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Page 1: Veeva Systems Inc - Queen's Capitalqueenscapital.ca/wp-content/uploads/2019/11/2019-11-15... · CTMS, EDC, and other clinical applications • Their platform Crossix has data on more

NOV 2019

Veeva Systems IncNovember 3rd 2019

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Disclaimer

The analyses and conclusions of Queen’s Capital contained herein are based on publicly available information. The analyses provided

may include certain statements, estimates and projections prepared with respect to, among other things, the historical and anticipated

operating performance of the companies, access to capital markets and the values of assets and liabilities.

Such statements, estimates, and projections reflect various assumptions by Queen’s Capital concerning anticipated results that are

inherently subject to significant economic, competitive, and other uncertainties and contingencies and have been included solely for

illustrative purposes. Actual results may vary materially from the estimates and projected results contained herein.

Queen’s Capital assumes no responsibility or liability for any error, inaccuracy, or omission contained that may be made of such

information by the viewer. No information herein may be replicated without prior consent by the Executive Board of Queen’s Capital.

1

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I.

II.

III.

IV.

VI.

VII.

VIII.

IX.

V.

Table of Contents

2

Executive Summary

Company Overview

Industry Overview

Investment Thesis I

Investment Thesis III

Catalysts and Risks

Valuation

Appendix

Pg. 3

Pg. 4

Pg. 6

Pg. 8

Pg. 9

Pg. 10

Pg. 11

Pg. 13

Pg. 18

Investment Thesis II

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3

Company

Description

Investment

Highlights

Valuation

Recommendation

• Veeva Systems is a healthcare technology company specializing in Customer

Relationship Management Software (CRM)

• Veeva’s primary customers are Life Sciences companies

• Veeva generated $862 in revenue over the last 12 month growing at over 20% y/y

Queen’s Capital Recommends a Neutral Position

Executive Overview

• Veeva has an attractive operating leverage due to a high fixed cost structure with

the opportunity for margin expansion as they continue to scale

• Veeva’s product benefit from a strong network effect creating valuable barriers to

entry

• Veeva has extensive growth opportunities from new markets and structural shifts in

the healthcare industry provide Veeva with an opportunity for disruption

• Veeva currently trades at premium to its competitors; however, we do believe this

is somewhat justified due to their competitive positioning and future outlook

• Our DCF valuation ascribes an intrinsic value for Veeva of $133.62

• While we believe that Veeva’s is a very attractive business; their current stock price

does not present enough margin of safety to justify a purchase yet. We will

continue to monitor Veeva’s stock price and reconsider if valuation levels change

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4

Asia

64%

25%

11%

EuropeNorth America

Five-Year PV Chart

Business Overview

Company Overview

Business Model

Source: Company Filings, Bloomberg

Segmented Revenue

• Veeva is the leading provider of industry cloud

solutions for the global life sciences industry

• Founded in 2007 on the premise that industry-

specific cloud solutions could best solve the

operating challenges and regulatory

requirements of life sciences companies

• Solutions are designed to address

pharmaceutical, biotechnology, and medical

device companies’ most pressing strategic

needs in their commercial and R&D operations

• They are expanding outside of just life sciences

into other regulated industries

Veeva's industry cloud solutions for the life sciences industry are

grouped into two key product areas—Veeva Commercial Cloud

and Veeva Vault

By Business Segment By Geography

Veeva Vault

Veeva

Commercial

Cloud

• A suite of multichannel customer relationship

management (CRM) applications,

a commercial data warehouse, territory

allocation and alignment applications

• A unified suite of cloud-based,

enterprise content and data management

applications, all built on their proprietary Veeva

Vault Platform

• Address requirements for customers’

commercial functions, including medical and

sales and marketing, and key R&D functions

53%47%

Vault SolutionsCommercial Cloud0

3

6

10

13

16

30

64

98

132

166

200

Oct/2018 Feb/2019 Jun/2019 Oct/2019

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5

Capitalization Table

Management Team

Management Team & Financials

Company Overview

Major Shareholders

Source: Company Filings, Capital IQ

Key Financials

Share Price $144.37 52 Week

Range

$79.26/

$176.90

Enterprise Value $19,955 Dividend n/a

LTM Revenue $862 EV / LTM

Revenue

23.5x

LTM EBITDA $237 EV / LTM

EBITDA

84.2x

Peter Gassner

Founder & CEO

Tim Schwenger

President & COO

Tim Cabral

CFO

• Co-founded Veeva

in 2007

• Formerly worked

at salesforce.com

and IBM

• Joined Veeva in

Sept 2019

• Previously a senior

MD at Accenture

• Joined Veeva in

2010

• Previously served

as CFO and COO

of Walsh Wireless

ShareholderShares

Held (000s)

