You're Hired! How to Not Screw Up a 
Job Interview

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You're Hired! How to Not Screw Up a Job InterviewRichard Harrington | RHED Pixel rhedpixelSession OverviewTheres nothing more important than the job interview. Screw this one up and youre not getting in. In this class youll learn how to avoid devastating mistakes and get the edge. The class is taught by Rich Harrington, whos both run a full service production company and been a hiring interviewer for 20 years. This class is essential to help you land that first (or next) job.Objectives How to standout from the rest and get more job interviews What to prepare before the interview How to behave during the interview to be memorable Follow steps for after the interview to land the jobMy BackgroundVital StatisticsFounder ThinkTAPLearn Publisher of Conference Speaker Business Owner Director PhotographerSubject Matter Expert Focussed on the fusion of photography and video for past 15 years Evangelize that design and strategic communication can work for most professionals Book author of more than 40 books Author of more than 100 Video Courses Past professor at Art Institute of Washington & American UniversityIndustry Speaker Industry speaker for 15 years Address both the photo and video industry Chair the National Association of Broadcasters PostProduction World Conference Co-Chair Adobe Video WorldThe Logical Side Project Management Professional Business Owner RHED Pixel & Media Factory Technical Consultant Instructor And Lecturer Book Publisher Website PublisherPast Projects Adobe America Online American Diabetes Association American Israel Public Affairs Committee American Red Cross Apple Children's National Medical Center CNN Department of Veterans Administration Drobo Federal Communications Commission Google Major League Baseball Microsoft Smithsonian Institute Under Armour US Air ForceThe Creative Side Director And Executive Producer Photographer Film & Video Editor Motion Graphics Designer Journalist PodcasterGetting In A L B E R T E I N S T E I N Education is what remains after one has forgotten what one has learned in school.Getting the InterviewReal-world Networking rhedpixelReal-world Networking Ask your mentors Professional organizations matter Go to industry events Connect with a few people, not whole room Exchange business cards Dont act desperateVirtual Networking rhedpixelVirtual Networking Its a small industry Look for connections of connections Join professional Facebook & LinkedIn groups as well as industry forums Remember your online mannersUsing LinkedIn rhedpixelLinkedIns Roots LinkedIn is a social media site thats all about business Began in 2003 and has seen steady growth As of September 2009, LinkedIn had more than 46 million registered users from over 200 countries globally A new member joins LinkedIn approximately every second The members of LinkedIn work in 170 different industries, including Biotechnology, Pharmaceuticals, and ResearchLinkedIns Purpose Search for qualified employees or subcontractors Best known as business networking site Goes well beyond simply job hunting Build a list of business contacts of people you know and trust This network drives all the features on the site Your network has important real-world resultsLinkedIns Purpose You can access the connections of all in your network (termed second degree connections) Way to make a business introduction to a professional colleague Search for business opportunities Invitations to speak at an event Media interviews Online Publication ContributionsLinkedIns Purpose Join groups that match your professional interests Groups are a great way to reconnect with individuals by joining alumni, professional, and other relevant groups Participate in LinkedIn Answers Ask questions for the community to answer Join in the discussion Stay up on the latest at the LinkedIn blog ( Texthttp://www.urlgoeshere.com TypesInternship Interview Paid Guidelines Credit Guidelines Check for duration of position Check companys reputationInformational Interview Difficult to get Very worthwhile Learn more about a company or a position Can often be combined with an externshipFreelance Interview Easiest way in to company Know your rates or ranges Be open to company setting payment Organization is essential Certifications and work samples matterPart-time Interview Be open to part-time work Quickest path to full-time job Variability in schedule May be temporary or seasonal Hourly requires accurate record-keepingFull-time Interview Usually an open position Sometimes used for surveying industry or building up candidate pool Ask if the position is new or replacing an exiting employee Be prepared for a trial periodMaking a Resum Work rhedpixelMaking a Resum Work Know the purpose of your resume Make sure to use keywords Use effective job titles Proofread it at least twice Use bullet points Put the most important information up frontMaking a Resum Work Pay attention to typography Explain the benefits of your skills Avoid a sense of negativity Avoid Being an Expert in Everything Promote achievements instead of responsibilities Do not use picturesMaking a Resum WorkMake one resume for each employer Avoid discrimination Dont