the trend curve™ for february 2016 - sample issue

7/26/2019 The Trend Curve for February 2016 - Sample Issue

1/13

At the Maison & Objet trade fair in Paris,everyone was talking about the impor-tance of pinks. Warm and barely thereblush tones played a role, as did pastel pinks thatlooked newly fresh combined with black (Zoep-pritz Since 1828). But what was unusual aboutthis conversation was that many of the mid-tonespointed out as part of the pink movement actually

leaned closer to clay.

These colors were not as deep as terra cotta.Instead, they were light-mid-range hues with adusty character that applied across an entire pal-ette. For example, rose was emerging fast in bed-ding, upholstery and a range of glass and ceramic

pieces. Blues in the same complex personality stilooked best with a red tinge, continuing a trendfrom last year.

Mid-tone green had a strong foothold. In fact,greens of all kinds were on a roll in Paris. Olivewas out front, along with a hue called DustyGreen that was new in stand after stand. It paired

beautifully with the new pink/clay colors andlooked terric with expanding browns, suggestingvolume potential (see Fair Aisle Olivein The TrenCurve Colors 2017).

An even-more yellow-cast green came with a bitof an edge. It looked as good in glass as it did in

T H E I N T E R N A T I O N A L A U T H O R I T Y O N T R E N D F O R E C A S T I N G F O R H O M E F U R N I S H I N G

2016 MARKETING DIRECTIONS, INC. ANY REPRODUCTION OF THIS PUBLICATION IS A DIRECT VIOLATION OF FEDERAL COPYRIGHT L AW. THIS INCLUDES,

BUT IS NOT LIMITED TO, COLOR COPYING, ANY OTHER PHOTOCOPYING OR FAXING, E-MAIL DISTRIBUT ION OF COPY OR POSTING CONTENT ON THE INTERNET.

the

trendcurve

02.16

Pinks warmed up at Ferm Living

tom

orrows

trends

today

Color Update from Paris


2/13

2016 MARKETING DIRECTIONS, INC. ANY REPRODUCTION OF THIS PUBLICATION IS A DIRECT VIOLATION OF FEDERAL COPYRIGHT LAW. THIS INCLUDES,

BUT IS NOT LIMITED TO, COLOR COPYING, ANY OTHER PHOTOCOPYING OR FAXING, E-MAIL DISTRIBUTION OF COPY OR POSTING CONTENT ON THE INTERNET.

February

fabric. Nevertheless, it will do better in accent roles thanin volume ones.

A notice-me addition to the green family went brighter,leaning toward a primary personality. Think Kelly green(or Essential Greenin The Trend Curve Colors 2017)for this hue, which was in the earliest emerging stages.

Dark greens have been expanding for about a year, so itwas not too surprising to nd them in mainstream appli-cations. They were part of a range of recurring deeps,which also included dark red and dark blue.

In the past, that blue has been a solid navy. This time,however, navy began to warm slightly, allowing it to workwith an increasing number of petrol and teal colors thatthe market cant seem to get enough of. (Teal could actas a pivot point to turquoise, which was new in multiplestands and worked in an ever-growing number of tropi-

cal looks.) Just emerging: Klein Blue.

Dark purple was noteworthy because of its limited exposure. However, when seen, pricepoints tended to be at the high end. This is an indication that purple is getting ready foranother trend cycle, which is expected in 2017. Other color notes from Paris:

Acid yellow kept popping up Rose/elephant combinations showed up many times Gold metallic had overwhelming support Without so much as a mention, browns got a lot more play Pastel values declined dramatically

Pattern in Paris

Surface design went in multiple directions at the Maison & Objet trade fair, but thenewest looks all had one thing in common: imperfection. They left bold, perfectrepeats behind in favor of complex patterns with texture, personality and(often) random placement.

Some designs highlighted a painterly style that revealed the mark of the

maker. A next step following the watercolor techniques that have beenespecially popular for oral motifs (and were migrating to subjects asvaried as maps and Fourth-of-July ags in Atlanta), this artistic approachbegan to embrace batik sensibilities that t with a still-emerging AfricanModern theme. These blue-and-white designs were seen in categorieslike dinnerware and cushions.

Alternately, painterly designs in Paris took an abstract turn.

