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Understanding Creativity For Creative Understanding 1 Unlocking the creative gates: Who’s got the keys? Bill Nicholl ASEEBudapeste October 2009

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Page 1: Understanding Creativity For Creative UnderstandingUnderstanding Creativity For Creative Understanding 32 Journal articles Nicholl , B. (2009) The epistemological differences between

Understanding Creativity For Creative Understanding 1 

Unlocking the creative gates: Who’s got the keys? 

Bill Nicholl 

ASEE­Budapeste October 2009

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Tasks 

•  Make a list of 20 everyday animals

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Tasks 

•  Cat •  Dog •  Mouse •  Bird •  ? •  ? •  ?

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Fixation •  If cat or dog was in your top five, then you think like many other people.  This is based Mednick’s research (1962).  Similar studies, including our own with school aged children (see Nicholl and McLellen, 2007), have found that many people think like this. 

•  This way of thinking is called fixation. 

•  In fact, even designers and design engineers think in fixated ways!

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‘...defined as a blind  adherence to a set of ideas or concepts limiting the 

output of conceptual design’ (Janson & Smith, 1991, p.3) 

Design fixation

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Key messages •  Creativity is a socio­cultural phenomenon as much as it is a cognitive phenomenon – Complex – Appreciate (and understand) this complexity in context of ‘design’ education (to know, learn) 

•  The importance of teachers/lecturers in teaching for creativity 

•  Ultimately, teachers/lecturers are the gatekeepers.  They plan teaching episodes for students to do.

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Definition of creativity Literature review­Western perspective 

•  Novel  new, original 

•  Appropriate  functional work as intended 

•  Ethical  sustainable or eco­design

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Definition of creativity Literature review­Western perspective 

•  But this definition treats creativity as an ‘end product’ 

•  Doesn’t conceptualise creativity:­ – As a process (creative processes, see later) – Within a socio­cultural ‘system’

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Subject domain 

Students 

Teachers 

Socio­cultural approach to creativity 

Red path, is the path students take in order for their work to be accepted as creative. Crucially, they go via the teachers.

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Subject domain 

Students 

Teachers 

Socio­cultural approach to creativity This has Implications for teaching and learning for creativity? The importance of teacher within this socio­cultural system is stated.

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Policy Documents 

Creative thinking 

Generative thinking 

Parallel thinking de bono­pragmatic 

Thinking outside the box

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Tasks 

•  So policymakers/politicians want students to think creatively. 

•  Indeed, to conceptualise design, without creativity, is a nonsence. 

•  But wanting/conceptualising creativity doesn’t necessarily make it happen. 

•  Policy doesn’t mean creativity will happen in practice (see Nicholl and McLellen, 2008). 

•  Thus the teacher is important in this system.

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Tasks 

Our studies have shown that many of the tasks teachers plan for students:­ 

•  develop procedural knowledge only.  For example, knowledge and skills to make a box. 

•  They are very focussed and structured tasks and taught in a very didactic way­using a rigid linear design process

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Teaching via the linear design process 

brief  research  specificat­ ion 

ideas 

evaluation  making  CADCAM  develop ideas

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Tasks 

•  The tasks teachers plan do not provide opportunities for students to experience the creative processes which are required for creative thinking. 

•  Consequently, our studies have found that students rely on stereotypical, clichéd designs.  In other words, they think in fixated ways!

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How creative is student work?

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How creative is student work?

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Teachers as gatekeepers •  So, we argue that teachers are important within this socio­cultural system. – Teachers plan tasks – Teachers need to understand their role within this system 

– Teachers need to understand fixation – Teachers need to understand how to avoid fixated thinking, and plan strategies that help students avoid fixation, and thus provide opportunities for students to think more creatively.

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Firstly, how do designers’ avoid 

fixation

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• Bill discussed a number of case studies, showing how various designers use different cognitive processes to help them think creatively­namely analogy, metaphor, conceptual combination and extension. 

Case Studies

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• Fashion Designer • Evening wear • Example of using analogy.  That is, an old perfume bottle, can be a dress. Thus analogy is used as a creative process 

Louisa Parris­Designer

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analogy

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Can students (11­14 years) be 

creative?

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• Bill has produced many resources/strategies which helped teachers, to plan teaching episodes, which allowed students to experience using metaphors, analogies etc. 

• The following slides show these resources and a sample of students work using these processes. 

Case Studies

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Resources available at 

www.mutr.co.uk

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• Following slides are examples of how students used shapes and forms of flowers to design and make ‘picture frames’ and ‘mirror frames’ that were not rectangular! 

Students work: 11 years old

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Journal articles 

Nicholl, B. (2009) The epistemological differences between a teacher and researcher: A Personal Journey illustrating second order action research Design and Technology: An International Journal, Vo. 14 No3, pp21­36 

Nicholl, B. and McLellan, R. (2008) We're all in this game whether we like it or not to get a number of As to Cs.‚ Design and technology teachers' struggles to implement creativity and performativity policies. British Educational Research Journal, Vol. 34, No. 5, pp. 585–600 

Nicholl, B. and McLellan, R. (2007) ‘Oh yeah, yeah you gets a lot of love hearts.  The Year 9s are notorious for love hearts.  Everything is love hearts’. Fixation in Pupils’ Design and Technology work (11­16 years). Design and Technology: An International Journal, Vol. 12 No1, pp21­36 

McLellan, R. & Nicholl, B. (forthcoming) ‘If I was going to design a chair, the last think I would do look at is a chair’. Product analysis and the causes of fixation in students' design work 11­16 years.  International Journal of Technology and Design Education. SENSE 

McLellan, R., & Nicholl, B. (forthcoming) Creativity in crisis in D&T: Are classroom climates conducive for creativity in English secondary schools? The International Journal of Thinking Skills and  Creativity. Elsevier 

Book Chapters Nicholl, B. and McLellan, R. (2009) ‘This isn’t my project [work].  It’s…just do it…you just do research’.  What student 

voice reveals about the nature of D&T lessons in English schools and the implications this has on their motivation and learning of complex tasks. In M. de Vries &  A. Jones (eds) International Handbook of Research and Development in Technology Education, SENSE 

Recent publications

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Bill Nicholl Faculty of Education 

University of Cambridge [email protected]

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Unlocking the creative gates: Who’s got the keys? 

Bill Nicholl 

ASEE­Budapeste October 2009