include irrelevant information No lying or embellishments Analyze the available job Get someone else to review your resumeMaking a Resum Work One or two pages resums Update your resum regularly Make the design flow Remove old work experiencesCover Letter Advice rhedpixelCover Letter Advice Customize for each position Be careful with copy and paste Be careful with search and replace Be specific and to the point Express enthusiasmWebsite Advice rhedpixelWebsite Advice Keep it clean Make sure its mobile-friendly Keep it focussed Be careful with a blog Dont mix personal and professionalWhat Goes Into a Portfolio rhedpixelWhy a Portfolio? If you want a job, you need a portfolio. Sure a good-looking rsum with excellent credentials and references will seal the deal, but employers or clients want proof. No one is going to hire a creative professional solely on word of mouth (but that helps).The Essential Portfolio A good portfolio is a personal statement about a designer, editor, or artist. There are no one-size fits all approach that will work for each individual. The best advice is to look at other peoples portfolios. The Essential Portfolio There is a wealth of online portfolios you can find on the Internet. The key is to start looking well before you need a portfolio so you can create one you like.Why Use the Web? Can showcase both work samples and contact information. This method is ideal for those who create in multiple mediums. Many services will adapt automatically based on platform or hardware used to access your portfolio.Contents of a Portfolio? rhedpixelWhat is a Portfolio? A collection of your work samples to show prospective employers or clients. It should represent your diversity, but not try to show everything. Be sure to consider all of the scenarios in which youll need to present your work to those who want to hire you.What Goes in a Portfolio? Show your diversity with your portfolio. Even if you only work on certain types of projects at your current job, be sure you have variety. For example, you might work for a manufacturing company, but dont only fill it with work samples from your current job.What Goes in a Portfolio? You want several samples of work, ideally done for real-world clients. You may think thats impossible to land real clients, but it is not. Offer to do internship or externship work, in exchange for copies of the completed piece and a letter of recommendation for your portfolio.What Stays Out? There is such a thing as too much. It is important to screen out the less then stellar examples from your portfolio. This can be accomplished through peer review or professional insight. Ask a friend or colleague to look at your work samples.What Stays Out? Its a bad idea to fill a portfolio with spec projects. Unless you happen to work for a particular agency, no one wants to see your spec Apple ad. It is far better to have projects where you played a significant role in the execution.How Often Should You Update? rhedpixelHow Often Should You Update a Portfolio? No job or client is 100% secure. You always need to be ready for that next interview or proposal. Be sure to update your portfolio a minimum of every 6 months. Certain mediums (like a website) are even easier to update regularly.How Often Should You Update a Portfolio? Always save copies of your latest work. Archiving all of your work to disc. Some jobs require you to get permission before keeping work samples. Be sure to credit the company that you did the work for.What Should Go Into a Reel rhedpixelWhy you need a great demo reel You need a great demo reel to show clients what you can do. Demo reels are your primary sales tool for landing good work that pays well. The best demo reels not only show what you can do but also WHO you are. By displaying a bit of your personality, demo reels convey to your audience why you are the person they want to hire and work with on important projects.Are ready for a demo reel? Is the work youre showing the result of your creative efforts or those of a lesson in class or an online tutorial? Assets and tutorial content from learning sites like or Video Copilot are easily recognized by professionals in the industry.Are ready for a demo reel? Are you proud of the work youve done? Every clip and every frame that you include in your demo reel must present your very best work. Do you have enough different, short clips to last 60 seconds?Are ready for a demo reel? If you answered "yes" to all of these questions, then youre ready to build your reel. If not, dont worry. Take the time to build a body of work that youd be proud to show to strangers not just your friends and family. Many pros will tell you that its better to not have a demo reel than to present an amateurish one.Making a Great Demo Reel rhedpixelKeep it Short A successful demo reel does not show all your work but rather highlights your best work. Most employers agree that one to two minutes is enough for them to determine whether your reel is what theyre looking for. Indeed, many professional editors feel that 90 seconds is the sweet spot for a great demo reel.Keep it Short Rarely have I heard an audience complain that a video was too short. There is a reason to edit and it becomes increasingly clear