The newest among them tended to ignore easily recognized icons.

One of the new hues at Muuto

Dusty Green was the name for thiscolor at Gubi and other stands

Pinch took green brighte

Cobaltums batik-inspireddinnerware patterns


3/13



February

Instead, they utilized random brush strokes or strokes over a separate pattern (like book-print text), child-like gures (think stick men, not perfectly illustrated forms) and Jackson-Pollack-inspired splatters, often over a textured ground, rather than a clean canvas.

The idea of layering designs applied broadly. It was a factor in emerging grafti designsthat appeared in categories like framed art, vases or planters and visual display in keystands. Layering also appeared in cushions with appliqud gures over a splotchy groundor printed designs in which random blossoms and rubber duckies oated over tile-work.

Geometrics overlapped independent patterns, too, or they collided in layouts where thepattern changed from one geometric to another with no transition whatsoeveror theydid both. Stripes and triangles alternated their dominant positions or graphic geometricinterrupted orals or divided two different designs.

Alternately, geometric forms could be irregular, or they might be typically formed, yet textured, disjointed and randomly placed. In each of these situations, the result felt unguideand unpredictable. And that was completely new.

Also new: small-scale ller patterns within unrelated motifs. Fish on mugs, for examplesported dots, stripes, owers or camo-like patterns allover their bodies. Rooster crowns,tail feathers and bodies were made more interesting with the addition of tile designs thatwere overlaid on the subject, rather than wrapped around it, so the result looked two-dimensional, not three-dimensional. Cats were lled this way with calico owers, whilegiraffes were packed with a small-scale wallpaper oral that contrasted with the designs

black-and-white striped ground. Other design directions of note:

Art Deco elements emerged

Tropical leaves, especially ferns, made signicant gains

Books surged; surface designs with books were new

Stripes edged up

Pixelated effects had more play

On the watch list: black-and-white op-art looks

Des Pots used graffiti in visual display Novo Cuadro showed brushstrokes over book paper

bstract and randomly connectedgeometrics from Serge LeSage


4/13



February

Maison & Objet DesignNotebook

Here is a roundup of some key shifts in materials,nishes, shapes and key items at the Paris show:Mirrors were still design darlings. A new group of

wall versions came with metal frames that addedcloset-like hanging utility. Full-length mirrors hadhidden storage on the back. In all sizes, an increasein color tints and pattern layered over the glass madepieces even more decorative than before.

Cane maintained its slow advance, standing outamong the markets mixed-media options. Oneof the best approaches found ways to use cane inupdates of classic designs.

Iridescence emerged in strength, appearing in ceramic nishes, as well as in glass andpaper. Tom Dixon was one of the leaders with this new take on luster.

Negative space in furniture design was sometimes functional, like a slot cut into a cocktatable that allows a cord to slip below the surface. But often it was just about the look.Open areas on chair backs or arms were typical of this concept.

Day beds took off. One company said the momentum was about making the most out ofsmall space. Another said lying down is comfortable, and people want to be comfortableeverywhere.

Rockers kept popping up on chairs and even on sofas in contemporary style. Once againcomfort was the driver.

A remarkable number of new lighting pieces were designed to sit on the oor as an up-light or on a table, hang from the ceiling or attach to a wall. Just change the orientationof the piece and the cord.

Kristina Dam Studiosfunctional mirror frame

Gebrder Thonet Viennamade cane look absolutely modern

Cord cutout makes negative spacefunctional at Interno Italiano

Sentou Editions Etagere can adapt, turn and grow


5/13



February

A growing number of component-driven wall-storage collections can be congured inmultiple ways, depending on needs. What is different about these exible systems isthat the stored/hung/draped items remain exposed, rather than hidden.

Christmas DirectivesChristmasworld, held annually in Frankfur t Germany, presents the latest Holidaydecorations and dcor from more than 900 exhibitors. They show a wide range ofproducts to visitors from over 100 countries.

At this years fair, three important elements drove new-product launches. Each oneappeared in multiple materials and themes, and had a range of expressions, makingthem umbrella trends for future Christmas introductions.