% of Total Shares

Outstanding%

Peter Gassner 13,208 8.9%

The Vanguard

Group12,120 8.2%

BlackRock 8,771 5.9%

FMR LLC 6,418 4.3%

Morgan Stanley 6,123 4.1%

Assets

Cash, cash equivelents and investments 1,090.2

Total Assets 1,090.2

Liabilities

Debt -

Total Liabilities -

Shareholders Equity

Additional Paid-in Capital 617.6

Accumulated other comprehensive income 0.9

Retained Earnings 619.2

Total Shareholders Equity 1,237.7

Total Capitalization 2,327.9

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6

Major Players

Industry Description

Global Healthcare Industry

Industry Overview

Key Trends

Source: Company Filings, Energias Market Research

Industry Size ($US bn)

• Demographic shifts to an ageing population

and rising income levels will lead to increasing

amounts spent on healthcare each year

• Modernization of the healthcare industry

requires an increasingly interconnected network

and computer systems to handle all information

leading to greater investments in IT systems

• Growing complexity of diseases will

accelerate the need for technology to collect,

store and process the vast amounts of data

currently available

• Life sciences deals with the study of living

organisms including human medical care

research and development

• Life science solutions and analytics aims to

provide cloud solutions for business operations,

development, and sale of life science products

• Healthcare software and service deals with

managing critical processes such as

communication and management of information

Health Information

Technology and Clinical

Research12.7 14.2

16.0 17.9

20.1

22.5

25.2

-

5.0

10.0

15.0

20.0

25.0

30.0

2018 2019 2020 2021 2022 2023 2024

Markets Software as a Service

for Clinical Trials

Enterprise Information

Management Software

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7

32.6%

30.4%

22.2%

6.8%

8.0%

Cloud Players

Key Drivers

Global Healthcare Industry

Industry Overview

Market Share

Source: Company Filings, Energias Market Research, Deloitte

Value Chain

Amazon Web

Services:

Provide cloud

service framework

Salesforce:

Provides CRM

building platform

Veeva:Develops research and sales software

Life Science Companies:

Purchase software and

tools from Veeva

• Population aged 60+: An aging population with

increasing life expectancy leading to an

increased need for healthcare services

• Percent of Population with access to

healthcare: The increase in public healthcare

systems and private insurance will provide

greater accessibility to healthcare globally

• Healthcare Spending as a % of GDP:

