analyzing user research interview workshop

Post on 15-Jan-2015

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What are you going to do with all that great data you just collected from your user research interviews? Synthesizing all that data - if you don’t have a method, can take forever - but you’re a startup, so you need to make sense of that data within hours not weeks. In this workshop, we’ll actually tackle a real problem, interview each other, take notes and then use that data to learn actual synthesis techniques that you can use no matter what your subject matter is.

TRANSCRIPT

Analyzing User Research Interviews

Diane Loviglio@dianeloviglio

General AssemblyJanuary 19, 2013

Architecture & AnthropologyStartup FounderUX ResearcherStartup Advisor

Gaining empathy for ...

What We’ll Be Doing Today

Conducting an InterviewAnalyzing Techniques

- Affinity Diagram- Grids- Spectrums- 2x2s

Viewing the Final Report

Conduct the Interviewand Take Notes

Making Post-it Notes

pic of post it notes in groups

One idea per post-it!

Practice Making a Post-it Note

Prepping Your Space

Participant Boards Post photos and artifacts around the room.

GridsSeeing the data all at once.

Affinity Diagram

pic of post it notes in groups

Group like with like.Re-sort and rename.

Spectrums & 2x2s

pic of post it notes in groups

Comparing one axis with another.

Now It’s Our Turn

@dianelovigliodiane.loviglio@gmail.com

Analyzing User Research Interviews

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