Tom Dixonsiridescent glass

AM Design, Shi Shi, Inge-Glas, Kersten

Building on a trend that emerged at last years fair, dimension made major strides. Notonly were handles on mugs shaped like a deer or fox, but mounted trophies, especiallydeer, were seen in ornaments, attached to candles or on the wall. Sheet metal, with lasercut leaves or diamonds bent slightly forward, created shadow play. Clear glass etchedwith winter scenes was placed in front of a votive candle, which stood in front of mirror.Fabric stars, tucked into a wooden tree, stood out with puffy softness.

Dcor items made of wood, metal or ceramic and shaped like stars have always beenthick. But at this years show, they had the same shape cut away at the center, or theybecame shadow boxes with a simple light or a complex winter scene inside. These tech-

niques made their dimensionality more obvious. Glass bottles with sandblasted textureshad 3-D ower embellishments. So did ornaments and toss pillows. Tree-shaped deco-rations were made from spiraled metal wire. Gifts and ornaments were deeply pleated,scored, carved or faceted.

In fact, faceted gures and orbs with faceted stars made another 3-D statement, whilerelief patterns and motifs were more exaggerated than ever. Scrollwork bands on orna-ments got not only thicker and heavier, but were also frequently called out with a halo ofwhite to bring the design more attention. Noses and earmuffs made of oversized chenillepipe looked like winter wear on snowman-shaped ornaments.


6/13



February

Layering was a build on the dimensional directive. Everything from candles to ornamentand packages were wrapped with multiple materials and textures. Wood gures thatwere especially prone to this trend often included a layer metal or fur. Ornaments weredraped with bead lattices that were completely new.

Layers of embellishments were common on ornaments. For example, gems were usedover glitter, and buttons (incoming fast) were common over blown-glass patterns, metacutouts or fabric. One company printed words like Merry Christmas in a at color on a

clear-glass ornament, and then overprinted the same words with glitter in another for alayered, bi-color effect.

Mixed media, the third directive, sometimes related to layering. For example, in the giftwrap trend display, packages included layers of materials, especially meshribbon, since acceptance for that texture/material was growing fast. In othercategories, there was a push to put materials (and also textures) together.So, ber combined with resin and metal, and concrete joined with cork.Mirror worked with wood, while metal teamed with resin, fur, jute and braid.Wood made fabric its partner. Also of note at Christmasworld:

Black was everywhere, in most themes and color stories Browns made important progress Contrast was apparent in a large number of pieces

combining matte nishes with various levels of luster Intricate laser cutting updated wood and metal Paper continued its forward march Words were even more important than before.

yers (left to right): Giocoplast,sablanca, Glasor, (below) Norma

ft bottom to right: Gift Wraphibit, Donah, Gehlmann, Boltze


7/13



February

Atlantas Gift InsightsThere was much newness in the seasonal realm at the Atlanta market. This was espe-cially true when it came to embellishments. Details and embellishments are building aeveryday dcor devices, so it wasnt surprising to see more of them for holiday products.

The use of glitter for was among the fastest-growing choices. It went well beyond its typical Christmas presence, impacting every holiday with a level of shimmery luster not seen

in the past. Glitter continued demonstrating its versatility by working with nearly everymaterial, including metal, paper, blown glass, fabric, resin and more.

Glitter was slathered over Halloween ornaments at Designs Combined. It highlightedspecic words or letters on Christmas and Valentines Day signs at Transpac, edged thewings of springtime paper birds at Bethany Lowe and covered Easter eggs completely atRaz Imports.

An increase in buttons was also noteworthy. Absent from the trend scene for several yearbuttons ranged in style from homemade to dressed up. Wooden versions were strung(along with berries and spools) into garland at Sullivans, formed into concentric rings of

mixed scales on a cushion front at Allstate Floral and placed at the center of each blos-som in a bouquet at Sheas. Along with tiny beads, mother-of-pearl buttons covered thetop of a trinket box at Arty, while relief shapes mimicking buttons banded a ceramic urn aStudio A.

Jingle bells kept popping up. Generally reserved for Christmas products, they embel-lished felt-ribbon garland at Vintage and punctuated the center of bowties at Sullivans.Bells of different sizes stacked up to become candleholders at Transpac and dangled fromvines like berries at Midwest Seasons.

