1 To Create An All Encompassing Collabora4ve Community Of Digital Media Influencers To Showcase Their Work Globally.

TASK

3

2 To Generate New Sales Business Rela4onships With Influencers And Brands Such As Vitaly Design, Zanerobe, Sociality, Six Streets, Kit And Ace, And MuNon Head.

PLANNING

User Flow2

3 Through The Use Of Tools Such As: Google Analy4cs, Omnigraffle, User A/B Tes4ng, Wordpress, Woocommerce, Php, Html5/Css4, Javascript, Adobe Suite, Shopify, Tableau.

DEVELOPMENT

FANCYDESIGNED BY ALISA BENEDETTI

MODDESIGNED BY NICK HUBLEY

MIXDESIGNED BY JAKE COLLEY

BLOCKDESIGNED BY MATT FRENCH

Brand3The Idea Was Not To Create An Online

Brand Around One Person Or Product,

But To Bring Together Multiple Aspects

Of Art And Design And Create A Thriving

Marketplace To Inspire Creation And

Collaboration.

Collaborative Future3Promoting Creativity And Providing A Medium For Artists To Express Themselves And Showcase Their Work. From Clothing And Accessory Design To A Variety Of Artistic Prints, The Products And Contributors Were Constantly Growing And Evolving.

“You Don’t Want Everyone To See A Piece

Of Content. You Want The People Who Are

Really Excited About The Content To See It.”

RISK & REWARD

Influencer Rewards3

Jonah Peretti

Founder of BuzzFeed and Huffington Post

4 Resulted In 3000+ Ac4ve Sessions, 11,000 Ac4ve Users And An Average Conversion Time Of 120 Sec. Within The 1st Month Of Opera4on.

RESULTS

Studied And Gathered Informa4on From

Customer Segments/Compe44on

USER RESEARCH

1

Allowed For Various Influencers To Gather Comments From Key Community Leaders

USER COLLAB

3

Created A Mock Plan To Discuss Key Features With Stakeholders

PRODUCT ASSESSMENT

2

Project Timeline5

Ini4al Design With Shopify. Then Switched

To Woocommerce

INITIAL DESIGN

4

6

Created A User Flow And Various Wireframes

INITIAL CONCEPT

5

Through User Accounts The Influencers Were Able To Demo, Test, And Offer Opinions.

USER TESTING

Project Timeline5

LAUNCH