+

TWC Week 11 Presentation

Technology & World Change

+2 Front

Prototype Taken into consideration the feedback

provided Spoke more with people in the field Linked up with Programmer Arranged to let individuals with autism

experience our product

+

Business Plan Bring the advantages of technology to

the individuals with autism Use technology to provide a viable

solution at a reasonable price Social Enterprise

+Our Prototype

+Business ModelInfrastructure

Core capabiliti

es

• Enthusiasm• Compassion• Group

Diversity• Vision for the

product• Marketing

strategies

Partner Network• Free

Lance Programmers

• Singapore Autism Association

• Gonzo Buzz LLP

Value Proposition

To Teachers

To Users• To provide a

convenient tool for people with autism

• To cope with day to day functioning independently

• Helps to reintegrate back to society

To Families

• More effective in delivering lessons

• Reduces guidance required

Cost Structure

Revenue streams

Prototype : 0 cost

For Programme from Gonzo Buzz LLP: from 10 000 - 50 000 

SponsorshipSales from device

Customer

To Companies

• Less support needed for people with autism

To Users• The more useful the

buyers find the product, the higher the adoption rate for this technology

Customer Relationship

Distribution Channels• Online• Special needs

Schools• Autism

Association of Singapore

Target Customer

People with Asperger syndrome

Infrastructure

Core capabilities

• Enthusiasm• Compassion• Group diversity• Vision for the

product• Marketing strategies

Partner Network

• Free Lance Programmers

• Singapore Autism Association

Value PropositionTo

Users• To provide a convenient tool for people with

autism• To cope with day to day functioning independently

• Helps to reintegrate back to society

To Teachers• More effective in delivering lessons

To Families• Reduces guidance required

Customer

To Companies

• Less support needed for people with autism

To Users

• The more useful the buyers find the product, the higher the adoption rate for this technology

Customer Relationship

Distribution Channels• Online• Special needs Schools• Autism Association of Singapore

Target CustomerPeople with Asperger syndrome

Cost Structure

Revenue streams

Prototype : 0 cost

For Programme from: Gonzo Buzz LLP [ $10 000 - $50 000 ]

• Sponsorship• Sales from

device

+SALES & MARKETINGTarget audienceCaregivers of People with AspergerSchools and Institutions which cater to people with Autism

Examples are: AWWA SchoolCanossian SchoolEden SchoolLee Kong Chian Gardens SchoolPathlight SchoolMetta SchoolGrace Orchard SchoolRainbow Centre – Margaret Drive SchoolSingapore School for the DeafLighthouse SchoolSt Andrew’s Autism SchoolTowner Gardens SchoolWoodlands Garden School

+SALES TACTICS (LOCALLY)

1. Booths: We can set up booths at the special

education Schools

2. Testimonials: We can collect testimonials of current

users to let other potential users know about the benefits of our product and how it can change their lives

+SALES TACTICS

3. Set up a website: This is to expand the market from local to

global The website will include:

Details of our device Testimonials of users and professionals Aspergers-related issues Forum