Jewelry looks were in the early stages of emerging. Gemstones conrmed that their futur

lies in a more-is-better approach in snowake (this motif was experiencing a revival), crosand teardrop ornaments that dangled from trees. Pearls were not seen as often, but givethe markets interest in updated-traditional style, pearls are expected to rise along withgemstones for 2017.

In parallel with an emerging trend in apparel (see On The Runway in the December issueof The Trend Curve), 3-D effects stood outliterally. It began with fabric blossoms on

cushions and ornaments, and then went on to owerson the wings of small resin gures. Still-popular signsand plaques embraced dimension as a way to updatea trend that consumers still love; painted or glittered

word, pumpkin or rabbit shapes were applied tosigns, creating another layer of interest. Shadow-boxeffects offered another dimensional approach, withwitches or autumn leaves laser-cut into a thick/hollowpumpkin-shaped piece, revealing another material/color/light inside (note: this effect was further along inthe trend cycle at Christmasworld).

Bethany Lowesglittered songbird

Buttons moved to thecenter of Sheas flowers

Arty covered boxes with beadsand mother-of-pearl buttons

At Midwest Seasons, bellsacted like berries on the tree

Gemstone crossat Allstate Floral


8/13



February

The most-dramatic examples took 3-D beyond embellishing roles. Halloweenand Day-of-the-Dead dcor featured skeletons that seemed to leap out ofmirrors and picture portrait frames. Other details for seasonal products:

Embroidery looked particularly fresh on Halloween ornaments in

satin-stitched words like Boo! and Happy Halloween in orange over a

black-and-white skull print fabric (Allstate Floral)

French knots added dimensional qualities to springtime songbirds

(Mudpie)

Cotton bolls began to crop up for Christmas, especially in an American

West/cowboy theme that emerged in several showrooms (D. Stevens,

Sullivans, Kaemingk, Midwest Seasons, Burton & Burton)

Appliqu was just getting a start for Halloween; it embraced felt more

than any other material (Allstate Floral)

Mirror made a showing in stars or even hand mirrors on the Christmas tree (K&K

Interiors), and is recommended

Lace and lace looks went on the watch list for Halloween

Fabric had its largest role ever for the Christmas tree.

Atlanta Rug MarketAt the January 2016 Rug Market in Atlanta, texture came out in a big way.High/low effects were among the prevalent vehicles for this shift, but there weremany ways to achieve it.

Use of washed-away, oxidized wool, for example, gave an antique appearanceto high/low interest. And shags continued with an array of yarn types thatmade each one stand out. It is important to note that shags are not reducingin inuence. Instead, they are morphing into tribal geometric styles with a bento ber piles, reminiscent of okati, Afghani, Gabbeh and Moroccan weaves.Going forward, look for shags with a variety of at weaves interjected intorugs, including textured borders.

Company C displayed an extreme take on texture in their Agra collection,which works hand tufting with cut, looped and space-dyed yarns into a gor-geous frenzy of multi-leveled texture. At the same time, stitching and embroi-dery looks added a nely detailed texture to rugs at Surya, Nourison and Lolo

These enhancements to surface texture typically came in tone-on-tone looks.

With all the focus on texture, it is important not to overlook its smaller, yetnoteworthy countertrend: a ramping up of ner power-loomed textures. Thisleads naturally into the returning trend of traditional Persian rugs, which areclassically the most nely detailed rugs around. With olen and polyestergetting more adaptable in matte and natural looks, these bers have becomethe ones of choice for this construction. A stand out in this arena was OrientaWeavers Andorra collection, fashioned with special, multi-toned yarns thatpacked over 200 colors in a single rug.

Pictures with dimension forlloween at Katherines Collection

Company Cs textural contrast


9/13



February

Materials continued to evolve in Atlanta. This took place as vendorsresponded to the growing preference consumers have for natural bers.

Wool, silk, jute, cotton, and by association, Viscose made from bamboo, rodea wave of popularity that has not yet peaked.

