3d ticketing for uk venues
TRANSCRIPT
Revolutionising Ticketing Revenue for Venues
Revolutionising Ticketing Revenue for Venues
Today’s Challenges
The Solution
Who We Work With
Case Studies/Testimonials
Simple Integration
Online ticket sales in sports are growing steadily
More than 70 million tickets sold for UK sports events in 2015 - A rise of 5% on 2014
SOURCE: Deloitte Dec 2015 Statista 2016
Between 40-50% of all 16-64 year olds buy their tickets for sport events online
Ticket purchases online across sport, music and cinema is expected to almost double by 2020 Purchasers prefer to buy from the source rather than secondary market
Today’s Challenges
Existing ticket processes are boring and not engaging fans
Online Ticket Experience • Existing ticket sales processes are flat, provide limited
information and are inflexible – No upgrade – No User Engagement
• Fans can see where the seat is, but do not know what the view will be like. Single seats become a challenge to sell – failing customer expectations.
• Existing systems don’t work well (if at all) across mobile platforms
• Different events create different demographics – Ticket sales become a challenge.
3D Ticketing Works Some of the Venues with our 3D Ticketing software have seen sales of online tickets increase by as much as 47%
F1 CIRCUIT CATALUNYA
Increased sales come from:
• Ability to upsell lower priced tickets live online
• Full functionality across all mobile platforms
• Facility to prompt customers to buy upgrades, hospitality and even VIP packages
• Better User Interface with purchasers
• Link 3D Ticket sales into your outbound mail and CRM systems
• Full API allows links to all known secondary ticket sales
• Complete system sales allows you to take over your own ticket sales
• Supporters can see the actual vantage point of the seat/s they are buying
Full Integration
Why we are the best 3D TICKETING IO-Media
VIRTUAL VENUE Ballena Software
SEATS3D
VIEW Full 360° view from EVERY seat only 4 to 9 views per block Views per block only
MOBILE Works on any platform Different user experience On website and mobile
No mobile version
SALES INTEGRATION Full API integrates with ANY sales platform. Also includes widget and bespoke plugins.
No sales platform integration. No sales platform integration.
INVENTORY MANAGEMENT
Full control of all seating. Select and book by block, seat,
availability, price and more.
No inventory accessible No inventory accessible
BRAND INTEGRATION Complete venue branding of sponsor across all assets in
under 1 day
Branding takes several days Branding takes several days
VR/HEADSET READY YES Yes No
IMAGE SECURITY System secure using cloud
technology SaaS None - images can be downloaded
from browser None - images can be downloaded
from browser
3D Ticketing Provides Full Functionality
Category filtering available
All content is integrated as part of the customer journey. No need to jump into an external process.
Full stadium view shows all available sections Hover on section shows dynamic pricing Selecting a block, seat map with ALL seats for block appears Availability and pricing are displayed for user selection When clicking on a seat, 3D view from exact seat is shown
Full Analytics
• SESSIONS
• USERS
• PAGE VIEWS
• DEVICE TYPE
• LOCATION
• VIEWS PER SESSIONS
• SESSION DURATION
• OPERATING SYSTEM
• JOURNEY/USER FLOW
• EVENTS
• CUSTOM SETTINGS
• CONVERSIONS
You can’t improve on something if you don’t know how things are going. So 3D Ticketing provides full behavioural analytics
Sponsorship & Advertising
• Fully integrated Advertising and Sponsorship platform
•Allows for Product Placement in any view
•Creates Additional Revenue Opportunities
• Fully Integrated and publishable on all Social Media
• Flexibility to change Sponsor at will
•Non-Intrusive
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CASE STUDY - Seat Transfer & Discovery
MANCHESTER CITY
BEFORE
ORIGINAL SEATING LAYOUT
AFTER
NEW POTENTIAL SEATS DETECTED
• On Installation of Software to Manchester City’s Etihad Stadium
• 3D Ticketing located opportunities to add an additional 6,250 Seats
• New grandstand required relocation of 31,000 Season Ticket Holders in 6 Months Before Grandstand Was Built
• Automated Process Detects New Seating Locations = Increased Revenue
CASE STUDY – NON-TECH INTEGRATION
MIAMI ATP • System Requires Minimal Assets To Build
• Miami ATP Installation Created Purely From Photographs, No CAD or Technical Information
• 15,000 Seat Stadium
• 4 Weeks to Fully Implement
• Click The Link For A Live View: http://miamiopen.com/stadium-map-3d
PHOTO INTERACTIVE 3D VIEW
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CASE STUDY – TICKET SALES INCREASE
F1 CIRCUIT CATALUNYA • 103.000 SEAT CAPACITY
• 47% INCREASE IN ONLINE TICKETING SALES
• Software Receives More Than 120,000 Visits Per Month
• LINK TO THE PROJECT: http://tickets.circuitcat.com/
Over 30 Installations Worldwide Existing Installations
Manchester City FC Wembley Stadium
Twickenham Rugby
Silverstone F1
Barcelona FC
Shanghai Masters
ATP
Wienner Stadthalle
San Mames
Barclaycard Centre USA
Caja Magica
Crandon Park