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COORDINATOR HANDBOOK

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Food Drive Handbook

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COORDINATORHANDBOOK

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Coordinator Instructions...………..….……………………3

Success Checklist………………………......……...…….…7What needs to be done in order to hold a successful food drive?

Easy as ABC…….............................................……….….11Looking for ideas or little sparks of creativity to light your food drive fire?

Collection Guide………….……...………………......…....19Curious about what your drive should collect?

Non-profit Location………………….…………………….23Need to find a donation location near you?

Food Facts………………….…..….................…………...33Shocking facts to help motivate donations.

Food Drive FAQs………………….…..………..........……...41Still have any questions?

Coordinator Notes………………….…..…….....………...45A nice place to record your own ideas.

Contents

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Dear Food Drive Coordinator,

Thank you so much for stepping up and taking the lead on your school’s food drive. Waste Not Want Not knows that you have many demands on your time and we truly appreciate your commitment to helping drive hunger from our communities!

As the Food Drive Coordinator for your school, you will serve as the liaison between your school and the food bank of your choice. We are here to support you in that endeavor. Take a moment to familiarize yourself with the materials contained in this toolkit. We want to make this experience as fun and as easy for you as possible. To that end, we created organizational, inspirational and marketing tools to help you get started and keep the momentum going.

After you’ve looked over the materials and set a date and a goal for your drive. Even before you begin your drive, you should begin thinking about how you will get your food drive collection to your local non-profit organization. Consider combining your delivery of your donation with either a tour of our warehouse or a volunteer shift. In some circumstances, organizations may be able to arrange a pickup for your donation.

However, we encourage all of our food drive coordinators to consider transportation as part of their time line for the project. Feel free to contact the organization and discuss the multitude of options available for your food drive.

In addition to the tools within this kit, Waste Not Want Not also has other marketing material available for your use. Let us know what you need or if you have any questions and we will be happy to help you.

Bests, Matthew Manning & Charles Rios (Waste Not Want Not)

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On your mark…__Appoint a food drive committee to handle the logistics of the drive. Decide

who will serve as the main coordinator and point of contact. Consider appointing others who are enthusiastic about the drive as your champions.

__Decide if you will raise food, funds or both.

__Set a food drive goal.

__Set a date. For larger drives (> than 500 lbs), it will be preferable to contact your organization several weeks before your start date so that they can assist with the planning process.

__Set a location.

__Contact your organization and fill out a Food Drive Registration Form.

__If you plan to have a kick-off event, request a speaker.

__Begin to coordinate how you will get your donation to the organization.

Get set…__Start planning your marketing campaign. How will you get the word out and

get people interested in the drive?

__Print off documents from Waste Not Want Not’s website or request our logo to use on your own.

__Send out emails, memos, phone messages and newsletters to publicize the drive. But remember, personal appeals will be more successful than mass mailings!

__Request all of the needed items and spaces for your kick-off event!

Go…__Place your taped collection boxes in heavily trafficked, easily visible areas.

__Send out frequent notifications about your progress toward your goal. Include a hunger fact of the day to help highlight the need for food donations.

__If competing, send out frequent notifications about the progress of each grade, class or major.

At the finish line…__Call your organization to schedule your drop-off time. Please give at least 48

hours notice before planning to drop-off your donations.

__Share your success and thank those who participated.

__Celebrate your success.

__Evaluate your drive.

__Set a date for your next drive.

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Having a goal of 100% participation might seem like a lofty one, but remember that peer pressure can be a good thing, if it’s focused on a positive goal like this one! !!Aim for 100% participation

Engage students and challenge them to fill a grocery bag with food and bring it to class, or better yet, organize a group to go around and collect in the community."" Bag Hunger

Sometimes the best food drives are the result of a little friendly competition. Consider having different majors or clubs compete against each other. Bragging rights are often enough, but maybe you could sweeten the deal with ice cream, pizza or a trophy for the winners. Either way, friendly competition will spur participation! ##Competition

Some of the most successful food drives are ones where the participants truly understand what the organization you choose does. Need more information? Most organizations can also provide speakers or educational materials to help educate your target audience. $$Educate

Does your school already have a great way of reaching out to its students and engaging them? Use those same methods to encourage participation in your food drive.%% Don’t reinvent the wheel

