the importance of international entrepreneurship in the netherlands peter cras, general director kch
TRANSCRIPT
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The importance of international entrepreneurship in the Netherlands
Peter Cras, general director KCH
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Facts
• Export (2008): $537 billion
• Most important partners: Germany 25%, Belgium 12%, France 10%.
• Import (2008): $485 billion
• Most important partners: Germany 17%, Belgium 9%, France 5%.
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Facts
• Agriculture: Third largest exporting country (after U.S.A. & France)
• ± 10th largest
economy
in the World
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Facts
• Open economy
• Nation with a ‘trade culture’
• Prosperous country
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Facts
• More competition
• Much bigger playing field
• Who has a lot can lose a lot
• Who has a little can win a lot
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The times they are a-changin’
Research/development
Production
Services
Money
People
'Swappen' over the world
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Primairy conditions to stay at the top
Competent to act in a global market and motivated to compete with many others
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The Dutch challenge
To keep (or regain) the ‘hunger for success’
Not to lean back and quarrel about who’s getting what of the ‘richness pie’
That’s quite a challenge
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• information: any place, any time, anywhere
• the world has become the playing field• flexibility and mobility will change from “nice” to “must” for many people
Mobility: an economic necessity
Labour market and education
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Labour market and education
• broaden your horizon about people and systems
• learn to understand that “your set of values” is just “one set of values”
• become “richer” as a person
• the cultural opportunities depend on the position in which the mobility takes place
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““When the walls came down When the walls came down and the windows went up”and the windows went up”
Thomas Friedman in “The world is flat”
Bringing down physical and mental walls is Bringing down physical and mental walls is the start of internationalisation.the start of internationalisation.