when you actually watch people as they watch your reel. Do your best to strip a reel down to its essence and only add what is needed. When in doubt cut it out.Keep it Short Grab the viewers attention from the start. Sometimes a first impression is all you get with potential clients or employers. Because of the number of submissions they review, you may have their full attention only for the first 20 seconds.Keep it Short Show your most recent work first. No one wants to see what you worked on five years ago. Show them what youre working on now. Include only your best current work. Replace clips that show an older style or are not as strong as your later efforts. Include only those clips that showcase a modern style and make a strong, professional impression.Keep it Short Express your personality. Whether you are serious or a joking, laid back or hyperactive, let it show through in your reel. You may have just the personality the client or employer is looking for.Show Some Emotion Let people see what youre passionate about. Add a musical soundtrack. Pick music that complements your professional, or personal, brand and then cut your reel to that beat. Show a variety of work. The more the merrier and the better chance youll have of showing something that interests others.Show Some Emotion Focus your reel on the type of work youd most like to be doing. If youre really excited about editing music videos, cut a reel that focuses primarily on that type of editing. If you dont have much content of that type, then go out and create it!Structuring Your Reel rhedpixelStructuring Your Reel Open with your name or company logo. Let people know who you are up front. A cool intro with your name or company logo is a great way to grab the viewers attention.Structuring Your Reel Highlight work youve done for recognizable brands. If relevant, give a little extra screen time to logos that people will recognize. The more people who recognize the companies youve done work for, the better. Give on-screen creditsStructuring Your Reel Show "before" and "after" clips. This is especially true if you are a colorist, audio engineer, or similar specialist. Show sequence shots. This is particularly important if you build visuals in stages, like 3D modelers or compositors do.Structuring Your Reel Close with your contact information. This is your call to action. Include your full name, phone number, website, and professional e-mail address. Your reel is worthless if people dont know how to contact you.Demo Reel Mistakes rhedpixelDemo Reel MistakesMistakes will happen, but you only get one chance to make a first impression. Take time to review (& re-review) your reel so that errors dont slip in; they will be noticed.Demo Reel Mistakes Dont take credit for work you didnt do. Clearly label any clips in your reel for which you only did part of the work. Adding a text overlay to the clip that simply says "Premiere Pro editor," "3D modeler," or "responsible for motion tracking" goes a long way toward clearing up any confusion and speaks volumes of your character.Demo Reel Mistakes Dont repeat any footage. It gives the impression that you havent done enough work to fill a reel. Make your demo shorter instead. Dont include errors! You would be amazed at how many demo reels contain spelling errors, audio glitches, clips with squeezed-looking aspect ratios, and so on. Social Media Cleanup rhedpixelSocial Media Cleanup Employers will look Have a profile Keep it family-friendly Show your personality Dont show your flaws Dont pad itSocial Media Outlets Twitter Facebook Google+ LinkedInCreators Networks Instagram Pinterest Flickr Vimeo YouTube Vine N E I L L A B U T EWe live in a disposable society. It's easier to throw things out than to fix them. We even give it a name - we call it recycling.Before the InterviewCheck Your References rhedpixelCheck Your ReferencesMake sure your references know they may be called on to speak about you Ask each reference what your strengths and weaknesses are Ask them which type of job they think youd be best at performing Make sure a reference is worth listingCheck Your Network rhedpixelCheck Your NetworkWhat do you connections know about the company? Who do they know inside the company? Can anyone speak on your behalf? Can anyone offer advice?Research the Company rhedpixelResearch the Company Their website Their social media profiles Key employees Awards theyve won ManagementResearch the Position rhedpixelResearch the PositionWhat does the job entail? What skills do you have that meet the requirements? Are the gaps critical or solvable? Who depends on this position? Have you filled this role before?Physically Visit the Location rhedpixelPhysically Visit the Location Dont get lost the day of the interview Figure out the commute time (the double it) Evaluate the size of the company Ensure your commute is feasible (or movable)Mock Interviews rhedpixelMock Interviews This is training Helps you to prepare Ask a mentor If needed, go outside of industry Reach out to past internshipsMultiple Copies rhedpixelMultiple Copies No single point of failure Multiple copies of resum Demo reel on 2 formats Extra business cards Electronic versions accessibleBackup Technology rhedpixelBackup Technology