unlock sap - release the potential of your existing backend systems with salesforce
DESCRIPTION
When you unlock SAP with the Salesforce Platform, you can get more out of your back office data. Quickly deliver value to your company with new apps that help every department and employee be more productive, and move at the speed of the business. Learn in this session from our customer Koenig & Bauer and us how easy this is, also for your organisation.TRANSCRIPT
Yusuf Ali Principal Solution Engineer EMEA,
Platform Integration and SAP Specialist
Unlock SAP Release the potential of your existing backend systems with Salesforce
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@yali786
In/yali786
Safe Harbor Safe harbor statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of product or service availability, subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services. The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, new products and services, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of any litigation, risks associated with completed and any possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent fiscal year and in our quarterly report on Form 10-Q for the most recent fiscal quarter. These documents and others containing important disclosures are available on the SEC Filings section of the Investor Information section of our Web site. Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.
Salesforce: Customer Company Architecture
Iden
tity Chatter
Data.com
Multi-Tenant Infrastructure
Sales Service Marketing Work.com AppExchange
Data Model
Sal
esfo
rce
Pla
tform
A
pplic
atio
ns
Force.com Heroku Touch
Any Social Network
Any Device
Back End Systems
Any App
AppExchange Apps
ERP
Finance
Public or Private Apps
Connected Products
Connected Partners
Connected Employees Connected
Customers
Top Five Ways to Innovate with Salesforce Platform
Automate Business
Processes
Make Your Intranet Social
Make Every App Mobile
Unlock Back Office Data
Launch Engaging
Marketing Apps
The fastest path from idea to app
Departmental
Apps
Lotus Notes Replacement Apps
HR Apps
ERP Extension Apps
Mobile Apps E-Commerce Site
EDGE APPS
Project Management Apps
IT Helpdesk
Edge Apps Create a Layer of Agility Around Core Systems
“Companies are using a new generation of powerful web-based, development tools and delivery capabilities to augment and enhance the capabilities of their back-office systems”
CORE APPS
Key Capabilities of the Force.com platform Certified Security ISO 27001, SysTrust, SAS 70 Type II
Report Builder Drag and drop report authoring
Proven Reliability and Performance 100,000+ customers and growing
Visual Workflow Drag and drop process automation
Trusted Status Transparency at trust.salesforce.com
Mobile ready Build mobile apps for any device
Massively Scalable 1,100,000,000+ transactions daily
Web Service APIs REST, SOAP, Bulk, Streaming
Self-tuning Query Optimiser Automatic database tuning
Identity and Authentication Cloud identity & access management
Backups and Disaster Recovery Regular DR exercises
Visualforce and APEX Cloud based programming language
Multi-Tenant Kernel Economies of scale
Social Data Model Social graph built into Database.com
Automatic Real-time Upgrades Always on the latest version
Enterprise Search Find everything from a single place
≅50% API Calls
Click & Provision
Integration Methods
Native Languages
Middleware / ESB / ETL
Customer & Partner Portals
Point-to-Point & Mash-Ups
Typically types of Integration
PI(X
I) / D
irect
/ .N
et
Three Steps to Integration Success
Define the Process
Identify the Integration Layer(s)
Choose the Approach
Data Tasks Timing
Build vs Buy Integration Methodology
Resources
User Interface Application Logic
Data Model
“Salesforce can integrate seamlessly with our SAP back office and scale to multiple time zones, geographies, and currencies.”
Timing Synchronous vs.
Non Synchronous
Invoices Products Orders Assets Credit
Quotes Pricing
Shipping Accounts
Install Base
Data
Tasks Transformation Validate Data Mass Updates Data Cleansing Custom Logic
Alerts and Workflow
Account
FI
CustomerMaster
New Account
Invoice
New Customer
Changed Customer
Product
Price Books
Opportunity
New Item
Changed Item
New Pricelist
Changed Pricelist
Opportunity to Order
Tran
sact
ion
His
tory
Closed / Open Invoices
PaymentsPayments / Payment History
Order Status / Order History
LO
Order
Price Lists
MaterialMaster
Define the Process Processes have 3 Parts: Data, Tasks, and Timing
Data Integration Real-Time Callout
Security
User Interface
Blending of content/UI from Force.com and another system
Application Logic
Force.com uses services from other systems
Data Layer
Data is persisted in Force.com
Enterprise Mash-up
Define the Layers: Integration Interfaces Three different scenarios
Force.com Supports any Integration Pattern
Replicate data across systems – Full set up data replication verbs to access, manage, and exchange all standard and custom data including polling and peer-to-peer
SOA & Process Automation – Consume external web services in real-time. Aggregates and accesses external transactions or data for use in application process or Visualforce. pages
Application Lifecycle Management – manage metadata changes across multiple environments. Works with Eclipse IDE
High Data Volumes – Upload large amounts of data rapidly for migration or replication of 100Ks or millions of records (Japan Post 150m records in 12hrs)
Move Data With Static & Dynamic Clients – SOAP based web services or RESTful API providing full Create/Read/Update/Delete capability.
Expose Custom Logic as a Web Service – automatically apply custom logic or aggregate work into single transactional web service call
Proactively Alert External Systems – use workflow to notify external systems of events in Force.com
Replication
Data Load
Bulk Load
Change Metadata
Outbound Messages
SOA Callouts
Custom Services
XML/SO
AP Web Service or REST API
Bulk M
eta
SAP Native Integration
Platform Integration
UI Integration
Internet
Clouds
Data Model
Ape
x C
ode WS
Callouts
Apex Class
Method
Workflow
Platform
Web
Ser
vice
s En
dpoi
nt
Bul
k A
PI
WS/
RES
T A
PI
Real-Time Updates, Mash-ups & Messaging
Native Adapter Batch
Middleware Application ESB � EAI � ETL
Real-Time/on-Demand Service Provisioning
SAP ECC Core
Industry Solutions
IS-U IS-R
IS-T
Business Applications
CRM
ERP
MDM
SCM
Netweaver Platform
Ente
rpris
e Po
rtal
(EA
), o
r the
A
pplic
atio
n C
ore
Inte
rfac
e (C
IF)
PI W
S-SO
AP
Ada
pter
s
ECC
Nat
ive
Met
hods
(W
S, A
BA
P, B
API
, iD
oc)
WS/REST APIs Connectors
Out
boun
d M
essa
ging
PI Adapter
SAP PI Integration
Peer-to-Peer on-Demand Web Services Integration
Met
adat
a A
PI
Force.com “SAP Integration Patterns”
Choose Approach Build vs. Buy
Web and Rest Services API
Integration Ecosystem
Works with every major middleware solution
Integration Toolsets
Build Custom Integration Solutions
The Social Enterprise for SAP Just a few of the SAP customers that built agility with Salesforce.com
Customers and employees can access Burberry on any device
and receive the same rich experience
Integrated customers, products, contracts, orders, and customer
billing
Viewing of product and performance data using
mobile devices
Forecast to billing process. Integrated orders, invoices, products, and line items Integrated vehicle
quoting
Service Parts Info System for Partners and Employees
Flexible Business Processes framework to support
individual country CRM needs