the new frontier is here. - cnh industrial · packaging solutions that are ready to adapt to the...

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The new frontier is here. The next frontier in agriculture is here. Experts predict the U.S. hemp industry is poised to take off and American farmers are set to capitalize on a new crop that has many uses. Rarely does a new crop with this level of interest and market potential come along. But with every uncharted territory, there are a lot of unknowns. Those unknowns bring big risks…but the potential for even bigger rewards. This new opportunity comes with new challenges. Hemp, like every other crop, has unique characteristics and processing needs. Here at New Holland, we’ve been building agricultural equipment to handle those differences for over 125 years. Adapting to differing harvest requirements is part of our job. From hay and forage to small grains, we make rugged, field-proven equipment fine-tuned to meet the unique traits of almost every crop under the sun. New Holland is partnering with university researchers, engineers and farmers to develop equipment solutions for the evolving hemp industry. We’re innovators who have helped farmers harness the power of pioneering spirit for well over a century. Together, we’ll discover the rich and fertile possibilities this new market presents. Let our legacy of agricultural innovation help you lead the way. Did you know? • According to the USDA, U.S. farmers more than quadrupled the land planted with hemp in the past year, from 27,424 acres in August 2018 to 128,320 acres in August 2019. • Researchers at more than a dozen universities throughout the country are currently doing variety trials and collaborating on best practices for industrial hemp production. Hemp Business Journal estimates the U.S. hemp industry will grow to a $1.9 billion market by 2022. • According to the Canadian Hemp Trade Alliance, the United States remains the largest single food market for Canadian industrial hemp production.

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Page 1: The new frontier is here. - CNH Industrial · packaging solutions that are ready to adapt to the needs of this new frontier. Where pioneering spirit meets equipment expertise. CX

The new frontier is here.

The next frontier in agriculture is here. Experts predict the U.S. hemp industry is poised to take off and American farmers are set to capitalize on a new crop that has many uses.

Rarely does a new crop with this level of interest and market potential come along. But with every uncharted territory, there are a lot of unknowns. Those unknowns bring big risks…but the potential for even bigger rewards.

This new opportunity comes with new challenges. Hemp, like every other crop, has unique characteristics and processing needs. Here at New Holland, we’ve been building agricultural equipment to handle those differences for over 125 years. Adapting to differing harvest requirements is part of our job. From hay and forage to small grains, we make rugged, field-proven equipment fine-tuned to meet the unique traits of almost every crop under the sun.

New Holland is partnering with university researchers, engineers and farmers to develop equipment solutions for the evolving hemp industry. We’re innovators who have helped farmers harness the power of pioneering spirit for well over a century. Together, we’ll discover the rich and fertile possibilities this new market presents.

Let our legacy of agricultural innovation help you lead the way.

Did you know?• According to the USDA, U.S.

farmers more than quadrupled the land planted with hemp in the past year, from 27,424 acres in August 2018 to 128,320 acres in August 2019.

• Researchers at more than a dozen universities throughout the country are currently doing variety trials and collaborating on best practices for industrial hemp production.

• Hemp Business Journal estimates the U.S. hemp industry will grow to a $1.9 billion market by 2022.

• According to the Canadian Hemp Trade Alliance, the United States remains the largest single food market for Canadian industrial hemp production.

Page 2: The new frontier is here. - CNH Industrial · packaging solutions that are ready to adapt to the needs of this new frontier. Where pioneering spirit meets equipment expertise. CX

Round Balers with Combi System

Never let an unwrapped bale touch the ground again. Working in conjunction with the industry’s densest round balers, the Combi system wraps as you continue to form the next bale for one-pass operation.

Harnessing proven leadership in haymaking to chart new horizons in hemp.Like any new horizon, the unique challenges of hemp harvesting and in-field processing are still being discovered and explored. New Holland has spent decades advancing the front lines of agricultural industry innovation, so our equipment is perfectly positioned to give you a head start. From hay to grains, we’ve developed a full line of harvesting, processing and packaging solutions that are ready to adapt to the needs of this new frontier.

Where pioneering spirit meets equipment expertise.

CX Combines

Built to handle even the toughest crop conditions (e.g. large windrows, wet/damp crop, etc.) and maintain a constant, even throughput, this harvesting workhorse is ready for the front lines of innovation.

• Best-in-class straw quality

• More capacity in green/ tough conditions

• Lower fuel consumption

• Self-leveling cleaning shoe

• PLM guidance and telematics

CR Combines provide additional features:

• Twin Rotor threshing system

• Multi-crop versatility

• Easysetting/configuration

Mid-Range Tractors

With a wide range of PTO horsepower (100 – 139 HP), New Holland mid-range tractors deliver the power and versatility to match nearly any challenge this new industry offers.

• More lift capacity

• Better productivity

• Transmissions to meet the demands of varying speeds & torques

• Greater service intervals

• More tire sizes and tread patterns

• PLM guidance and telematics

Self-Propelled Forage Harvesters

When you’re dealing with tough fibrous crops, you need industry-leading feedroll and anti-wrap protection. You need the massive performance of New Holland FR Series Self-Propelled Forage Harvesters.

• 2 Years of FREE coverage & Top Service™ support

• Large capacity with feedrolls over 231 square inches

• Choice of cutterheads for cut lengths 2mm to 33mm

• Coppice header with rugged quarter-inch-thick, high speed, carbide-tipped saw blades cuts cleanly and quickly

• Easy-to-set,in-cabconfiguration

• Industry-leadingfuelefficiency

• Certifieddealertechnicians

• PLM guidance and telematics

© 2019 CNH Industrial America LLC. All rights reserved. New Holland is a trademark registered in the United States and many other countries, owned by or licensed to CNH Industrial N.V., its subsidiaries or affiliates.

• Single-operation baling and wrapping

• Reduced bale contamination

• Improved bale density

• Added productivity

• Enhanced automation

NH36145431 • 0819 • OTP • PRINTED IN U.S.A.

#togetherblue newholland.com