The perceived delicacy of bamboo viscose has already been addressed byconstructing a more durable and colorfast ber. Because bamboo viscosecan be half the price of real silk, contemporary rugs that need that luxuri-

ous sheen are increasingly being woven with this faux-silk ber. A newvariation, seen at Safavieh, broke up the big expanse of luster that homeowners nd hard to maintain with weave and cut pile (high/low) variations

At the same time, jute continued a quest for softness that began aboutthree years ago, yet shows no signs of letting up. At the January market,a softer hand was achieved with a chemical-based process that took theharshness out. Surya, Momeni and Loloi rugs featured this technique intheir jute offerings. Jute also blended with wool and/or bamboo bers,resulting an a yarn that feels much less scratchy and still gets credit for

being all-natural.

Another natural material, leather persisted in stitched, quilt-liked patchworks, but was newly combined with like-colored textiles for a multi-

textured look. As the interest in mixed media continues to rise in other partsof home furnishings, these fabric/leather blends will be noticed more often. Pattern notesfrom the world of rugs:

The push toward transitional surface design meant that ultra-conservative Persians werenowhere to be seen. The same was true of radically contemporary looks. Instead, newdesigns took the edge off of each extreme, resulting in a livable-and-usable approachwith broad appeal.

So, the tendency to clean up and blow up classic motifs, reinterpreting them in on-trendcolors, or monochromatic blends of blues and grays, deepened. The result was a more-versatile rug that not only doesnt scream traditional, but can also be inserted intocontemporary situations to add character and interest.

It wasnt just scrolling motifs and damasks that came under the inuence of this treatment.Floral designs did, too, becoming larger, less fussy and markedly transitional. Dynamic Rughand-painted brushstroke patterns on lush viscose pile showed off this trend beautifully.

The most-directional contemporary designs left angularity behind in favor of organic,free-form expressions. Only a handful of modern rugs were solid, plain or just one textureThe majority preferred completely random, organic, nonmatching and soft-sided shapesstrewn across a surface. The work of Jackson Pollack inspired a move to brightly coloredsplatter designs, as seen at Creative Touch. Another notable pattern for this randomlook was the Millenia collection from Momeni.

At the same time, a slide to cleaner, small scale, casual and (often) tonal geometric pat-terns showed up. This look was most apparent in Scandinavian-classic designs, rein-terpreted in warm shades at Amadi, and in the rise of linear and geometric shapes in

om Momenis Millenia collection

The craze for over-dyed

Oushaks has def initely

crested, as evidenced by the

plethora of machine -made

synthetics attempting to

simulate the look .


10/13



February

Safaviehs Scandanavian collection. These designs,woven in classic Swedish at weave, as well as in thick-pile constructions, are nowhere near their peak.

This interest in geometric surface designs provided apivot point to tribal geometrics in Afghani, Gabbeh,Maroc and Berber rugs. These designssimple andrepetitive, with ongoing chevrons and diamonds prom

nentwill be perfect for fun, vey-high-pile shags, des-tined for modern, youth-oriented interiors. On the othehand, expect the same motifs to get more complicatedas African-modern looks advance into 2017. Layeringand the same worn-away effects that are impactingclassic motifs will be the hallmarks of this style.

Showcase Ireland

The 40th anniversary of Showcase Ireland, which took place in Dublin from January 24 27, capped a yearlong celebration of Irish design. Included were collections from morthan 450 Irish designers and makers, who showed gift, home-furnishings, apparel and

jewelry products to buyers from Ireland and 26 other countries from around the globe.

Collections seen at Showcase are rarely found at shows in the U.S. Thats one big reasonto attend this annual event. Just as importantly, the design sensibility is of ten excellent, ademonstrated in The Trend Curves top 10 picks from this distinctly Irish fair.

1.Maysonbrooks Friends & Family Tree is a unique way

to show family connections. Oak or ash trees that actas templates have lots of large and small branches, justlike any family tree, but this one is meant for more thannames. Each framed print is sold with an inkpad and apen. Press your nger on the ink, and then leave a printwhere you want it on the tree, signing your name nextto it. As ngerprints and names are added, it becomes apersonalized, one-of-a-kind keepsake that families cher-ish. Maysonbrook says they sell the Friends & Family treenot only for charting current generations and births, but also for occasions like weddings,to show two families coming together.

