the science of sharing for authors with christine kloser - 2015 transformational author experience
TRANSCRIPT
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THE SCIENCE OF SHARING For Authors
How To Get Your Content Shared
and ATTRACT READERS NOW
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• #1 Viral Facebook Strategy 2.4 million Likes “Photo Album Stack” To Market Your Book
• “The Science of Sharing” How to Make Your Content go Viral To Sell Your Book
• Create Your Viral Photo Post To Get Discovered By New Readers
• Attract Conscious Readers & Followers Now Through Purpose Based Marketing
What You’ll Learn Today
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Simply Create Professional LeadPage on
Facebook to Easily Market & Sell Your Book
On Facebook
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Bret Gregory
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I TURNED MY PASSION
INTO INCOME
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Global Financial Crisis
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$1.5 Million In Sales
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Why Bother With Facebook?
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PHOTO ALBUM STACK
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“STACK” PHOTOS IN 1 ALBUM
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PERSONAL PROFILE BUSINESS PAGE
www.fb.com/YogaBret www.fb.com/LikeBret
FRIENDS LIKES
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EXERCISE: PHOTO ALBUM
STACK
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EXERCISE: PHOTO ALBUM
STACK
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VALENCE14 Likes, 0 Comments, 0 Shares 4,485 Likes, 165 Comments, 476 Shares
- EMOTION + EMOTION
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HIGH EMOTIONAL CHARGEHIGH EMOTIONAL CHARGE
LOW EMOTIONAL CHARGE
4,276 Likes 321 Comments 785 Shares
124 Likes 12 Comments 51 Shares
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HIGH EMOTIONAL CHARGE
LOW EMOTIONAL CHARGE
- EMOTION + EMOTION
INTEGRAL AFFECT
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Most Viral Content Formula:POSITIVE PHOTO
+ HIGH EMOTION
= MOST VIRAL
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"Whenever we manage to love without expectations, calculations, negotiations, we are indeed in heaven." - Rumi
QUOTES CAN ADD EMOTION FOR 10X - 100X VIRALITY
- EMOTION + EMOTION
WITH QUOTE 1,798 likes
WITHOUT QUOTE 27 likes
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14 Likes, 0 Comments, 0 Shares www.costaricawellness.com
4,485 Likes, 163 Comments, 476 Shares “You know you're in love when you can't fall asleep because
reality is finally better than your dreams.” ― Dr. Seuss
HIGH EMOTIONAL CHARGE
LOW EMOTIONAL CHARGE
ADD POSITIVE QUOTES FROM FAMOUS PEOPLE
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www.attractcustomersnow.com-
Lets get LOST%in%Paradise
Quiet your mind And the soul will speak
TOP 15 VIRAL PHOTO POST
TEMPLATE
Learn&to&get&in&touch&
with&the!silence!!!within&yourself,&and&know&that&everything&&
in&life&has&a&&
purpose. It’s not the
mountains we conquer
but
ourselvesSir Edmund Hillary
www.attractcustomersnow.com-
www.ProfitFBAds.com
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www.attractcustomersnow.com-
Lets get LOST%in%Paradise
Quiet your mind And the soul will speak
www.ProfitFBAds.com
Learn&to&get&in&touch&
with&the!silence!!!within&yourself,&and&know&that&everything&&
in&life&has&a&&
purpose. It’s not the
mountains we conquer
but
ourselvesSir Edmund Hillary
www.attractcustomersnow.com-
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www.canva.com
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1.Flickr Creative Commons
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5 MINUTE EXERCISE: CREATE YOUR VIRAL PHOTO POST
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LIVE FACEBOOK FOR AUTHORS MARKET
YOUR BOOK ON YOUR FACEBOOK WITH
LEADPAGES WEBINAR with Bret Gregory Thursday, June 18 10:30AM-12PT
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LIVE FACEBOOK FOR AUTHORS MARKET
YOUR BOOK ON YOUR FACEBOOK WITH
LEADPAGES WEBINAR with Bret Gregory Thursday, June 18 10:30AM-12PT
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![Page 35: The Science of Sharing for Authors With Christine Kloser - 2015 Transformational Author Experience](https://reader038.vdocuments.mx/reader038/viewer/2022110311/55b6de30bb61eb0c598b47db/html5/thumbnails/35.jpg)
$497 VALUE
LIVE FACEBOOK FOR AUTHORS MARKET
YOUR BOOK ON YOUR FACEBOOK WITH
LEADPAGES WEBINAR with Bret Gregory Thursday, June 18 10:30AM-12PT
www.FBBookSales.com
![Page 36: The Science of Sharing for Authors With Christine Kloser - 2015 Transformational Author Experience](https://reader038.vdocuments.mx/reader038/viewer/2022110311/55b6de30bb61eb0c598b47db/html5/thumbnails/36.jpg)