Increasing proportion of healthcare spend in

developed economies as greater investment is

made into upgrade healthcare systems

Hyperscale Cloud

Providers

Provide compute and

storage resources to operate

software in the cloud

US$ 12.7B

Other

Customer Relationship

Management Software

Provide customizable CRM

platforms as well as pre-built

software solutions

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8

Industry Leading Gross Margins

Current Cost Structure

Attractive Operating Leverage

Investment Thesis I

Historical Gross Margins

Source: Company Filing, Capital IQ

Increasing Shift to Fixed Cost

• Veeva’s cost structure is comprised of significant

fixed costs allowing for attractive margin

expansion as they continue to scale

• High fixed costs act as a barrier to entry and will

lead to scale advantages for the biggest players

• Structural advantage’s in Veeva’s offering allow

them to earn much higher gross margins then

competitors

• Veeva’s superior margin profile allows for greater

spend more on growth capex and R&D, fueling

their disruption of the industry

5 7

3249

88111

175

226

313

72%

74%

76%

78%

80%

82%

84%

-

50

100

150

200

250

300

350

2011 2012 2013 2014 2015 2016 2017 2018 2019

Adjusted EBITDA (US$ M) Subscription Revenue Gross Margin

• Currently Veeva has a contract with Salesforce

allowing Veeva to use the Salesforce platform

alongside Veeva’s proprietary technology to

deliver their software offerings

• Salesforce charges based on usage leaving a

portion of Veeva’s COGS as variable cost

• Veeva also outsource their computing

requirements to AWS

• Veeva is considering in-sourcing these operations

creating further opportunity for scale advantages

and high return investments

68% 69% 72% 73%

30%35% 35% 34%

14% 16% 14% 11%

-

10%

20%

30%

40%

50%

60%

70%

80%

CY2016 CY2017 CY2018 LTM

Veeva Systems Inc. IQVIA Holdings Inc. Medidata Solutions

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9

Average Veeva Products per Customer

Veeva's Network Effect

Network Effect: Broad Range of Products

Investment Thesis II

Network Capabilities - Nitro

Source: Company Filings

The Vault Platform

• Veeva sells a broad suite of products with the

same interface

• Their eTMF solution gives the opportunity

to cross-sell their other products such as

CTMS, EDC, and other clinical applications

• Their platform Crossix has data on more than

90% of Americans and 70% of prescriptions

• Crossix has a trusted partnership with more

than 200 pharma companies

• Developing the first clinical trial network that

will make data easily searchable and increase

patient outcome results

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10

New Software Offerings

Long Runway for Whitespace Growth

Investment Thesis III

Customer Popularity

Organic Growth Opportunities in Healthcare

• Core focus is on innovation and product excellence; Veeva has continuously released new products that fit

with customer needs

• The Life Sciences IT Products are growing at 5% per year and are expected to reach $60B by 2020

• Veeva is targeting growth to $3B in revenue by 2025 from doubling revenue in their commercial cloud and

almost quadrupling revenue from their Vault platform

• Veeva has identified that IQVIA had a monopoly on the industry which led to less overall innovation

- The industry needs more innovation and Veeva is delivering with a new clinical data management

system that has its own clinical query language which will increase productivity and improve quality

• There will be modest growth in IT budgets for life sciences companies with some larger pharma companies

detailing more robust growth in their budgets

• Big Pharma embraced cloud services quite late and the early front-runner is Amazon Web Services (AWS)

which Veeva hosts its Nitro platform

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11

Catalysts

Catalysts & Risks

Source: Company filings, Barron's

Technology is becoming an increasingly important factor within the life sciences industry

Life Sciences Industry Embracing Tech Heavy Generation of Data in Healthcare Industry

Benefits of Artificial Intelligence Accelerated Adoption

• The life sciences industry had a late start to

adopting cloud computing databases and are

increasing their adoption at an accelerated rate

• Currently, opting to add-in additional modules

to their cloud computing databases

• The buying decision is also becoming more

centralized leading to faster turnaround times

• Greater emphasis on IT spending by life

sciences executives on data management,

analytics, and artificial intelligence

• Increasing amounts of data means that being

able to efficiently access and sort through it

has become more important

• Study data will be aggregated across sources

to provide a long-term view on patient health

• Looking to streamline processes and provide

more accurate results to patients

• Innovation is being driven by multiple

stakeholders in the industry

• The life sciences industry is using artificial

intelligence to complete advance research of

new products

• AI and machine learning integrates data and

can lead to shorter drug development times

• Algorithms can help speed up the process for

companies to comply with strict compliance

standards

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12

Risks

Catalysts & Risks

Source: Company Filings

Small Number

of Key

Customers

Long and

Unpredictable

Sales Cycles

Growing

Competition

Reliance on

Third-party

Providers

• In 2019, Veeva's top 10 customers

accounted for 39% of their total revenues.

• The loss of just one key customer will

cause major loss in revenue

Potential Risks

O3

C1 O2 O1

• Third party providers include

salesforce.com and Amazon Web

Services

• Reliance for computing infrastructure,

secure network connectivity, and other

technology-related services needed to

deliver Veeva’s cloud solutions

• Some of Veeva's competitors have longer

operating histories, significantly

greater resources, stronger brand and

business recognition, larger intellectual

property portfolios, and agreements with a

broader set of partners

• Veeva's sales cycles can be long and

unpredictable, and their sales efforts

require considerable investment of time

and expense

• The sales cycle for a new customer, from

the time of prospect qualification to the

completion of the first sale, may span over

12 months or longer

Highly

Likely

Not

Likely

Low

Impact

High

Impact

Competitor Risk

Operational Risk

Growing Competition (C1)

Reliance on Third-party Providers (O3)

Long and Unpredictable Sales Cycles (O2)

Small Number of Key Customers (O1)

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13

Comparable Companies Analysis

Valuation

Source: Capital IQ, Company Filings

Price Market Cap Enterprise Val. EV / Sales EV / EBIT P / E

($ / share) ($ mm) ($ mm) LTM 2019E 2020E LTM 2019E 2020E LTM 2019E 2020E

SAP SE $126.14 $154,963.5 $166,557.4 6.2x 6.1x 5.6x 25.7x 20.5x 19.4x 34.4x 28.2x 24.8x

salesforce.com Inc $159.74 $140,092.0 $140,482.0 9.5x 8.3x 6.7x nmf nmf nmf nmf 57.6x 48.1x