2.You can tell in a moment that Jane Ryan, the creative talent behind Jane Ryan Fash-ion Illustration, trained as a fashion designer. She also worked as a knitwear designerin Sydney and did freelance textile design in London. Now this Irish artist is taking herelegant drawings to the world of dcor. Her hand-sketched, pen-and-ink illustrations arecharacterized by bold fabric prints and simple lines. Many of them evoke an Art Decomood, which the artist says is a period of interest to her. Given the incoming nature of ArDeco style for home dcor, it wont be just fashionistas who will have images like these otheir walls in 2017.

Safaviehs Scandinavian stripe

The Friends & FamilyTree, from Maysonbrook

Pen-and-ink illustrationfrom Jane Ryan


11/13



February

3.Shirley Copperwhites designs are the most amazing meld of contemporary and folk-ar

styles. The palette is also a blend, combining saturated and complex mid-tone hues, plus

deep accents. As appealing to adults as they are to children, subjects range from simple

scenics to peacocks, lovebirds and lions. Hearts, dots, lines, feathers and other motifs are

sprinkled about or ll the main icons with pattern. The same designs are found on cush-

ions, wall art, aprons, tea towels and greeting cards.

4.The quest for natural and renewable materials is no longer

news, so innovative ways to combine them are the path to get-ting noticed in an increasingly crowded marketplace. Craftek

has done just that. Their Cork Boy kitchen tools combine the

concept of traditional wooden cooking utensils with a contem-

porary design that consumers, and especially young adults,

are drawn to. Made of birch with cork handles, they can be

used on non-stick surfaces and clean up just like a wooden

spoonwith warm, soapy water.

5.Small homes and apartments used to be something toler-

ated until a larger space was possible. But in a world whereresponsible and sustainable attitudes are converging with

stagnant wages, student debt and a preference for urban living, smaller spaces are

becoming a frequent lifestyle choice. That results in many things, and among them is less

storage space. Philip Kenny Studios contemporary salad and pasta servers have been

cleverly designed with storage practicality in mind. Their serving utensils are recessed int

a cover that can double as a cutting board when made of wood. Even when the cover is

constructed of high-quality MDF, it makes a perfect platform upon which to stack other

items for even more space savings.

6.Stripes are in the earliest reemerging stages, and the thinner the stripes, the more

directional they are. Snugs Ply Bench and Ply Chair t with the stripe trend in two ways.First, these simple forms are made from unstained ash and birch veneers in thin, fused

layers, so surfaces suggest a stri pattern. Then, three offset stripes provide an unex-

pected pop of color to the neutral-wood base. That adds a playful note to these other-

wise-unassuming pieces.

7.While many weavers and woolen mills at Showcase were playing it safe, favoring neu-

trals or light-and-complex mid-tones over anything with color, the newest additions

to Tweedmill Textiles palette were bright. Raspberry pink, orange, a (still-directional)

red-cast blue, warm green and yellow grabbed the eye and held it, whether those hues

teamed with only white, or were brought together in an energetic stripe pattern. The

fastest-rising color in the collection was also the sunniest: yellow.

8.In Atlanta, lling motifs like cows and hens with small-scale pattern emerged as one wa

to update ongoing farm-to-table themes. The same concept could be seen in wall art at

Hairy Fruit Art at Showcase, but subjects came with a contemporary sensibility, rather tha

an organic one. For example, their cow had a black body with allover white pinhole dots,

plus spots of colorful (orange/blue/pink/green) and multi-scale dots and curved lines.

For those who are interested in farm-to-table, but not a rustic sensibility, Hairy Fruit Arts

approach offers a real alternative.

Shirley Copperwhite combinesk-art and contemporary elements

Cork Boy tools, from Cr

Clever space-saving designsfrom Philip Kenny Studio


12/13



February

9.Louloubelle Design offers original silk paintings using wax resist and dye with hand-painted methods. These are works of art for the wall, just as they are. Yet, the newestamong them also enter the world of trend, compliments of their latest evolution: gem-stone details. Adding these embellishments not only gives the paintings an added layer oluster, but also creates dimension that is forecasted to build throughout 2017.

10.Concrete has been on-trend for over a year. As recently as mid-2015, tinted coloremerged as a growing factor, as did relief pattern. Ail + El put color and pattern togethe

with concrete in a new way at Showcase. Planters, pots and coasters in this collection stawith a natural-concrete base. Then, colorful-and-abstract geometric designs are added,making the color stand out, rather than blend into the material. Its an urban look thatconsumers in the U.S. could really embrace.

