TITLE IN CAPS

Type sub-title here – this can be the date of the presentation, the presenter’s name or a longer explanation of the presentation subject

Visibility Use of font colours and backgrounds

• Use only one core colour for text – black • Use dark grey (70% black) as a secondary text colour if

required to distinguish sub heads• A light background with dark text is easier to read in

most presentation situations – so stick to a white background for maximum contrast with black text

• Don’t put any images or patterns behind text

Layout Making your presentation easy to understand

• Use slide layouts to create or copy and paste existing slides that are in the format you want

• Do not put too much information on each slide – 6 bullet points is optimal

• Use bullets or numbers rather than continuous prose• Keep lines left justified with a ragged right edge – do not

centre• Use wider spacing between sentences and paragraphs

Text use – 1 Ensuring legibility and accessibility

• Use Arial font throughout your presentation and don’t mix in other fonts

• Avoid italics or underlining – these make words ‘run together’ and harder to understand

• Blocks of upper case tend to be harder to read compared to lower or sentence case. It is recommended that you use sentence case

• The recommended number of words per slide is about 50 – any more makes it hard for the audience to take in

Text use – 2 Ensuring legibility and accessibility

• Don’t be afraid of splitting information onto 2 slides if you have more than 6 bullet points

• This slide uses 30pt for headlines, 24 pt for sub-heads and bullet points– You can use 20pt for second level bullets

• 18pt is the smallest font size you should use and only then if your presentation is to a small number of people who won’t be very far from the screen

• Avoid moving the location of the text box on the slide – it’s easier for people to read your presentation if their eye goes to a consistent point on each slide

ContentGetting your message across

• Keep you presentation simple - if you put too much text on one slide your audience simply will not be able to read it or take it in, however important the information is

• Put large blocks of text on your handouts and keep your slides to bullet points or simple sentences

• Allow only one subject matter per slide

MID PRESENTATION HEADINGUse to break your presentation if required

Visuals – 1 When to use them

• Diagrams and visuals can enhance your presentation, provided they are simple and legible

• Avoid taking complex diagrams from printed materials and putting them on your slide – the size of text etc. will make them impossible to read – use a handout instead

• Avoid using other badges or logos unless they are national or internationally incorporated marks

• If you are using an additional badge or logo, use it on one slide only to explain its relevance (e.g. the role of a partner) – don’t put on every slide as it will add clutter

Visuals – 2 When to use them

• Avoid using clip art – small illustrations are hard to see and distract the viewer from the content of your presentation

• If using visuals such as photographs try and keep them on a slide on their own rather than with additional text – that way people can see them properly and make out their content

Using visuals

• The Bolton colour spectrum at the top of the slide is fixed into the slide template, but there is a slide layout included in this template called ‘blank slide – no branding’

• This is so that you can create a blank slide for putting on visuals if you need to

• The following slide gives an example of where you might want to add a photo or diagram on a slide without the colour spectrum

Using the Bolton brandThink about the audience

Remember the Bolton brand essence – ‘Family’:– All too often we can get a bit ‘corporate’ without realising it– Try and imagine you’re talking to a member of your family– Be warm, respectful and don’t use jargon– Think about the WIFM – the ‘what’s in it for me’ factor – and

empathise with the people you are talking to