toni enderli / seller marketing introduction

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INTRODUCING YOUR REALTOR OF EXCELLENCE Welcome to the new way of selling your property

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Page 1: Toni Enderli / Seller Marketing Introduction

INTRODUCING YOUR REALTOR OF EXCELLENCE Welcome to the new way of selling your property

Page 2: Toni Enderli / Seller Marketing Introduction

INTRODUCTION

Chief Executive Officer of Realtor of Excellence, Toni Enderli has been involved in the property industry for over 16 years. He has a NQF 5 certificate with a principal status and is a national award winner for top property sales country wide. Toni is a certified residential specialist which indicates the top designation for top real estate agents in the world.

Toni is very passionate and always strives to help individuals in his community. Toni has decided to dedicated his open water swimming career to helping people within his community. Open water swims that Toni has completed are:

-  Double Roben Island 15km (Natalie: Circle of Love Foundation)

-  Straits of Gibraltar: Spain to Africa 18 km (The Waves of Change Program)

-  Speedo Ice Swim 1,6km (ice swim in 2 degree water)

-  The 36 km English Channel 2013

-  Double Alcatraz San Francisco 2013

-  Cape Point 8,5km 2014

Page 3: Toni Enderli / Seller Marketing Introduction

AS FREEZING AS THE WATERS ARE IN WHICH HE DARES TO SWIM, SO HOTLY TONI ENDERLI'S PASSION BURNS FOR HELPING THOSE IN NEED…

Page 4: Toni Enderli / Seller Marketing Introduction

REALTOR OF EXCELLENCE WHO ARE WE?

Realtor of Excellence is South Africa’s first Virtual Cloud Based Real Estate office with an enviable track record and reputation in the property industry over the last 35 years. “We are taking our cue from the paradigm shift in almost all industries and have harnessed the power of both the internet and both social and digital media to do business. The way in which we will be doing this will be a first in the South African property industry and it will set us apart from the traditional way of selling property, while at the same time making our agents more productive, enabling a much better service to our clients.” – CEO, Toni Enderli Providing our buyers and sellers the best service available and improving the delivery of that service through advanced technological systems.

Page 5: Toni Enderli / Seller Marketing Introduction
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OUR RICH HERITAGE

A tradition of excellence 01

Page 7: Toni Enderli / Seller Marketing Introduction

OUR CORE COMPETENCIES

With so many facets in the real estate industry, we focus our attention on transactions in the following: •  Residen'al  Property  •  Commercial  Property  •  New  Developments  •  Rentals  (residen'al  &  commercial)  •  Agricultural  Property  •  Leisure  Property    •  Off-­‐shore  (interna'onal)              property  investment    •  Property  Admin  

Page 8: Toni Enderli / Seller Marketing Introduction

OUR REAL SERVICES

At the moment, we have created the following Real Services to support you:

•  Bond  •  Bridging  •  Forex  

•  Life  •  Short  term  •  Medical  •  Business  

•  Our  photography  solu'on  that  ensures  quality.  Professional  images  do  jus'ce  to  the  property  on  sale  and  offers  professional  consistency  across  the  group  

•  Full  service  removals  for  clients  at  compe''ve  rates  •  Community  Box  

Page 9: Toni Enderli / Seller Marketing Introduction

A comparative analysis for pricing

02 COMPREHENSIVE MARKET ANALYSIS

Page 10: Toni Enderli / Seller Marketing Introduction

THE PROPERTY MARKET IN SOUTH AFRICA

Forecast South African house prices to 2020 According to the site House Price South Africa 2013, the value of properties in South Africa will increase as the years progress.

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A NEW WAY OF DOING BUSINESS IS FINALLY HERE 03

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OUR USE OF TECHNOLOGY

The rate of global uptake in technology and new media is unprecedented. Nothing could have ever predicted the growth rates of mobile literacy, speed of the internet, growth of Apple or the uptake of Facebook and social media. All these advancements haven’t just meant a change in how we are entertained, but more over in how we communicate, transact, research, buy – it has changed the very way in which we live. But already it has become commoditised – it is no longer about the iPad, the Blackberry, Facebook, Twitter, Pinterest. It is about content, experience, and context. The use of technology for technology’s sake is a fool’s ambition. We need to start interrogating why we use technology, what is its real purpose in business, entertainment and communication? For us, it is simple: the more advanced technology becomes, the more old school its use. It is all about service and face time. In a world where technology is designed to reduce face time, we’re using it to increase it. We are using technology to create efficiency in business operation, ensuring that the consumer has more time sitting opposite our staff, building trust and long term relationships.

Page 13: Toni Enderli / Seller Marketing Introduction

ADOPTION OF THE INTERNET

0.4% - 35.4% of the global population in 16 years

As a comparative, 5 years = 1 million personal computers / 28 days = 1 million ipads

Mill

ion

Page 14: Toni Enderli / Seller Marketing Introduction

OUR WORLD

Page 15: Toni Enderli / Seller Marketing Introduction

MARKETING SUPPORT

The brand we’ve built around you, a true Realtor of Excellence 04

Page 16: Toni Enderli / Seller Marketing Introduction

LISTING SITES

To ensure maximum exposure to potential buyers, we have formulated strong ties with South Africa’s leading property listing websites, plus our own digital eco-system to maximise the exposure of your home. These websites include: (both web and mobile)

Page 17: Toni Enderli / Seller Marketing Introduction

MARKETING CHANNELS

Like the web listings, we use innovative techniques throughout our marketing and use a unique combination of the channels below to offer a unique and tailor-made marketing campaign for you. We include the following:

•  Web  –  web  campaigns,  SEO  etc  •  Print  media  –  inclusion  in  various  print  media  

where  applicable  •  Direct  media  –  newsleQers,  direct  mailing  

campaigns  •  Social  media  –  Facebook,  TwiQer,  Linkdin  and  

others  where  applicable  •  Mobile  media  –  mobile  search  engines,  

property  apps    •  Network  marke'ng  –  our  extensive  databases  

and  profiled  buyers  •  Experien'al  –  Show  houses,  virtual  tours  where  

required,  launch  events  and  the  like  are  all  available  

Page 18: Toni Enderli / Seller Marketing Introduction

INTERNATIONAL REACH

Our extensive international associations not only mean that we can offer great offshore investment opportunities to all our clients, but we also ensure that our overseas markets are exposed to the marketing of our properties, attracting enviable exchange rates and investment into the property market.

We have affiliate offices in United Kingdom, Spain, Germany, Austria, Australia,Switzerland, Africa and the United States of America.

Page 19: Toni Enderli / Seller Marketing Introduction

View my YOUTUBE LIBRARY

Selecting an agent tips

Interest rates

Roe Introduction

Toni Swim campaign

Page 20: Toni Enderli / Seller Marketing Introduction

THANK YOU

TONI  ENDERLI          C      082  497  4302  Chief  Execu2ve  Officer      E      [email protected]  

             www.realtorofexcellence.co.za