wes anderson design brief proposal
DESCRIPTION
Concept development & initial deign proposals for my Wes Anderson design brief. Context includes inspiration and links to: Always with Honor (http://alwayswithhonor.com/) Alex Cornell (http://alexcornell.com/)TRANSCRIPT
CONCEPT//GOOD IS... THE FILMS OF WES ANDERSON
SOPHIE WILSONOUGD201//DESIGN PRODUCTION FOR PRINT
MARTIN SCORSESE IS A BIG FAN OF HIS FILMS,EVEN CHOOSING HIM AS THE NEXT MARTIN SCORSESEIN AN ESQUIRE MAGAZINE ARTICLE.1
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THE TITLECARDS ARE ALWAYS IN FUTURA BOLD, MOST COMMONLY IN YELLOW.
MAKES OBSESSIVE AND COMEDIC USE OF "ROSTRUM CAMERA"INSERT SHOTS, FOREGROUNDING BOOKSAND OTHER DOCUMENTS.
MOVIES OFTEN FOCUS AROUND A BROKENOR UNORTHODOX FAMILY CIRCLE- REAL, HONESTISSUES, TINTED WITH BLACK COMEDY.
HIS SOUNDTRACKS FEATURE FOLK AND EARLY ROCK MUSIC,IN PARTICULAR, CLASSIC BRITISH ROCK.
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CONTEXTUALREFERENCES//GOOD IS... THE FILMS OF WES ANDERSON
SOPHIE WILSONOUGD201//DESIGN PRODUCTION FOR PRINT
ALEX CORNELL//US GRAPHIC DESIGNER/PHOTOGRAPHERDESIGNED HYPOTHETICAL WES ANDERSON FILM FESTIVAL//PACKAGING/PRINT/ADVERTISING/PROMOTION
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ALWAYS WITH HONOR//US GRAPHIC DESIGN TEAM/SPECIALISING IN ILLUSTRATIVEVECTOR-BASED DESIGN & INFOGRAPHICS
DATA FLOW 2 &CORPORATEDIVERSITY: GEIGY//DESIGN PUBLICATIONS-BRANDING, PACKAGING & INFOGRAPHICS
INITIAL IDEAS//GOOD IS... THE FILMS OF WES ANDERSON
SOPHIE WILSONOUGD201//DESIGN PRODUCTION FOR PRINT
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HELP TO PROMOTE, INFORM & EDUCATE THE PUBLIC ABOUT THE FILMS OF WES ANDERSON THROUGH THE BRANDING &ADVERTISING OF A HYPOTHETICAL RETROSPECTIVE FILM FESTIVAL.
USE IMPORTANT PERSUASIVE FACTORS (ELEMENTS OF HIS FILMS)TO ENGAGE A MORE DIVERSE AUDIENCE- THE USE OF FUTURA,ICONIC SOUNDTRACKS, UNIQUE CINEMATOGRAPHY, ETC.
CREATE PRINT BASED DESIGNS TO ADVERTISE & BRANDTHE FESTIVAL- INCLUDING POSTERS, MAILSHOTS, BILLBOARD/BUS SHELTERS/TICKETS/INVITATIONS, & PRINTED MEDIA FOR THE EVENT ITSELF-PROGRAMME PUBLICATIONS, WAYFINDING, NARRATIVE,VECTOR-BASED INFOGRAPHICS (STATISTICAL DATA AND FACTS)
INTERACTIVE MEDIA TO ENGAGE & ENTERTAIN AUDIENCES. TO CREATE AN INTUIGING PROMOTION & “BUZZ” FOR THE EVENT.
IBRANDING, ADVERTISING, PROMOTION,CURATING, WAYFINDING & INFOGRAPHICS=A FULL PACKAGE FOR A WELL-ROUNDED PROJECT& DESIGN OUTCOME.
FORMAT//GOOD IS... THE FILMS OF WES ANDERSON
SOPHIE WILSONOUGD201//DESIGN PRODUCTION FOR PRINT
VISIT GALLERIES, EXHIBITS AND PICTURE HOUSESTO GAIN PRIMARY RESEARCH & PHOTOGRAPHICDOCUMENTATION FOR DESIGN INSPIRATION.1
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PRODUCE PRINTED MEDIA TO PROMOTE,EDUCATE AND INFORM A DIVERSE AUDIENCEABOUT THE FILMS OF WES ANDERSON.
CREATE INFOGRAPHIC AND NARRATIVE DESIGNSFOR A HYPOTHETICAL FILM FESTIVAL “EXHIBITION” SPACE,WAYFINDING & SIGNAGE.
BRAND THE EVENT WITH A DISTINCTIVEIDENTITY AND DESIGN DIRECTION.
CREATE A VISUALLY ENGAGING, INNOVATIVEAND INTERACTIVE SET OF DESIGNS TO CREATE A PROMOTIONAL“BUZZ” ABOUT THE FILM FESTIVAL.