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Everyone can help make your food drive successful. Consider charging different people or groups with a specific task. For instance, one group could be in charge of weighing in the donations, another could keep track of the donations for your competition, have a group create your posters or other materials. There’s a role for everyone during your food drive. And the more people you can involve, the more food you will be able to collect. &&Involve everyone

Don’t underestimate the value of peer networks on social media sites like Facebook or Twitter. These sites can provide you with a quick and wide-reaching ability to reach out to your target audience.'' Facebook

In order for goals to be effective, they must be at the forefront of everyone’s minds. Create large, visible posters that will help your school visualize the goal and hang them in heavily trafficked areas. Create a central drop-off location where everybody can watch their donations accumulate.(( Highlight your progress

Consider holding a raffle where an entry is “bought” for a can. The better the raffle prize, the more cans you will generate.)) Just the ticket

The very first thing you should do is set a goal for this quarter’s drive. When setting that goal, think about the total pounds you would like to raise as well as participation levels. Sometimes aiming for 100% participations as effective as aiming for a certain number of pounds. **Goals

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If you want to fill up your food drive boxes, you have to think outside of the box and get people’s attention. The more unique your ideas and the better you can communicate those ideas to your student body, the more successful your drive will be!++ Not your average food drive

It can’t be said enough: the success of your drive depends on your ability to market the cause to your students and motivate them to participate. Explore a variety of ways to get the attention of your school and remember: the more times a message is heard, the more likely it will inspire some sort of action. ,,Marketing

Sometimes, bringing in donations of cans or boxes of food can be difficult, especially if students commute to school. However, most organizations can feed a person one meal for $.50. Collect loose change to lose hunger. Pit different majors against each other to raise funds as well. At the end of the drive add up the amount of money collected. For every $.50 add a pound of food to your overall total. It’s an easy, fast and effective way of helping drive hunger from your community which will help boost your overall campaign.

--Loose Change, lose hunger

To start your drive off right, consider having a kick-off event to invigorate your student body. Offering food paired with the opportunity to bring in donations is a great way to get the word out about the cause. Some schools invite speakers to come out and educate their students during the kick-off event. Those that hold events like this tend to have more successful food drives because everyone is on the same page and feels connected to the mission.

..Kick-off event

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Schools that just leave out boxes and hope that their students donate will be sorely disappointed. Passive drives don’t work. Putting in the effort to actively and visually engage your community in your drive will make you successful! Every can counts, but the more cans you can collect, the more you will be able to make a difference! Create a plan of action, keep a goal in sight, engage everybody and you will be successful!// Passive drives do not work

When you are framing your marketing campaign, think about involving all students, faculty and staff. Hunger affects every community, even yours, and Waste Not Want Not is dedicated to driving hunger from your area. Reach out to everybody at your school and the surrounding community and challenge them to help you meet your goal!

00Outreach

Although we encourage collecting as many pounds as possible, it’s also important to remember that this food will go to solve a real need: hunger in your region. Expired or damaged items are less useful in meeting that need. Waste Not Want Not has identified a number of items that are in high demand and also allow you to meet the growing need in your area. For a great listing of the items that are most needed year-round by most all organizations, refer to page 21 of this toolkit.

11Quality matters

Your students are going to work hard to help make your food drive a success. Make sure you take the opportunity to reward them. It’s important that your school community knows how successful they were. Ice cream or pizza parties are great incentives, but don’t think that rewards have to be costly. Often, they don’t have to be more than just bragging rights.22 Rewards and recognition

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Remember that no matter how much food you are able to raise, there are valuable lessons to be learned. Helping your students realize that their efforts can make a difference in their community is so important. Encourage their great ideas and efforts!33 Valuable lessons

Waste Not Want Not has worked hard to provide a variety of promotional materials to make your job easier. Use our branded materials to reach out to your students, teachers, staff, and community. 44Use our materials!

A great way to raise food for your drive is to hold events where the price of admission is a can or two. Bake sales in which food is purchased using cans instead of cash can be extremely successful. Perhaps consider having a free movie night on campus where the cost of the event is a can or two per person.55 The price is a can

After you reach out to your school, make sure you say thank you to those people that helped you achieve your goal. Hand-written thank you notes, certificates or other awards can be extremely gratifying and generate more support for your drive next time. 66Say Thank You

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Coordinators who combine their food drive efforts with a shift or two volunteering at the target organization generally have more successful drives. Why? Because coordinators feel more connected to the organization and can see how their donations are used. 77What else can you do?

