the new enterprise social (uk)
TRANSCRIPT
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Raona UK
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CEO
EN
TER
PR
ISE S
OC
IAL
The Enterprise Social
from different point of views
CEO
Marketing
Community
Manager
Sales
HR
Project
Manager
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INFORMATION
BUSINESS
VALUE
GOVERNANCESOCIAL
NOWDELIVERY
SECURITY
The digital forces in
the Enterprise
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VALOR DE NEGOCIOBUSINESS
VALUEBUSINESS
VALUE
GOVERNANCESOCIAL
NOWDELIVERY
SECURITY
INFORMATION
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CEOI want a united and aligned
company
A company without silos in our
departments
A more agile company that reacts
quickly and in a responsive way
I want to know at first-hand what is
going on in my company
I want to be closer to my employees
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Sales & MKT
EN
TER
PR
ISE S
OC
IAL
MKT & SalesI want to get better results from my
campaigns.
I want to be closer to my workforce
I need information from the sales points
in real time
I would like to involve my supplier in the
creative process
I want to be aware of the quality content
that is generated within my company
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Project Manager
I would like to resolve my questions quicker
I would like to collaborate more efficiently with
my team, regardless of time or location
I want everyone to be aware of the deadlines
and the projects status
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Community Manager
Our company’s knowledge base is a
great asset and I would like to share it
in our social networks, such as Twitter,
LinkedIn, Facebook etc.
I want to work closer with the
Information Champions of my
company.
I want to send relevant information to
my colleagues based on their roles and
their main concerns.
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BUSINESS
VALUE
GOVERNANCESOCIAL
NOWDELIVERY
SECURITY
INFORMATION
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Governance Plan
Left
sideClassified
Archived
Formal
One - Many
Social
Right side
Tags
Conversations
Real Time
Feedback
Many - Many
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Right side
ORDERHow is my information going to grow?
Where should I store my documents?
How should I classify my documents?
What process should I start? When?
Who has access?
Is this searchable?
Elements
Workflows
Task
Classifications
Metadata
Procedures
Transactions
Databases
Approved versions
Deliverables
Digital Signature
Compliance
…
GOVERNANCE
PLAN
Good Practices, Procedures, Hierarchies for Information
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Elements
Conversations
Tags
Feedback
Opinions
Likes
Share
Trends
Real Time Activity
Timelines
Notes
Chats
Engagement
…
Right side
SOCIALWhat are we talking about?
Who is participating?
What is interesting to me?
Are there new initiatives?
Is there any value in the content generated?
Is this helping my business?
Define and prioritise the use case that really adds value to our businessSOCIAL
PLAYBOOK
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+ PERFORMANCE TEST
WORKING ON A CONTRACT…
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COMING SOON WITH OFFICE…
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NOW
BUSINESS
VALUE
GOVERNANCESOCIAL
NOWDELIVERY
SECURITY
INFORMATION
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I WANT RELEVANT INFORMATION DELIVERED
TO ME EXACTLY WHEN I NEED IT
PUSH
NOTIFICATIONS
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CONTENT
CURATIONBUT TOO MUCH INFORMATION IS ALSO A PROBLEM
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CONTENT
CURATION
WE NEED TO DEFINE RULES TO DISTRIBUTE CONTENT
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RELEVANT
INFORMATION
THE RESPONSIBLE FOR EACH COMMUNITY LOOKS AFTER THE INFORMATION THAT IS
DELIVERED TO ME.
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MY TILESI DECIDE WHAT APPEARS IN MY HOME PAGE
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INTEGRATED WITH
WORKFLOWS
WE INTERACT WITH THE INFORMATION IN THE SAME WAY THAT WE CONSUME IT
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ANYTIME,
ANYWHERE
THERE IS A THINNER LINE BETWEEN WORK TIME AND OUT OF OFFICE TIME
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DELIVERY
BUSINESS
VALUE
GOVERNANCESOCIAL
NOWDELIVERY
SECURITY
INFORMATION
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What is User eXperience
INTERACTION
Mechanism that provides to the
users exactly what they need
when they need it
USABILITY
Comprehend the application.
You know where the information
should be. You embrace the
paradigm behind it.
VISUAL DESIGN
PERSONALISATION
The ability to convert
the application into
MY APPLICATION
Present the information in a way
that it is quickly understood and
appealing at the same time
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WEBPART
SYNDROMECONTENT IS KING, NO SPACE
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TIMELINEDYNAMIC INFORMATION, ALWAYS UP TO DATE
Webparts Timeline
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INFORMATION
NOW
Jan Hernandez
My Links Polls
Lastest Docs
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MULTI DEVICE
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TIMELINEFILTERED INFORMATION
THE
INFORMATION
STILL NEEDS TO BE
RELEVANT TO YOU
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TRENDS
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SO
CIA
L
BUSINESS
VALUE
GOVERNANCESOCIAL
NOWDELIVERY
SECURITY
INFORMATION
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BASED ON
COMMUNITIESPEOPLE ORGANISED AROUND
SHARED INTERESTS OR GOALS
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SOCIALISE YOUR
PROCESSESALSO MAKE SOCIAL YOUR CORPORATE APPS AND PROCESSES
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INTEGRATED WITH
SOCIAL NETWORKSINTEGRATE YOUR CONTENT WITH TWITTER
OR ANY OTHER EXISTING SOCIAL NETWORK
PROTECTED ACCOUNTS PUBLIC ACCOUNTS
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SECURITY
BUSINESS
VALUE
GOVERNANCESOCIAL
NOWDELIVERY
SECURITY
INFORMATION
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INFORMATION
SECURITY
A chain is only as strong as its weakest link- is your information secure?
My systems are secured
but my employees use
their own devices.
I don't want my data to
be in the cloud but I
know that many
employees are using
cloud services
I have VPN, access control,
strong policies but one of
my collaboration sites is
not using https
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INFORMATION
BUSINESS
VALUE
GOVERNANCESOCIAL
NOWDELIVERY
SECURITY
The digital forces in
the Enterprise
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