Let me tell you a story….

About the Millennial Today

They’re always online.

They’re bored.

They have easy access to information – leading to an

overload of it.

They are exhausted.

Hungry for stuff that grabs their attention

They love a good story – a good story will always take

the lead – if she/he’s searching for information, or wants to be entertained, they always just want a good story

to start with.

NEWS

Informative Yet Boring!

STORIES

Love to Listen and Share.

ADVERTISING

Intrusive and Lacks Credibility.

But Left Wanting…. In all the clutter

A modern storytelling platform using the innovative medium of native advertising for brands to capture the imagination of the other wise distracted Millennial Our editorial vision is to provide more than what is out there and some of what is being used internationally but isn't available in the Indian media. We are, what you’d like to call ‘Alternate Media’.

Then along came…. The StoryPedia!

Harsh – The Sutradhar

Tora – The Grammar Nazi

Anurag – The Hustler Pratibha – Black Cat Ops

Sreejith – The Seeker

Fraaz – The Da Vinci

Conjured by Few Friends

With Some Solid Action!

We’ve been exceeding more than 15 MILLION users per month – more than the unique monthly readers of the

Hindustan Times, The Indian Express and The Economic Times!

And Love!

1 Million Facebook

Fans.

A Low 13% Bounce Rate.

Over 4 Mins Spent Per

Visit.

Delivering….

Untold Stories

Funny Stories

Love Stories Native

Advertising

Emotional Stories Native

Advertising

Adventure Stories Native

Advertising

For..

And For Every Story There Is…

• A believable and trustworthy storyteller – The Storypedia • Welcoming audience who loves it • An interesting plot, which makes the article readable • Plausible placement and build to the brand • Subtle reinforcement and reminders of the brand or product

during decision making

With a Secret Winning Formula

Strategy Scalability Shareability

Strategy

Our own proprietary evaluation tool to help us filter the best ideas, provide a better structure and streamline our thought-processes so that every ‘Story’ for a Brand works for itself and its audience through our platform.

Strategy

Formulate Identifying content niche for the brand. Marrying the brand

idea, audience’s passion point & their reason to believe in

The Storypedia.

Develop & Deploy Story creation, story evaluation matrix, design & development basis the platform & brand’s

identity.

Knowledge Gathering

Audience behavior analysis through latest analytics.

Shareability

Topicality: We’re plugged into the next big trend. Shhh….We know.

Interesting Story-formats: Articles, web-video content and more.

Contextual Content: Stories crafted keeping in mind audience’s life context, and the Brand’s fit into that context.

Shareability

Scalability

Cross promoting content on platforms, which the Millennial loves; to fuel virality thereby maximizing ROI.

Leveraging our own assets and captive audiences to drive traction on stories.

Scalability

NEWS

News for the millennial youth.

ADVERTISING

Scalable advertising

platform with native content opportunities.

STORIES

Snack-sized, juicy content pieces

that engage.

To Summarize the Story…. Where does this put us in scheme of things?

Wanna be part of the story….? contact@thestorypedia.com