The more effort you put into your food drive, the better your chances of success. At the end of the day, this event is about motivating your school community to make a difference and drive out hunger. Every can counts!88 X-tra effort is worth it

Giving your all won’t matter without a great can-do spirit. A food drive’s success isn’t determined by the size of the class involved, but by that group’s heart and soul. Get your students on board and emphasize a positive “Yes, we can CAN hunger” attitude and your food drive will be successful. 99Yes, we can!

This is a great opportunity for your school to shine. Put on your thinking caps and light the candle of creativity to help drive hunger from our communities! Remember, every can counts!:: Zero in on your food drive!

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Organizations rely on food drives to bring in much needed non-perishable items that they rarely receive from other donation sources. Your donations go to a wide variety of programs including shelters, food pantries and after-school feeding programs. The people who rely on these programs are often struggling to feed a family with children. Donating healthy food items that most families buy to feed children and teens will help our agencies the most.

Choose products that are in boxes, cans, or plastic bottles and do not have to be refrigerated. Bread and baked goods are not ideal because of their short shelf life. Items should be recently purchased and in good condition.

High-Priority ItemsCanned/tuna Peanut ButterMacaroni and Cheese Canned PastasCanned Stews Canned ChiliJelly Jared SaucesCanned Vegetables Canned FruitBreakfast Cereal Hot Cereal

If you want to increase the impact of your food drive,

consider supplementing your drive with a fund drive. Most organizations have access to the wholesale distribution market, They can stretch the dollars you donate. When they combine purchased food with your donated food, they can provide a meal for less than one dollar.

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Miami International University of Art & DesignFarm Share

www.farmshare.org

The Art Institute of AtlantaThe Atlanta Community Food Bank

www.acfb.org

The Art Institute of Atlanta-DecaturAtlanta Community Food Bank

www.acfb.org

The Art Institute of AustinThe Capital Area Food Bank of Texas

www.austinfoodbank.org

The Art Institute of California — HollywoodNorth Hollywood Interfaith Food Pantry

www.nhifp.org

The Art Institute of California — Inland EmpireHelping Hands Pantry

www.helpinghandspantry.org

The Art Institute of California — Los AngelesLos Angeles Regional Food Bank

www.lafoodbank.org

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The Art Institute of California — Orange CountySecond Harvest Food Bank of Orange County

www.feedoc.org

The Art Institute of California — SacramentoSacramento Food Bank & Family Services

www.sacramentofoodbank.org

The Art Institute of California — San DiegoThe Jacobs & Cushman San Diego Food Bank

www.sandiegofoodbank.org

The Art Institute of California — San FranciscoThe San Francisco Food Bank

www.sffoodbank.org

The Art Institute of California — SunnyvaleFood Bank of Santa Clara and San Mateo Counties

www.shfb.org

The Art Institute of CharlestonLow Country Food Bank

www.lowcountryfoodbank.org

The Art Institute of CharlotteSecond Harvest Food Bank of Metrolina

www.secondharvestmetrolina.org

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The Art Institute of ColoradoFood Bank of the Rockieswww.foodbankrockies.org

The Art Institute of DallasThe North Texas Food Bank

www.ntfb.org

The Art Institute of Fort LauderdaleBROWARD PARTNERSHIP FOR THE HOMELESS

www.bphi.org

The Art Institute of Fort WorthTarrant Area Food Bank

www.tafb.org

The Art Institute of HoustonHouston Food Bank's

www.houstonfoodbank.org

The Art Institute of Houston — NorthHouston Food Bank's

www.houstonfoodbank.org

The Art Institute of IndianapolisTHE MIDWEST FOOD BANK

www.midwestfoodbank.org

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The Art Institute of JacksonvilleSecond Harvest North Florida