Be prepared Offline access Fully charged battery Physical Media USB3, Not DVDUnderstand Copyright rhedpixel Dont be a liability Dont steal music Dont use work sample without permission Attribute your sources Be wary of issues and able to respond appropriatelyOnline Resources on Copyright Copyright Tutorial Copyright and the New Economy Copyright Basics from U.S. Copyright Office Taking the Mystery Out of Copyright from the Library of Congress The World Intellectual Property Organization I N D I R A G A N D H IThere are two kinds of people, those who do the work and those who take the credit. Try to be in the first group; there is less competition there.At the InterviewHow to Dress rhedpixelHow to Dress Research company Take a look around Slightly over-dressed is better than under-dressed Favor clean, but not flashy Show small amounts of personality Minimize art and piercingsWhen to Arrive rhedpixelWhen to Arrive On-time = Late 15-minutes early to parking lot 5-minutes early for appointment Call ahead if youre running late Drive the route the day before at the same timeHow Long to Stay rhedpixelHow Long to Stay Dont double-book Be prepared to stay all-day Be prepared for multiple interviews Arrive with a (slightly) full stomach Dont seem rushedWhat to Bring rhedpixelWhat to Bring Note-taking materials An electronic portfolio Backup portofolio Multiple copies of resum and references A list of prepared questions A briefcase or portfolioWhat Not to Bring Games Social media A visible phone GiftsEye Contact rhedpixelEye ContactMaintain eye contact during the interview Address all in room Dont stare, but be alertHave Questions Ready rhedpixelHave Questions Ready People like to talk about themselves Ask intelligent questions, not generic Customize based on your research Ask about tenure and growth Ask about business practicesHave Questions ReadyWhat motivates you to work each day? Which recent project was your favorite? What skills help someone succeed here? Does the company promote from within? Whats gotten in the way of someone succeeding? Prepare for the Unexpected rhedpixelPrepare for the Unexpected The employer may cancel Things may be running behind You cant access the Internet They may know a lot about you Explain short tenures Explain employment gapsKnow Your Longterm Goals rhedpixelKnow Your Longterm GoalsMost employees last 3-5 years Make sure you want this job, not just a job Be specific in your search Be able to describe your 5-10-15 year planAvoid Delusions of Grandeur rhedpixelAvoid Delusions of Grandeur You are not an expert you have core skills You are not a director or a DP you have been a crew member Do not boast, but show work youre proud of Clearly identify your role in a projectAvoid Delusions of Grandeur There are no stock options Dont ask what the schedule is Dont ask about vacation time, do ask if any benefits are included with job Be prepared for low-end workIf I cant trust you with the small stuff how can I trust you with the big stuff?LOTS OF CHOICESDISTANCE, NOT SPEEDHUMILITYOUTGOINGTRUTHFULTEAM PLAYERAsk About Next Steps rhedpixelAsk About Next StepsWhats the timeline to hire? Anything to send afterwards? When can I expect to hear from you? Is there anything you need me to do? A L B E R T E I N S T E I NIt has become appallingly obvious that our technology has exceeded our humanity.After the InterviewElectronic Followup rhedpixelElectronic Followup That evening, follow up Send an individual message to each person you met with on the team Thank them for the meeting and express your interest in the position Write a unique message to each (zero copy and paste here)Written Followup rhedpixelWritten Followup Send a handwritten note the next morning Thank them for the opportunity Express interest in the position (if you have interest) Express desire to continue in the application process and assist with any next stepsNo Gifts rhedpixelNo Gifts Keep all followups professional Avoid any perception of impropriety Do not send any gifts to the office or individualsCheck References rhedpixelCheck References Alert any listed references that they may be contacted by prospective employer Confirm if they know the employer Contact any other references discovered during the job application processStay Off Social Media rhedpixelStay Off Social Media Do not discuss the job interview on social media Do not complain about the company Do not attempt to engage or friend the company through social platforms Do not connect with people that you interviewed with via social media B R U C E L E EThe less effort, the faster and more powerful you will be.The Path to EnlightenmentTheres always somebody willing to work for less than you.Theres always somebody with more talent than you.Theres always somebody whos smarter than you.Theres nobody out there who is exactly like you.When they can, people choose to do business with people they like and respect.Be real Be nice Be you...Getting In www.RichardHarrington.comhttp://www.RichardHarrington.comwww.lynda.com Win a Copy of Perfectly Clear Complete for Photoshop and a Drobo 5D or 5NFollowTweetI want to win a @Drobo from @rhedpixel at #NABSHOWYou're Hired! How to Not Screw Up a Job InterviewRichard Harrington | RHED Pixel rhedpixel