Intuit Inc $256.48 $66,703.7 $64,399.7 9.5x 8.6x 7.8x 34.7x 25.3x 22.5x 41.8x 33.5x 29.8x

IQVIA Holdings Inc $146.74 $28,473.1 $39,904.1 3.7x 3.6x 3.4x 39.4x 48.1x 42.9x 67.3x 22.4x 20.3x

Workday Inc $165.33 $37,695.2 $37,311.3 11.5x 10.4x 8.4x n.a. 83.2x 58.5x n.a. 89.7x 65.8x

Open Text Corp $41.13 $11,121.5 $12,975.3 4.5x 4.4x 4.3x 21.1x 12.5x 12.0x 33.2x 14.2x 13.7x

Medidata Solutions Inc $92.22 $5,760.0 $5,639.0 8.2x 7.6x 6.7x nmf 40.0x 33.0x nmf 48.0x 42.7x

Mean 7.6x 7.0x 6.1x 30.2x 38.3x 31.4x 44.2x 41.9x 35.0x

Median 8.2x 7.6x 6.7x 30.2x 32.7x 27.7x 38.1x 33.5x 29.8x

Veeva Systems Inc $144.37 $21,364.6 $19,954.7 20.6x 18.7x 15.6x 73.6x 49.1x 44.1x 74.2x 63.2x 54.0x

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14

Terminal Multiple Method

Cumulative PV of Free Cash Flow 5,000

% of Enterprise Value 22.8%

Terminal Value

Terminal Year EBITDA 1,687

EBITDA Multiple 20.0x

Terminal Value 33,737

PV of Terminal Value 16,972

% of Enterprise Value 77.2%

Enterprise Value 21,971

Less: Net Debt 1,699

Equity Value 23,670

Fully Diluted Shares Outstanding 158

Implied Share Price $149.44

Implied Margin of Safety 3.5%

Discounted Cash Flows

Valuation

Forecast

(US$ millions) 2020E 2021E 2022E 2023E 2024E 2025E 2026E 2027E 2028E 2029E

EBIAT 309 394 508 640 791 935 1,106 1,217 1,339 1,407

Add: Depreciation & Amortization 15 17 19 20 23 24 26 29 31 32

Less: CapEx (8) (7) (9) (11) (8) (9) (10) (11) (4) (4)

Less: Change in Net Working Capital (87) (67) (114) (64) (117) (137) (135) (104) (114) (63)

Unlevered Free Cash Flows 229 337 403 585 689 813 987 1,131 1,252 1,372

Discount Period 1 2 3 4 5 6 7 8 9 10

Mid-Year Discount Period 1 2 3 4 5 6 7 8 9 10

WACC 7.5% 7.5% 7.5% 7.5% 7.5% 7.5% 7.5% 7.5% 7.5% 7.5%

Discount Factor 0.96 0.90 0.83 0.78 0.72 0.67 0.62 0.58 0.54 0.50

PV of Unlevered Free Cash Flows 221 302 337 454 498 546 617 657 677 690

Gordon Growth Method Terminal Multiple Method

PV of Forcast Period 5,000

% of Enterprise Value 24.0%

Terminal Value

Terminal Year UFCF 1,372

Perpetuity Growth Rate 3.0%

Terminal Value 31,394

PV of Terminal Value 15,793

% of Enterprise Value 76.0%

Enterprise Value 20,793

Less: Net Debt 1,699

Equity Value 22,492

Fully Diluted Shares Outstanding 158

Implied Share Price $142.00

Implied Margin of Safety (1.6%)

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15

Discounted Cash Flows

Valuation

Terminal Growth Share Price Sensitivity ($) Exit Multiple Share Price Sensitivity ($)

WACC WACC

$142 6.5% 7.0% 7.5% 8.0% 8.5% $149 6.5% 7.0% 7.5% 8.0% 8.5%

0.0x 152.00 136.07 123.08 112.30 103.23 19.0x 155.33 149.58 144.08 138.84 133.84

0.0x 166.08 146.89 131.60 119.13 108.78 19.5x 158.26 152.38 146.76 141.41 136.30

0.0x 184.19 160.43 142.00 127.31 115.33 20.0x 161.19 155.18 149.44 143.97 138.75

0.0x 208.34 177.83 155.01 137.31 123.20 20.5x 164.12 157.98 152.12 146.53 141.20

0.0x 242.14 201.03 171.73 149.82 132.82 21.0x 167.04 160.78 154.80 149.10 143.66

Terminal Growth Total Return Sensitivity (%) Exit Multiple Total Return Sensitivity (%)