Runway Update

Just as details are becoming increasingly important in home dcor, they are also taking oon the runway. Here are three embellishments with great crossover potential for 2017.1.Straps and Wraps: A free-spirited look, Straps and Wraps encompasses crisscrossing amuch as it does asymmetry. Fun, odd and elegant by turns, this style covers a lot of basewith its fusion of weirdness and chic.

Ail + El put color andpattern together in concrete

2.Bows: Weve seen plenty of bows in the past, but not really anything like this. Long orwrapped ribbons, grommet guides and asymmetrical placement give this new crop of bows

look that is all their own. The same is true of teaming bows with sporty patterns, like stripes.

Left to Right: Michael Kors,Ashley Williams, ChristopherKane, John Rocha

Left to Right: ProenzaSchouler, Oscar de la Renta,Christopher Raeburn, RalphLauren


13/13


3.Studs: Nail-head trim has achieved basic status for items from upholstery to casegoods, and from trinket boxes to mirrors. Decorative patterns have worked to broadentheir appeal. But the newest studs from the runway are taking an unapologetically mas-culine point of view. They look especially new when combined with zippers or layeredwith other metal pieces to make them look like they came from a workbench.

Louis Vuitton, Gucci, Michael Kors, Louis Vuitton

This is the time of year that most of usin the home-furnishings industry loveto hate. Our schedules include one showafter another. There is a lot to see, and

not just domestically, but also in countries

around the globe.

In January, The Trend Curve visited

Americasmartin Atlanta, Maison & Objet

in Paris, Showcase Irelandin Dublin,

and Christmasworld

and Paperworldin

Frankfurt. This issue

of The Trend Curve

cant possibly hold all

the information and

forecasts from those

shows. But you can

still learn more about

the trends in a number of ways.

Check out our social-media posts. Youcan follow us so @trendcurvepops up

in your Twitter and Instagram feeds.

Although we posted to both platforms

from these shows, Twitter was our favor-

ite place to post in January. Facebook

also got some attention from the shows.

Dont forget to Like us: https://facebook.

com/TheTrendCurve

We have heard from our Members thatthe special reports we create from both

Maison & Objet and Christmasworld

are really valuable. Our Trend Album

series is formatted with bullet-point trend

observations, supported by more than

125 images. The editions from the Janu-

ary shows are bestsellers.

At this crazy time of the year, Im writing

as fast as my ngers will

type to get these spe-

cial reports completed.

If you are already wait-

ing for one of them,

please know that well

get them in your hands

as soon as we can.

If you havent preor-

dered yet, look for an email from Janice

Carlson ([email protected]). She willsend out a reminder for everyone let-

ting you know about the Members-only

preorder pricing and the deadlines for

preordering.

The Last Word

Michelle Lambis the founder and chairman ofMarketing Directions, Inc.,publishers of The Trend Curve andnumerous special reports coverinmajor markets.

Marketing Directions, Inc.informs national and internationalmanufacturers and retailers onindustry trends.

The Trend Curveis published byMarketing Directions, Inc. six timeyearly with information from majo

markets and trade shows importato the home furnishings industry. ADigital subscription is available at$199.00 per year, $369.00 for twoyears. Back issues ($30 each) andcustom publications are available

Corporate and site-license subscrtions available.

Marketing Directions, Inc.PO Box 44475Eden Prairie, MN 55344 USA

(952) 893-1245or call toll-free (800) 531-6614Fax (952) 893-1264

E-mail: [email protected]://www.trendcurve.com

The Trend Curve - ISSN#1080-1324

Michelle LambEditorial Director

In this issue, Michelle Lamb was

assisted by the following Editorial

Correspondents:

For Atlanta Rugs:

Arthur Douglas Thayer

While every effor t has been madeto provide accurate information,Marketing Directions, Inc. ca nnot be heaccountable for any error or omiss ion athere is no warranty or representation,express or implied, that the informatioprovided in this publication is definitivMarketing Directions, Inc. is not responsible for any costs, expenses or damagactual or consequential, resulting fromthe use of this information.

the trend curve™ for february 2016 - sample issue

Documents