501(c)onference 2015 - c gallegos

Cristina Gallegos

Vice President, JMC Philanthropic Advisors

What Family Foundations Really

Want

Questions funders ask themselves

• Do I understand who this agency is?(Size, services, leadership, etc.)

• What is the operational/program model?

• Do I understand the request?

• Does it resonate? Does it excite me?

• Am I comfortable?

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How funding happens

Social Giving

(“My best friend asked me to make a contribution to

ABC agency because she is on the board. I do minimal

due-diligence because I trust her due diligence.”)

Core Giving(“I fund my Alma Mater/

Temple/ my kid’s school/the hospital that

took care of my grandmother, etc. because

it impacts/impacted my life. I do minimal to mid-

range due diligence.”)

Strategic Giving

(“ I fund this because I want to make a difference.

This is where I focus my due diligence.”)

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Know which box you are in.

Cristina Gallegos 2015

Shift your paradigm #1

Funders need you.



Stop writing proposals.Newsflash: that’s not where the money is.



Don’t diversify.Focus creates growth; diversification preserves.

Assess what your agency needs most and employ the right strategy.



Non-profit work IS business;

serious business (just a different business model).



You are an entrepreneur looking for

investors and capital.



Most funders are business people.Speak their language; create rapport;

give them what they need (not “want”; “need”)



Program officers are people too.Help them help you.



Every “NO” is an open door too.Capitalize on the time you spent to get

to the “no” and don’t let it go to waste.



Build multiple streams of income.



You only need a few donors.



You are in permanent Beta testing of your

programming, your budget, your models.(Excellence is about learning, asking, and iterating).


Hitting the target

• Ask for what you REALLY want

• Be specific

• Have a clearly defined focus/ objectives

• Know your theory of change

• Practice your elevator pitch

• Be transparent about your gaps

• Know the funder’s POV

• Please: follow directions!


This helps:

• Define what success would mean to you

• Review the effectiveness of your board

on regular basis

• Make sure you have a plan (or show that

you plan to have a plan) for everything

that goes wrong

• Be honest

• Be willing to collaborate/partner


Case study

Presenting your organizational and

programmatic budgets.** With footnotes everything is possible.


Making the most of your time

• Know your stuff

• You can never be too polished or too

inclusive

• Relationships matter

• Typos are not your friend; brevity is.

• Keep in touch. Say thank you in a way

that is meaningful and personal.


Q & A

Anything else you want to work on today?


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Cristina Gallegos

For more information:JMC Philanthropic Advisors2444 Wilshire Blvd., Suite 622, Santa Monica, CA 90403Phone: (310) 829 [email protected]

@CristinaIngerGwww.JMCPhilanthropicAdvisors.com

For a copy of this PowerPoint, check cnmsocal.org/501conference next week.

Cristina Gallegos 2015

http://www.cnmsocal.org/501conference

About the speaker

With 15+ years of experience in the philanthropic field, Cristina currently serves as JMC Philanthropic Advisors’ Vice President.

She provides philanthropic advisory services for family foundations and individual philanthropists and is responsible for a wide range of programmatic activities, which include due diligence and the creation of grantmaking strategies, grant systems and initiatives. Cristina oversee the grant process for several foundations: The Atlas Family Foundation, Kayne Foundation, The JIB Fund of The Resnick Foundation, Zolla Family Foundation, The Robert and Lisa Margolis Family Foundation and The Knapp Foundation.

Cristina believes that an important part of strategic philanthropy is to prepare the next generation of givers, providing opportunities to understand what moves them while creating tools to help them capitalize on their own resources, skills and passions. She works long-term with several Next Generation philanthropy boards, aiming to ignite their individual and collective passion, and providing structure and support to create change.

Prior to joining JMC in 1999, Cristina acted as a pro-bono Program Officer for The Silton-Sturner Family Foundation, managing a portfolio of grants in the areas of cancer research, technology education, fine arts, and economic empowerment for women in disadvantaged countries. In the 1990s, Cristina developed and implemented four complex information technology systems for DHL Worldwide Network Europe and Africa. The resulting systems were subsequently deployed to 22 countries. She moved to the United States in 1999.

Cristina blends a strong business background focused on strategy and economics with a commitment to social issues. She currently serves on the Board of Ador Copiii, a Romanian organization with a focus on improving the quality of life for Romania’s abandoned children.

She is a writer and photographer, a pro-bono executive coach for non-profits leaders, and often speaks publicly about the art and science of philanthropy. A serial entrepreneur, Cristina started her first business in high-school. She brings a business perspective to her philanthropic work and believes that success is often found at the intersection of passion and practicality.


501(c)onference 2015 - c gallegos

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