graphic design & illustration portfolio

thisismyworkDec 2010

GraphicsI llustrat ion

I AM RICHA SAXENA,24 YEAR OLD GRAPHIC DESIGNER.I GRADUATED FROM SYMBIOSIS INSTITUTE OF DESIGN,PUNE, WHERE I STUDIED B.DES IN COMMUNICATION DESIGN.I AM IN LOVE WITH ILLUSTRATIONS AND WISH I COULD PAINT THE WORLD :)

PLEASE TAKE A LOOK AT MY WORK SAMPLES.

hello

r.richasaxena@gmail.com+91 9960497917

Identity designPrint

AdvertisingT-shirt & Shoe graphics

IllustrationFree hand sketching

my work: )

thedebate

Cambria regular

Colors Graphic Development Type

C 94M 45

K 60

+ =Cambria bold

thedebate

11 East street ; M.G Road ; Pune ; 410101

+91 9960607610tamanapathak@gmail.com

thedebate

11 East street ; M.G Road ; Pune ; 410101

+91 9960607610tamanapathak@gmail.com

Ms. Tamana PathakEditor

C 100M 100

Hand developed letters converted in digital in a type design assingment. Later letters from these were modi�ed according to the requirement. Below are the digital form of the hand developed letters:

The Sub-line in :

Colors Type Development

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Myriad Pro - Semibold

ABC KapoorManaging Director

CP :13Corporate Office

Sion TrombayChemburMumbai400071

abc.kapoor@gmail.com

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ABC KapoorManaging Director

CP :13Corporate Office

Sion TrombayChemburMumbai400071

abc.kapoor@gmail.com

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CPU :13 : CORPORATE PARK : SION TROMBAY ROAD : CHEMBUR : MUMBAI : 4OO 071

DATE : 14th August 2008

SUB :Thanking sir for the special guidance and assistance

Dear Sir

Claustrophobic pages Always provide sufficient white space (breathing room) aroundcolumns of text. Claustrophobic pages result when columns of text crowd each otherand the edges of a page. Solutions include increasing the size of the margins on thepage and adding more white space around individual elements.

Whispering headlines Headlines should be significantly larger, and often bolder, thatthe text they introduce. Gray pages result when there's not sufficient contrast betweenheadlines and text.Whispering headlines fail to attract attention to the text they introduce.Similar typefaces Strive for maximum contrast when using more than one typeface on apage or within a publication.When using different typefaces for headlines and text, gofor contrast.Avoid typefaces that are similar in appearance (style, size, and weight).

I would like to thank Mr. Mahendra Patel for giving us individual attention andprofessional guidance for the assignment

RegardsAshish Mathur

Mr. MAHENDERA CHAUHANManaging Dir ector - SKI WatchesConnaught PlaceNew DelhiPH. 09820281341

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pumple A C C E S S O R I E S

Pumple fashion accessoriesChandigarh

ClientIdentity design for an accessory store.

Project Brief

The Leaf Design, Mumbai

Logo options

AgencyRajasthali Resort & SpaJaipur

ClientIdentity design bringing the culture and frolic of jaipur.

Project Brief

the resort & spa

Rajasthalithe resort & spa Resort & Spa

PRint

Client : Rajasthali Resort & Spa, Jaipur

Agency : The Leaf Design, Mumbai Project Breif : To design an invitation card for the launch of their resort.

Client : Furi Fashion Inc., Mumbai(Freelance)

Project Breif : For their inhouse brandGLABROUS, packaging tags and tshirtlabels were designed with an authentic vintage and classic english feel.

The Leaf Design, Mumbai

AgencyCapital Market, Mumbai

ClientTo design magazine covers for the biweekly magazine.

Project Brief

yogachara

Yogachara resource book that focuses on developing an identity of yogaas an internal expression of mind and soul through body.It focuses on bringing the expression out of the body through expressive photography.

Self initiated(Degree Project)

Prof. Mahendra C Patel

Project guide

Project Brief

Also known as balancing stick pose, tulandasana helps in straightening and strengthening every

also be caused as a stress buster as it helps create an emotional balance too while performing this pose.

yogachara 13

“the stick pose” 12 yogachara

TULANDASANA

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18 yogachara

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This asana is an integral pose in most yoga tradi-tions, providing intense psoas stretches, quadricep strengthening, a wonderful backbend and strong shoulder opening. The Kripalu websites call this lunge “ashwa sanchalanasana,” which is Horse or Equesterian pose.

yogachara 19

“the lunge pose”

ANJANEYASANA

advert is ing

The Leaf Design, Mumbai

Agency

Kevin Enterprises Private Ltd.Mumbai

Client

To design an ad for the recall value depicting their company’sstrongest feature.

Project Brief

The Leaf Design, Mumbai

Agency

Kevin Enterprises Private Ltd.Mumbai

Client

The Leaf Design, Mumbai

Agency

GanuchiShoe company, New delhi

Client

Project BriefWith a launch of Ganuchi’s new range of shoes, the client wanted ads with a direct relation to their characteristics. These characteristics were de�ned by the client itself.The only constraint was to use only shoe and no model.

Newspaper Ad (half spread)

Product - Nike (red) Sports BraTagline - Aggressively ComfortableTeam - Abhay Singh Hafsah Parker Gursimranjeet Gill Richa Saxena

Magazine Ad

Product - Nike (red) Shoes

t-shirt

Hand painted shoes “”Love Trap”” (right corner)“”Breathe Freedom”” (below)

shoe graphics

I l lustrat ion

PROJECT Hand made Pop Up book

(Illusrated songs of the movie “JUNO” using pop ups, complied in a booklet)

Illustration based Advertising

Illustration based AdvertisingPaper cut outs are used to add interest to illustrations.

free handsketching

““The music-makers, dreamers of dreams, Wandering by lone sea-breakers,And sitting by desolate streams; World-losers and world-forsakers, On whom the pale moon gleams””

i would bedelighted to meet and showyou my workin person. get

in

touch .

r.richasaxena@gmail.com

+91 9960497917