WACC WACC

(1.6%) 6.5% 7.0% 7.5% 8.0% 8.5% $0 6.5% 7.0% 7.5% 8.0% 8.5%

2.0% 5.3% (5.8%) (14.7%) (22.2%) (28.5%) 19.0x 7.6% 3.6% (0.2%) (3.8%) (7.3%)

2.5% 15.0% 1.7% (8.8%) (17.5%) (24.7%) 19.5x 9.6% 5.5% 1.7% (2.1%) (5.6%)

3.0% 27.6% 11.1% (1.6%) (11.8%) (20.1%) 20.0x 11.6% 7.5% 3.5% (0.3%) (3.9%)

3.5% 44.3% 23.2% 7.4% (4.9%) (14.7%) 20.5x 13.7% 9.4% 5.4% 1.5% (2.2%)

4.0% 67.7% 39.2% 19.0% 3.8% (8.0%) 21.0x 15.7% 11.4% 7.2% 3.3% (0.5%)Term

inal

Gro

wth

Exit

Mu

ltip

leE

xit

Mu

ltip

le

Term

inal

Gro

wth

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16

$74.66

$74.86

$70.32

$75.10

$131.60

$141.41

$83.93

$89.62

$89.83

$98.42

$155.01

$157.98

$30 $50 $70 $90 $110 $130 $150 $170

2020E P / E

2019E P / E

2020E EV / EBIT

2019E EV / EBIT

DCF - Gordon Growth

DCF - Terminal Multiple

Valuation Weighting

Summary

Valuation

Analyst Ratings

Football Field

Company Rating Target Price

JMP Securities Outperform $172.00

Stephens Overweight $185.00

Evercore In Line $170.00

JP Morgan Neutral $183.00

Canaccord

GenuityHold $155.00

Implied Share

Price

$133.62

Metric Weighting Contribution

2020E EV / Sales 0.0% $0.00

2019E EV / Sales 0.0% $0.00

2020E P / E 5.0% $3.96

2019E P / E 5.0% $4.11

2020E EV / EBIT 5.0% $4.00

2019E EV / EBIT 5.0% $4.34

DCF - Gordon Growth 40.0% $57.32

DCF - Terminal Multiple 40.0% $59.88

100.0% $133.62

Current

Share Price

$144.37

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Position –

Queen’s Capital

17

Connor Winters Sheyenne Chapman Grace Dong Benjamin Kostiuk

Senior Portfolio Manager Portfolio Manager Analyst First-Year Representative

Thank You

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18

DCF Financials

Appendix I

Historical Forecast

(US$ millions) FY2017 FY2018 FY2019 2020E 2021E 2022E 2023E 2024E 2025E 2026E 2027E 2028E 2029E

Revenue 551 691 862 1,104 1,395 1,737 2,119 2,543 3,000 3,450 3,795 4,175 4,384

% Growth 34.5% 25.4% 24.9% 28.0% 26.4% 24.5% 22.0% 20.0% 18.0% 15.0% 10.0% 10.0% 5.0%

Operating expenses, excld. D&A (416) (518) (625) (745) (914) (1,121) (1,346) (1,590) (1,876) (2,123) (2,335) (2,568) (2,697)

EBITDA 135 172 237 358 481 616 773 953 1,125 1,328 1,460 1,607 1,687

D&A (14) (14) (14) (15) (17) (19) (20) (23) (24) (26) (29) (31) (32)

EBIT 121 158 223 343 464 598 752 930 1,100 1,301 1,432 1,575 1,655

Income tax expense (45) (15) (9) (34) (70) (90) (113) (140) (165) (195) (215) (236) (248)

EBIAT 76 143 214 309 394 508 640 791 935 1,106 1,217 1,339 1,407

Add: D&A 15 17 19 20 23 24 26 29 31 32

Less: CapEx (8) (7) (9) (11) (8) (9) (10) (11) (4) (4)

Less: Change in Net Working Capital (87) (67) (114) (64) (117) (137) (135) (104) (114) (63)

Unlevered Free Cash Flows 229 337 403 585 689 813 987 1,131 1,252 1,372