 2 - Name Matter
Tip 3 - Supporting Users
Tip 4 - Non stop playing games
FUN SIMPLICITY
Emotional Design Name Matter
Supporting Users
Not Stop Playing Games
That’s all!
Do Van Thanh - Game Design Leader
Game Studio North - VNG
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