diy video tips for your business to market, promote, sell and train

Jeff Long @ JeffLong

!

TrueFocusMedia.com !

“Helping your focus your message to your market through media”

DIY Video Tips and Tricks

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What you will learn

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DIY Video Tips and Tricks

What you will learn Why you should be using video

TrueFocusMedia.com

DIY Video Tips and Tricks

What you will learn Why you should be using video

TrueFocusMedia.com

The easiest types of videos to produce

DIY Video Tips and Tricks

What you will learn Why you should be using video

TrueFocusMedia.com

The easiest types of videos to produce An easy video template

DIY Video Tips and Tricks

What you will learn Why you should be using video

Pro video tips

TrueFocusMedia.com

The easiest types of videos to produce An easy video template

DIY Video Tips and Tricks

What you will learn Why you should be using video

Pro video tips YouTube tricks

TrueFocusMedia.com

The easiest types of videos to produce An easy video template

DIY Video Tips and Tricks

TrueFocusMedia.com

Why you should be using video

DIY Video Tips and Tricks

TrueFocusMedia.com

Why you should be using video

DIY Video Tips and Tricks

A website with video is 53x more likely to be on the first page of Google than a text based website

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Why you should be using video

DIY Video Tips and Tricks

TrueFocusMedia.com

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Why you should be using video

DIY Video Tips and Tricks

Why you should be using video

DIY Video Tips and Tricks

Why you should be using video

DIY Video Tips and Tricks

Why you should be using video

DIY Video Tips and Tricks

Why you should be using video

DIY Video Tips and Tricks

TrueFocusMedia.com

96% of consumers find videos helpful when making purchase decisions online

Why you should be using video

DIY Video Tips and Tricks

TrueFocusMedia.com

52% of consumers say that watching product videos makes them more confident in online purchase decisions. (Invodo)

Why you should be using video

DIY Video Tips and Tricks

TrueFocusMedia.com

Why you should be using video

76% of marketers plan to add video to their sites, making it a higher priority than Facebook, Twitter and blog integration. (Social Media Examiner)

DIY Video Tips and Tricks

TrueFocusMedia.com

DIY Video Tips and Tricks

TrueFocusMedia.com

The Easiest Types of Videos To Produce

DIY Video Tips and Tricks

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The Easiest Types of Videos To Produce Website Intro Video

DIY Video Tips and Tricks

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The Easiest Types of Videos To Produce Website Intro Video

FAQ Videos

DIY Video Tips and Tricks

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The Easiest Types of Videos To Produce Website Intro Video

FAQ Videos

Vlog

DIY Video Tips and Tricks

TrueFocusMedia.com

The Easiest Types of Videos To Produce Website Intro Video

FAQ Videos

Vlog

DIY Video Tips and Tricks

Put your Powerpoint presentations into videos

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The Easiest Types of Videos To Produce Website Intro Video

FAQ Videos

Vlog

Screencasts (software, websites, tutorials, etc

DIY Video Tips and Tricks

Put your Powerpoint presentations into videos

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An easy video template

DIY Video Tips and Tricks

TrueFocusMedia.com

An easy video template

1. Tell them you’re going to say, say it, and remind them what you just said

DIY Video Tips and Tricks

TrueFocusMedia.com

An easy video template

1. Tell them you’re going to say, say it, and remind them what you just said

2. Show, don’t tell

DIY Video Tips and Tricks

TrueFocusMedia.com

An easy video template

1. Tell them you’re going to say, say it, and remind them what you just said

2. Show, don’t tell

3. Include a call to action

DIY Video Tips and Tricks

DIY Video Tips and Tricks

6 Pro video tips and tricks

1. Landscape vs Portrait

DIY Video Tips and Tricks

6 Pro video tips and tricks

1. Landscape vs Portrait

DIY Video Tips and Tricks

6 Pro video tips and tricks

DIY Video Tips and Tricks

6 Pro video tips and tricks

DIY Video Tips and Tricks

6 Pro video tips and tricks

DIY Video Tips and Tricks

6 Pro video tips and tricks

DIY Video Tips and Tricks

6 Pro video tips and tricks

DIY Video Tips and Tricks

6 Pro video tips and tricks

DIY Video Tips and Tricks

6 Pro video tips and tricks

DIY Video Tips and Tricks

6 Pro video tips and tricks

DIY Video Tips and Tricks

2. Stabilize your video

6 Pro video tips and tricks

DIY Video Tips and Tricks

3. Record Better Audio

6 Pro video tips and tricks

DIY Video Tips and Tricks

3. Record Better Audio

Get closer to your camera

6 Pro video tips and tricks

DIY Video Tips and Tricks

3. Record Better Audio

Get closer to your camera

AZDEN EX503 Lav Mic - $23

6 Pro video tips and tricks

DIY Video Tips and Tricks

3. Record Better Audio

Get closer to your camera

AZDEN EX503 Lav Mic - $23

Rode Smart Lav (for Smart Phones) - $60

6 Pro video tips and tricks

DIY Video Tips and Tricks

4. Proper Lighting

6 Pro video tips and tricks

DIY Video Tips and Tricks

4. Proper Lighting

Use natural light when possible

6 Pro video tips and tricks

DIY Video Tips and Tricks

Key Fill

Backlight

6 Pro video tips and tricks

DIY Video Tips and Tricks

5. Rule of thirds

6 Pro video tips and tricks

6. Hide the edit

DIY Video Tips and Tricks

6 Pro video tips and tricks

6. Hide the edit

DIY Video Tips and Tricks

6 Pro video tips and tricks

DIY Video Tips and Tricks

YouTube tips and tricks

DIY Video Tips and Tricks

YouTube tips and tricks Add your location (in advanced settings)

DIY Video Tips and Tricks

YouTube tips and tricks Add your location (in advanced settings)

Add your city, state, region in tags

DIY Video Tips and Tricks

YouTube tips and tricks Add your location (in advanced settings)

Add your city, state, region in tags

Make your title descriptive (put key words in it)

DIY Video Tips and Tricks

YouTube tips and tricks Add your location (in advanced settings)

Add your city, state, region in tags

Make your title descriptive (put key words in it)

Google cuts off the title around 66 characters in their results

DIY Video Tips and Tricks

YouTube tips and tricks Add your location (in advanced settings)

Add your city, state, region in tags

Make your title descriptive (put key words in it)

Add your URL as the first thing in the description

Google cuts off the title around 66 characters in their results

DIY Video Tips and Tricks

YouTube tips and tricks Add your location (in advanced settings)

Add your city, state, region in tags

Make your title descriptive (put key words in it)

Create a custom thumbnail

Add your URL as the first thing in the description

Google cuts off the title around 66 characters in their results

DIY Video Tips and Tricks

Learn more: TrueFocusMedia.com/DIYvideo

DIY Video Tips and Tricks

Questions?