xister2012 - carlo sebastiani
DESCRIPTION
xister is a creative agency. Since 2002 we\'ve been delivering high-quality communication services,where cultural and behavioural elements give life to stories ... www.xister.comTRANSCRIPT
2012
80 people in Rome and Milan, an over 5 million euro turnover last year, over 40 accounts in the last 2 years.
And a network of side projects and fellow players, helping us to push the boundaries of our work always a little bit further.
Come and look at what we HAve done so far.
Enjoy.
xister is a creative agency.
Since 2002 we’ve been delivering high-quality communication services, where cultural and behavioural elements give life to stories around brands.
No matter the media. Across media.
Using technology as a commodity and a frame of inspiration.
manifesto
brands
case histories
An everlasting community reunion where Jeep’s enthusiasts can find engaging content on all of the 4x4 legendary brand’s special events.
KEYWORDS: ENGAGEMENT / EVENTS / BRANDED CONTENT
MEDIA: WEB / SOCIAL
AWARDS: NC DIGITAL AWARDs 2012-BRANDED CONTENT CATEGORY-GOLD AWARDIAB MIXX 2012 - BRANDED CONTENT - BRONZE AWARDADCI 2012 - BRANDED CONTENT - BRONZE AWARD
jeep people
The visionary British artist Felix Thorn was asked to build music-making sculptures that combine Moleskine objects with musical instrument parts.
KEYWORDS:BRANDED CONTENT / CULTURAL COMMUNICATION
MEDIA:AMBIENT / WEB / MOBILE / SOCIAL
the moleskine orchestra
The brand new revolutionary Honda Integra launches its challenge to the old fashioned way of moving on two wheels.
KEYWORDS: ATL / PRINT / PHOTOGRAPHY
MEDIA: OOH / PRINT / TV / RADIO / WEB
honda integra
Nuovo Honda Integra. Il resto è preistoria.
An across markets advert game, mainly based on social networks, supported the launch of Jeep’s latest creative International platform “Never Adapt”.
KEYWORDS: ENGAGEMENT / GAMIFICATION / CHALLENGE
media: WEB / SOCIAL
AWARDS: INTERNET MEDIA KEY 2012 - BEST INTEGRATED CAMPAIGN
the j challenge
The launch of the new range of Giovanni Rana Fresh Sauces was supported by a web strategy featuring a web spot, an original cooking tutorial and an on-demand content web site.
KEYWORDS:STRATEGY / BRANDED CONTENT / INTERFACE DESIGN
MEDIA:WEB / SOCIAL
sughi freschi Giovanni Rana
A fun-oriented social assets management THat enforces the beer Lovers loyalty to Peroni.
KEYWORDS:BRAND AWARENESS / CONVERSATION / FUN
MEDIA:SOCIAL
birra peroni social media
Building brand reputation through a cultural project that invests on contemporary art as a means to encourage the diffusion of young artists’ energy.
KEYWORDS:DESIGN / ART / TECHNOLOGY / USER EXPERIENCE
media:PRINT / WEB / SOCIAL / MOBILE
AWARDS:RELEASE 2011 -INTERACTIVE KEY AWARD - MEDIA AND EDUCATIONAL
premio terna
The first social food network where the best food bloggers write about italian local products and producers excellences.
KEYWORDS:GEOLOCALIZATION / CULTURAL / BLOGGER ENGAGEMENT
MEDIA:WEB / SOCIAL / EVENTS
gente del fud
The SAY YES philosophy lives on the new Nastro Azzurro OfficIal Website where all the brand activities lead to.
KEYWORDS:BRAND AWARENESS / PRODUCT WEBSITE / CULTURAL COMMUNICATION
MEDIA:WEB / SOCIAL
nastro azzurro website
The new Honda Moto Italia official website leads a regenerating process of the brand’S digital strategies including social networks.
KEYWORDS:BRAND AWARENESS / PRODUCT WEBSITE / USER EXPERIENCE
MEDIA:WEB / SOCIAL
honda moto italia
A steam punk atmosphere welcomes the challengers of “The Hunger Games”, the latest global blockbuster based on Suzanne Collins’ novel.
KEYWORDS:ENGAGEMENT / GAMIFICATION / STRATEGY
MEDIA:WEB / SOCIAL
the hunger games
A photographic online contest that rewards users inspirations with a week in New York.
Cafe Zero’s original tips help users to find the way to inspiration. The online contest was supported by a social network campaign, including facebook ads and focused posting plan, that landed on the contest page of cafezero.it..
KEYWORDS:ENGAGEMENT / GAMIFICATION / BEHAVIOURAL MKTG
MEDIA:WEB / SOCIAL
tutto inizia da zero°
thank you.