why choose newzapp?€¦ · why choose newzapp? email marketing can seem very simple. you create...
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Why choose NewZapp? Email marketing can seem very simple. You create and send an email, then analyse the results. What could be easier?
The truth is, what happens around this process counts for a lot. That’s why it pays to keep your email marketing close to home. This can be the difference between success and failure.
There are a number of email marketing providers that offer low cost products; they can seem extremely attractive. However, there’s more to choosing an email marketing provider than just on cost.
Low-cost email marketing providers often have incredibly tight and restrictive policies
These can cause major issues for your business.
Some providers will close your account as a result of you receiving only 3 spam complaints. Many will not allow you to buy email lists and will expect you to run an opt-in mailing before you can send your campaigns.
In compliance with GDPR, NewZapp provides the opt-in feature for your new signups by default and will not restrict you from sending to your contact base if you already have opt-in confirmation from them.
Managing your needs
We understand that you and your colleagues may well need to be working on different aspects of your marketing in tandem. Our Multi-User options and Safety Lockout features protect users’ active sessions so that you can safely and effectively organise your time.
NewZapp will offer you a superior service that low-cost providers cannot match
We believe that making your campaigns a success drives the growth of our business and ensures you’re always a happy client.
When you choose NewZapp, you can expect professional support and advice during UK office hours, trained marketing professionals who can offer you guidance on optimizing your campaigns and a bespoke designed email template to match your company’s branding.
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As a UK based company, you must abide by the Data Protection Act
If you choose to use a provider outside the European Union, you’ll need to see how they are overcoming the Safe Harbour ruling and the General Data Protection Regulation (law from May 2018).
NewZapp is Data Protection registered and GDPR compliant with our in-house Data Protection Officer. Our servers are housed in the UK with state of the art security systems and protection. Your data is held safely and legally at all times when you choose NewZapp.
Tips, tricks, marketing advice and campaign support as standard
Your account manager and support team can provide you with support every step of the way every customer is taken through each area of NewZapp in preparation for their first campaign.
We produce up to date guides through our knowledge base, weekly blogs tailored to questions asked by our customers, hot marketing topics and NewZapp features as well as a regular newsletter, all created and sent using NewZapp.
Choosing a UK-based email marketing provider will help improve your email’s deliverability
It’s a fact that far fewer spam emails originate from the UK. Your time and money are wasted if your email fails to reach the recipients inbox.
We keep a close eye on our reputations to ensure that you’re emails have the best chance of being delivered. NewZapp automatically structures your email in a way that is easily delivered and we test your email template design for SPAM compliance when we design it.
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Email Marketing is easy with NewZapp Create …mobile responsive campaigns with our easy to use drag and drop email editor. Pick from a variety of free and fully tested templates provided in every account, get one of our fabulous design team to make one that’s tailored just for you, or upload your own HTML files if you already have an email that’s good to go. Drag and drop personalisation tags to improve the impact of your email and add social sharing blocks to increase the reach of your campaign.
Send …to everyone you know, or just to a select few, via our globally white-listed UK-based servers. Send straight into the inbox thanks to over 12 years of email delivery reputation with the major ISPs. Being UK based also means your data is being stored safely under the UK Data Protection Act.
Reports …who is opening, clicking and sharing your email in real time with NewZapp LIVE! Reports. See instantly:
Who’s active on your email with Hotspot
What they’re opening emails on with Device
How many extra readers you’ve had with Social It’s email analytics like you’ve never seen before.
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Who uses NewZapp? We happen to think we have one of the best email marketing systems in the world… but don’t just take our word for it, have a look at what our clients have to say!
Moving to NewZapp has enabled us to manage the
look and of our e-mails much more efficiently.
The combination of easy-to-use software that enables me
to reach my geographically diverse audience and an efficient and
friendly service, is very much appreciated here at Network Rail.
We are completely blown away by just how powerful
and easy to use NewZapp is.
Within minutes of sending
our first mailing we could see that our key targets had
opened and used the links. Very pleased indeed.
The platform allows us to pull in content and images easily, create one off newsletters,
set up several distribution groups and easily manage contacts.
NewZapp's system enables us
to communicate with students and parents in an
effective way. It's easy to use and has greatly improved
our email campaigns.
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Who are NewZapp?
Rachel Hughes Customer Account Manager
Rachel works closely with our client base to help them get the most out of their accounts, maximise their Email Communications and meet their objectives. As Customer Account Manager, Rachel has input into the design and development of NewZapp from speaking to customers and using their experiences. She is known in the office as the Queen of Automation and Segmentation. [email protected]
Darren Hepburn Operations Director
Darren has been with the company since 2004. During this time, he’s worked with over 1000 companies to help improve their marketing mix with NewZapp. Darren gives talks at seminars all year round across the country and abroad about the benefits of email marketing and best practice. [email protected]
Trevor Munday Managing Director
As one of the founders of NewZapp, Trevor oversees all aspects of the company, from financial management and core business development right down to UX design and software architecture. Trevor has been providing email marketing services right from when the industry was in its infancy. Anything he doesn’t know about email marketing is probably not worth knowing!
Annette West Project Manager
Annette is our Project Manager, which means that she is responsible for the team that designs and builds all of NewZapp’s bespoke email templates as well as the lead on our internal software development. If there’s a problem, chances are Annette knows how to fix it, or at least knows someone who can. [email protected]
For more information on getting the most from your NewZapp account, visit our Knowledge Base or contact us on [email protected].