$497 VALUE
LIVE FACEBOOK FOR AUTHORS MARKET
YOUR BOOK ON YOUR FACEBOOK WITH
LEADPAGES WEBINAR with Bret Gregory Thursday, June 18 10:30AM-12PT
www.FBBookSales.com
![Page 37: The Science of Sharing for Authors With Christine Kloser - 2015 Transformational Author Experience](https://reader038.vdocuments.mx/reader038/viewer/2022110311/55b6de30bb61eb0c598b47db/html5/thumbnails/37.jpg)
$497 VALUE
LIVE FACEBOOK FOR AUTHORS MARKET
YOUR BOOK ON YOUR FACEBOOK WITH
LEADPAGES WEBINAR with Bret Gregory Thursday, June 18 10:30AM-12PT
www.FBBookSales.com
![Page 38: The Science of Sharing for Authors With Christine Kloser - 2015 Transformational Author Experience](https://reader038.vdocuments.mx/reader038/viewer/2022110311/55b6de30bb61eb0c598b47db/html5/thumbnails/38.jpg)
$497 VALUE
LIVE FACEBOOK FOR AUTHORS MARKET
YOUR BOOK ON YOUR FACEBOOK WITH
LEADPAGES WEBINAR with Bret Gregory Thursday, June 18 10:30AM-12PT
www.FBBookSales.com
![Page 39: The Science of Sharing for Authors With Christine Kloser - 2015 Transformational Author Experience](https://reader038.vdocuments.mx/reader038/viewer/2022110311/55b6de30bb61eb0c598b47db/html5/thumbnails/39.jpg)
SUPER-VIRAL CONTENT FORMULA
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SUPER-VIRAL CONTENT FORMULA
STORIES WITH PHOTOS OF SELFLESS ACTS OF LOVE, KINDNESS
& GENEROSITY
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SUPER-VIRAL CONTENT FORMULA
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WHY DO PEOPLE SHARE CONTENT?
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PEOPLE WANT TO BE PERCEIVED AS SELFLESS, KIND & BENEVOLENT
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WHY DO PEOPLE WANT TO BE PERCEIVED THIS WAY?
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TO SHARE IS HUMANBy being perceived as this kind of person, people are attempting to MOVE UP IN SOCIAL STATUS.
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By moving up in social status, people have the best chance to GAIN RESOURCES.
TO SHARE IS HUMAN
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PHYSIOLOGICAL MOTIVATION
• Endorphins • Dopamine • Serotonin • Oxytocin
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SUBCONSCIOUS EMOTIONAL MOTIVATION
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PHYSIOLOGICAL MOTIVATION
• Endorphins • Dopamine • Serotonin • Oxytocin
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PEOPLE SHARE CONTENT THAT REPRESENTS THE WAY
THEY WANT TO BE PERCEIVED
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PEOPLE SHARE CONTENT THAT HELPS THEM MOVE UP
IN SOCIAL STATUS
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PEOPLE SHARE STORIES THAT HELP THEM MOVE UP
IN SOCIAL STATUS
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PEOPLE SHARE IDEAS THAT HELP THEM MOVE UP IN SOCIAL STATUS
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PEOPLE SHARE SERVICES THAT HELP THEM MOVE UP
IN SOCIAL STATUS
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PEOPLE SHARE BOOKS THAT HELP THEM MOVE UP
IN SOCIAL STATUS
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PEOPLE WILL SHARE YOU IF IT HELPS THEM MOVE UP IN SOCIAL STATUS
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THE WORLD’S GREATEST MARKETINGIs to have a “Sharable” BOOK - Product/Service.
Is for YOU to add the most value you can to you audience.
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Purpose Based BRAND Purpose Based MARKETING
Purpose Based AUTHOR
Is to have a product, service, or mission that helps people represent the way THEY want to be perceived.
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BETTER COMPANIES MAKE A BETTER WORLD ~ RYAN BERMAN, CEO I.D.E.A.
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START A MOVEMENT FOR POSITIVE CHANGE
WITH YOUR BOOK & BUSINESS
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5 MINUTE EXERCISE: POST YOUR OWN STORIES…
of YOU performing a selfless act of Love , Kindness, Generosity, or Heroism.
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5 MINUTE EXERCISE: POST YOUR OWN STORIES DAILY…
of YOU performing a selfless act of Love , Kindness, Generosity, or Heroism.
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WHAT IF? 90 DAYS FROM NOW…
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FILLED $10K COACHING
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32,000 NEW LIKES IN 90 DAYS
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200,000 LIKES IN 6 MONTHS
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BONUS #1 TUITION to
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TOTAL VALUE$6,988.00
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