www.wenourishhope.org

The Art Institute of Las VegasThree Square

www.threesquare.org

The Art Institute of MichiganGleaners Community Food Bank

www.gcfb.org

The Art Institute of Michigan — TroyHope Center

www.hopecentermacomb.org

The Art Institute of New York CityFood Bank For New York City

www.foodbanknyc.org

The Art Institute of Ohio — CincinnatiFreestore Foodbank

www.freestorefoodbank.org

The Art Institute of PhiladelphiaPhilabundance Food Bank

www.philabundance.org

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The Art Institute of PhoenixThe Cultural Cup Food Bank

www.culturalcup.com

The Art Institute of PittsburghGreater Pittsburgh Community Food Bank

www.pittsburghfoodbank.org

The Art Institute of PortlandOregon Food Bank

www.oregonfoodbank.org

The Art Institute of Raleigh–Durhamthe Food Bank of Central & Eastern North Carolina

www.foodbankcenc.org

The Art Institute of Salt Lake CityUtah Food Bank

www.utahfoodbank.org

The Art Institute of San AntonioSan Antonio Food Bank

www.safoodbank.org

The Art Institute of SeattleNorthwest Harvest

www.northwestharvest.org

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The Art Institute of Tampa

Feeding America Tampa Baywww.feedingamericatampabay.org

The Art Institute of Tennessee — NashvilleSecond Harvest Food Bank of Middle Tennessee

www.secondharvestmidtn.org

The Art Institute of TucsonCOMMUNITY FOOD BANK OF SOUTHERN ARIZONA

www.communityfoodbank.com

The Art Institute of Virginia BeachFoodbank of Southeastern Virginia

www.foodbankonline.org

The Art Institute of WashingtonThe Arlington Food Assistance Center

www.afac.org

The Art Institute of Washington — Northern VirginiaFood For Others

www.foodforothers.org

The Art Institute of WisconsinFeeding America Eastern Wisconsin

www.feedingamericawi.org

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The Art Institute of York — PennsylvaniaThe York County Food Bank

www.yorkfoodbank.org

The Art Institutes International — Kansas CityHARVESTERS - THE COMMUNITY FOOD NETWORK

www.harvesters.org

The Art Institutes International MinnesotaEmergency Foodshelf Network

www.emergencyfoodshelf.org

The Illinois Institute of Art — ChicagoThe Irving Park Community Food Pantry

www.irvingparkfoodpantry.com

The Illinois Institute of Art — SchaumburgSELF HELP CLOSET & PANTRY OF DES PLAINES

www.3rdward.org

The Illinois Institute of Art — Tinley ParkThe Tinley Park Food Pantry

www.tinleymethodist.org

The New England Institute of ArtThe Greater Boston Food Bank

www.gbfb.org

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14.5% Of America

17.2 Million Households

or

one in seven Householdsare food Insecure

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8%

Yet EVERY YEAR

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Per personEvery year

253PoundsOf food

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44-54 DaysTo be exact

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Q: I want to hold a food drive. Will the non-pro!t I choose pick up my collection?A: Most organizations have very limited transportation resources so we encourage our food drive coordinators to consider a drop-off as part of their donation. If this is not possible and the collection is greater than 300 lbs, you can try to arrange for a pickup. Please keep in mind that it can take up to five days to schedule that pickup. Please call your non-profit far in advance to discuss your situation.

Q: We collected money with our food drive. Do those dollars equate to pounds?A: Absolutely. For every $.50 you raise, most organizations can feed one person one meal with a mix of purchased and donated food. Every dollar you raise helps feed two people.

Q: Do you have collection bins for us?A: Waste Not Want Not can not at this time provide you with branded food drive boxes for your use. We suggest purchasing boxes approximately three feet high by two feet deep. No matter what size or type of bins you use, please make sure they are not overflowing and they are reinforced with tape on the bottom and sides.

Q: How many collection boxes do I need?A: Most boxes can be bought for approximately $2.50 each and we encourage you ask your dean of students to cover the cost as part of your donation. Each box can hold approximately 100-150 pounds of food. In trying to figure out how many boxes you will need, consider the nature of your food and your food drive goal. How many pounds do you plan on collecting?

Q: Can I use your logo on our marketing materials?

A: Sure! We just ask that you send us a copy of all the materials you create using our logo. Contact us at wastenotwantnotphila.wordpress.com to receive an updated copy of the logo for your use.

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