c.e.s.a.r consulting services in icts

Consulting Services

CESAR

Dec/2013

the world has changed

the world has changed

the world is [constantly] changing

big brands too concerned with their main product, with their main customer...

“Business leaders and managers have become too focused on short-term gains. (…) Doing the ‘right thing’ will kill you!”

Clayton Christensen, Innovator’s Dilemma.

[oops…]

And the impact of this phenomenon is not restricted to the business world, it affects but

directly our lives and our consumption patterns.

you do not watch movies the way you used to

you do not talk with friends the same way you used to

But there are companies that are aware of market changes. Not trying to predict them, but trying to boost them.

Jeff Bezos, Amazon

ordering pizza will never be the

same

Amazon Prime Air is a flying robot drone that the company is about to launch in the market to make home deliveries.

the Amazon legacy

And the ones who can't keep up with it, may

lag behind

The Borders bookstore founded in 1971 in Michigan USA, pioneered the concept of Mega Stores in the 1990s.

After facing difficulties to adapt to the rapidly changing publishing market for the digital world, filed for bankruptcy in 2011.

And how could you also be prepared? Start by not doing more of the same.

Nor try to do everything yourself.

OPEN INNOVATION

STRATEGY

And speaking of open and network innovation, CESAR can help you innovate strategically.

Innovation Chain with ICTs

design

studies and research

prototyping & evaluation

development comercialization

C.E.S.A.R CLIENT

set up

design

C.E.S.A.R CLIENT

set up

This is where innovation can become strategic and add value

Innovation Chain with ICTs

studies and research

prototyping & evaluation

development comercialization

CESAR Consulting Services for Strategic Design

Consultancy to identify strategies for (re) positioning the company before the changes in market dynamics focusing on People, Business and Technology.

business people

technology

Challenges

In five years, how technological changes will impact on my business?

Challenges

Will the current strategies of my company be enough to change the industry in which it is inserted?

Challenges

What new products or

services should I provide to my clients today so that years from now I remain competitive in the market?

Challenges

How can my company anticipate the changes in my clients consumption patterns?

Challenges

Tools

Quick ethnography to understand the internal and external environments - how does my company see itself and how is it perceived by my clients?

Tools

Identifying personas to help understand what my current consumer is and who they will be in the future

Tools

Scenario results to identify different possible futures my company could face

Tools

Business Model Canvas and Lean Canvas to help design and plan new business models or new services to my company.

Tools

Possible Solutions

Solutions

Design of a new product or service

Solutions

New strategic actions in the current market

Solutions

Strategies to enter a new market

Solutions

Redesign of existing products or services to better meet the users' needs

Solutions

Diversification plan aimed at improving the distribution of income.

Consulting Services Menu

1. Strategic Designs

2. Technological Studies

3. User Experience Studies

4. Meta Planning

5. Educational Consultancy on ICTs

Business Strategies

Products and Services design

New Technologies

people business

technology Strategic Designs 1

Portfolio

Business Strategies

Products and Services design

New Technologies

people business

technology Technological Studies 2

Portfolio

Business Strategies

Products and Services design

people business

User Experience Studies 3 New Technologies

technology

Portfolio

Business Strategies

Products and Services design

people business

Meta Planning 4 New Technologies

technology

Portfolio

Exército

Brasileiro

Business Strategies

Products and Services design

people business

Educational Consultancy on ICTs

5 New Technologies

technology

Portfolio

negocios@cesar.org.br

+55 81 3425-4700

Business Contact