call tracking with twilio - cloudstock 2010

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PRIVILEGED & CONFIDENTIAL

Call Tracking

PRIVILEGED & CONFIDENTIAL

Cloud Communications

HARD

TELECOM

EASY!

WEB STANDARDS

SIP CompatibilityCarriers

uLaw TranscodingPSTNDTMF

Codec Negotiation

Realtime CPU Capacity Planning

Realtime Networking QOS

Multiyear Carrier Contracts

TTS Licensing

Port Capacity

twilio

Simple API<Say><Play>

<Gather><Record>

<Dial>

<Say>Hello Jim, Thank you for calling.</Say>

<Play>http://myserver.com/welcome.mp3</Play>

<Dial>415-867-5309</Dial>

<Gather action=‘handleMenu.php’ />

<Record action=‘handleVoiceMessage.php’ />

<Sms><Sms>Please send us payment.</Sms>

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20,000 Developers

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Range of Leads

Online Offline

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Ah-Ha! Moment

THE MOST QUALIFIED LEADSPICK UP THE PHONE.

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Higher Conversion

5x

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Oh-No! Moment

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Call Tracking Basic Flow

User calls phone number

online or offline

Call Tracking handles calls; add voicemail and SMS

Advertisers get leads, messages, and self-service analytics

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Directories

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Insurance Services

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Hospitality

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Building Blocks

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SMS for alerts and transcriptions

One or more caller connections

Audio !le record and playback with storage

API for realtime trackable number assignment

Keypad digit gathering for more data

Whispering and text-to-speech engine

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SMS for alerts and transcriptions

One or more caller connections

Audio !le record and playback with storage

API for realtime trackable number assignment

Keypad digit gathering for more data

Whispering and text-to-speech engine

00012034351657869442:96;3<=

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SMS for alerts and transcriptions

One or more caller connections

Audio !le record and playback with storage

API for realtime trackable number assignment

Keypad digit gathering for more data

Whispering and text-to-speech engine

00012034351657869442:96;3<=

~ ~ ~ ~ ~ ~

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SMS for alerts and transcriptions

One or more caller connections

Audio !le record and playback with storage

API for realtime trackable number assignment

Keypad digit gathering for more data

Whispering and text-to-speech engine

00012034351657869442:96;3<=

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~ ~ ~ ~ ~ ~415-867-5309~ ~ ~ ~ ~ ~

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SMS for alerts and transcriptions

One or more caller connections

Audio !le record and playback with storage

API for realtime trackable number assignment

Keypad digit gathering for more data

Whispering and text-to-speech engine

00012034351657869442:96;3<=

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SMS for alerts and transcriptions

One or more caller connections

Audio !le record and playback with storage

API for realtime trackable number assignment

Keypad digit gathering for more data

Whispering and text-to-speech engine

00012034351657869442:96;3<=

~ ~ ~ ~ ~ ~

~ ~ ~ ~ ~ ~

~ ~ ~ ~ ~ ~415-867-5309~ ~ ~ ~ ~ ~

~ ~ ~ ~ ~ ~

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Code and HowTo’s

Get Free Source Code: http://labs.twilio.com/twimlets/forward

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CRM Integration

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Business Intelligence

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Call Tracking Today

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Twilio at Cloudstock

1:15pm: “Making Money with SaaS” Jeff Lawson, CEO and Co-Founder Room 2009

3:15pm: “Building a Great API” Evan Cooke, CTO and Co-Founder Room 2002

Booth in Partner Zone, Hackathon

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www.twilio.com/call-tracking

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