the future of customer service€¦ · customer service is key to business success “a 5% increase...

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The Future of Customer Service Resolving Customer Issues at Lightspeed Abhijit Mitra, General Manager, Customer Service Management, ServiceNow

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Page 1: The Future of Customer Service€¦ · Customer Service Is Key To Business Success “A 5% increase in customer retention can increase profits by up to 95%.” Bain and Company C

The Future of Customer ServiceResolving Customer Issues at Lightspeed

Abhijit Mitra, General Manager, Customer Service Management, ServiceNow

Page 2: The Future of Customer Service€¦ · Customer Service Is Key To Business Success “A 5% increase in customer retention can increase profits by up to 95%.” Bain and Company C

© 2017 ServiceNow All Rights Reserved 2© 2017 ServiceNow All Rights Reserved

Fastest Growing $1B Enterprise Company

~4,800 Employees

Major SitesSilicon Valley, San Diego, Seattle

Amsterdam, London

Sydney, Tel Aviv, Hyderbad

$28M$64M

$128M

$683M

$1B

’16

$1.38B*

‘09

$244M

$425M

* Wall Street Consensus Estimates For Full Year 2016 Revenue As Of 1/22/17

$1+ Billion In Annual Revenue

‘10 ‘11 ‘12 ‘13 ‘14 ‘15

Page 3: The Future of Customer Service€¦ · Customer Service Is Key To Business Success “A 5% increase in customer retention can increase profits by up to 95%.” Bain and Company C

Emai l , Spreadsheets, Forms,

Messenger, Cal l s

Most Work Is Unstructured, Slow & Hard To Optimize

Work

Incidents

Requests

Cases

Tasks

Departments

IT

HR

Services

Security

Page 4: The Future of Customer Service€¦ · Customer Service Is Key To Business Success “A 5% increase in customer retention can increase profits by up to 95%.” Bain and Company C

Requester ProviderSer v ice Owner

The ServiceNow System Of Action™

Collaborate& Resolve

AutomateResolution

Prioritize & Assign

Measure &

Optimize

Define

Services

SelfServe

ViewStatus

RequestStatus

Build

Experiences

Page 5: The Future of Customer Service€¦ · Customer Service Is Key To Business Success “A 5% increase in customer retention can increase profits by up to 95%.” Bain and Company C

Nonstop Cloud

IT SECURITY HR BUSINESS APPSCUSTOMER SERVICE

The Now Platform™ Powers The System Of Action

SingleDatabase

ContextualCollaboration

ServiceCatalog

ServicePortal

Subscription & Notification

KnowledgeBase

OrchestrationDeveloperTools

Reports & Dashboards

Workflow

Intelligent Automation Engine

Predictive Modeling

Anomaly Detection

PeerBenchmarks

PerformanceForecasting

Collaborate& resolve

AutomateResolution

Prioritize & Assign

Measure &

OptimizeDefine

ServicesSelf

ServeViewStatus

RequestStatus

Build

Experiences

Page 6: The Future of Customer Service€¦ · Customer Service Is Key To Business Success “A 5% increase in customer retention can increase profits by up to 95%.” Bain and Company C

Nonstop Cloud

IT SECURITY HR BUSINESS APPSCUSTOMER SERVICE

ServiceNow Customer Service Management

SingleDatabase

ContextualCollaboration

ServiceCatalog

ServicePortal

Subscription & Notification

KnowledgeBase

OrchestrationDeveloperTools

Reports & Dashboards

Workflow

Intelligent Automation Engine

Predictive Modeling

Anomaly Detection

PeerBenchmarks

PerformanceForecasting

Service Management DifferentiationCatalog - Request - Problem - Change - Configuration

Knowledge and Communities

Omni Channel Engagement

Customer Data Management

Case Management

Field Service Management

Page 7: The Future of Customer Service€¦ · Customer Service Is Key To Business Success “A 5% increase in customer retention can increase profits by up to 95%.” Bain and Company C

© 2017 ServiceNow All Rights Reserved

Customer Service Is Key To Business Success

“A 5% increase in customer retention can increase profits by up to 95%.”Bain and Company

C U S T O M E RE X P E R I E N C E

C U S T O M E RL O Y A LT Y

R E V E N U EG R O W T H

Page 8: The Future of Customer Service€¦ · Customer Service Is Key To Business Success “A 5% increase in customer retention can increase profits by up to 95%.” Bain and Company C

© 2017 ServiceNow All Rights Reserved

But There Is a Disconnect

Forrester

YET80%of companies say

they deliver superior customer service

8%of people think these

same companies deliver customer service worthy

of a superior rating

© 2017 ServiceNow All Rights Reserved

Page 9: The Future of Customer Service€¦ · Customer Service Is Key To Business Success “A 5% increase in customer retention can increase profits by up to 95%.” Bain and Company C

© 2017 ServiceNow All Rights Reserved

R E A C T I V EL O G C U S T O M E R I S S U E S

Existing Solutions Are Not Sufficient

P R O A C T I V EF I X C U S T O M E R I S S U E S

CRM Service Management

Page 10: The Future of Customer Service€¦ · Customer Service Is Key To Business Success “A 5% increase in customer retention can increase profits by up to 95%.” Bain and Company C

A New Way To Deliver Customer Service

E F F O R T L E S S P R O A C T I V EC O N N E C T E D

Page 11: The Future of Customer Service€¦ · Customer Service Is Key To Business Success “A 5% increase in customer retention can increase profits by up to 95%.” Bain and Company C
Page 12: The Future of Customer Service€¦ · Customer Service Is Key To Business Success “A 5% increase in customer retention can increase profits by up to 95%.” Bain and Company C
Page 13: The Future of Customer Service€¦ · Customer Service Is Key To Business Success “A 5% increase in customer retention can increase profits by up to 95%.” Bain and Company C
Page 14: The Future of Customer Service€¦ · Customer Service Is Key To Business Success “A 5% increase in customer retention can increase profits by up to 95%.” Bain and Company C
Page 15: The Future of Customer Service€¦ · Customer Service Is Key To Business Success “A 5% increase in customer retention can increase profits by up to 95%.” Bain and Company C
Page 16: The Future of Customer Service€¦ · Customer Service Is Key To Business Success “A 5% increase in customer retention can increase profits by up to 95%.” Bain and Company C

© 2017 ServiceNow All Rights Reserved

Customer Service is a Team Sport

E F F O R T L E S S C O N N E C T E D P R O A C T I V E

Page 17: The Future of Customer Service€¦ · Customer Service Is Key To Business Success “A 5% increase in customer retention can increase profits by up to 95%.” Bain and Company C

70%Reduction In

Cases

8xFaster Case Resolution

40%Increase in NPS

50+Portals

Replaced

© 2017 ServiceNow All Rights Reserved

Some Of Our Customers’ Achievements