Tiffany Misrahi, Community Lead,

Head of Aviation, Travel & Tourism

Industries, World Economic Forum

TOMORROW’S

DIGITAL AGENDA SMOOTH OPERATIONS

Aviation, Travel & Tourism in the

Fourth Industrial Revolution

“The changes unleashed by the

Fourth Industrial Revolution are

so profound that, from the

perspective of human history,

there has never been a time of

greater promise or potential peril.”

Klaus Schwab

Founder and Executive Chairman,

World Economic Forum

When will the future arrive?

Digital revolution is transforming many aspects of business & society;

technology life cycles are linked, speeding up & have exponential impact

▪ Modern technologies dramatically alter how

we live, interact, conduct business

▪ Plummeting price points of advanced digital

technologies fuel explosive demand for

devices with ever more connections and

capabilities

▪ The ‘combinatorial effects’ of these

technologies accelerate the speed of

technology life cycles, link them, and will

have an exponential impact

▪ Social and business norms, rules and

conventions are being challenged and need

to be re-considered

We live in exponential times. It is no longer sufficient to extrapolate based on historical data. We have to

create a future-oriented digital vision and ambition and define a roadmap of how to realize this vision.

IoT and smart

machine

Big Data, analytics,

visualization

Web 2.0, cloud,

mobile

Web 1.0

eCommerce

Client-server

and PCs

MainframeArtificial

intelligence

1950 1960 1970 1980 1990 2000 2010 2020

Cu

mu

lative

ca

pa

bili

ty

Time

Plummeting costs of advanced technologies are creating

opportunities that promise to redefine our world

2007 2013$100,000 $700

DRONES

2007 2014$40,000 $100

2007 2014$40,000 $100

INDUSTRIAL ROBOTS

2014

$1,0002000

$2,700,000,000

2014

$0.16

SOLAR (per KWh)

1984$30

2014

$802009

$30,000

2015

$102007$499

3D PRINTING

DNA SEQUENCING

SENSORS (3D Lidar)

SMARTPHONES

To find out more about the DTI project, visit http://reports.weforum.org/digital-transformation

A combination of 3d

printing + an APP

platform + chemical

resins = Carbon 3D

A combination of

Augmented Reality +

Deep-learnings +

Hardware (tractors)

= Blue River

Technology

In total we identified ~$100trn of value at stake to 2025

The left hand side of

the compass

identifies digital

initiatives that are of

greater value to

Society than Industry

Concerted public-

private and cross-

industry industry

collaboration is

needed to overcome

inhibitors such as

regulation

The right hand side of

the compass

identifies digital

initiatives that are of

greater value to

Industry than Society

Industry is likely to

prioritize such

activities and less

collective action is

needed to realize

the value

Notes: (1) We use a logarithmic scale for the value for Industry and Society with Industry value represented by cumulative operating profit from 2016-25; (2) Total Societal Value at Stake includes impact on the consumers, society and

environment; (3) Bubble size indicates the combined business and societal annual impact in 2025. Impact on external industries has not been considered.

Sources: World Economic Forum, Accenture Analysis

Bringing it down to the Industry

13

Aviation, Travel & Tourism: A Digital Trailblazer

Industry Trends

▪ Growing Demand for Travel.

▪ Rise of the Digital Consumer

▪ Changing Security Landscape

Technology Trends

▪ Rise of Intelligent Automation

▪ Dominance of Digital Platforms

The Industry has been at the forefront of digital disruption, changing the way we travel in recent years.

However, the sector should brace itself for another wave of digital transformation.

Aviation, Travel & Tourism: Digital Themes

Aviation, Travel & Tourism: Digital Borders

We look to a future in which eligibility to travel is based on the individual rather than the legacy system of a country of origin.

In short, the cover of your passport shouldn’t be the primary factor in defining whether you can travel

The Industry must pursue its comment to securely and seamlessly enable the movement of legitimate

travelers. There is a need to envision a framework for the cross-border movement of people in the future

7 ways to make travel safer:

1. More Intelligence and data sharing

2. Provide Advance Passenger Information

3. Make the Traveller Part of the Solution

4. Utilize Enhanced Harmonized Biometric Standards

5. Expand Multilateral Agreements

6. Aim for a Single Application & a Single Fee

7. Move to a Digital Process

DISCLAIMER

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only.

Source: presentation of Tiffany Misrahi, World

Economic Forum at the 2017 SITA Air Transport

IT Summit, Brussels.

2017 Air Transport IT Summit