text message marketing for dentists

Text Message Marketing Tips For Your Dental

Office

Presented By: SMS Dominator

SMS (Short Message Service) Text Message Marketing is the ability to send “permission-based” text messages to a group of people who have opted-in to your mobile list.

The small, yet powerful, 160 character space is one of the best marketing tools available today.

What Is Text Message Marketing?

How Text Message Marketing Works

Why Text Message Marketing?

WHY?

Text Messaging is the Most-Used Mobile

Service

More Than 6 BILLION Mobile

Subscribers World-wide

Most Mobile Users Send and

Receive Text Messages Daily

More Than ½ of U.S. Mobile Spending is

LOCAL

Consumers ALWAYS Have Their Mobile Devices with

Them

4.1 Billion Texts Are Sent

Daily in the U.S Alone

Extremely TARGETED

Permission-Based (Opt-in)

Reliable, INSTANT Reach

Benefits of Text Message Marketing

High Open Rates

High Response Rates

Reduced Advertising Costs


Cut Down on “No-Shows”

Builds Patient Loyalty

Private Communication With Patients


Ways to Build Your Mobile List

Text to Join

Email List

Website Sign-

Up

People Opt-in Using Your

Keyword and Short Code

Add a Mobile Sign-Up Form to

Your Website

Email Your Patient List

and Ask Them to Join Your

Mobile List

Social Media

Sign-Up

Ask Your Social Media

Followers to Join Your Mobile List

Manual Sign-

Up

Newsletter Sign-Up

Create a Newsletter on Dental

Topics

Manually Add New Patients

Who Agree to Join

Ways to Build Your Mobile List

Dental Office Flyers Business Cards Radio Ads TV Commercials Billboards T-shirts Posters Anywhere Else Your Target Market Will See Them!

Where to Advertise Your Short Code and Keyword?

Text 55555 to DENTIST and Get $20 Off ofa Cleaning

Text Messaging Ideas For Your Dental Office

Idea #1Idea #1 Idea #2Idea #2 Idea #3Idea #3

Confirm Appointments with Patients to Cut Down

on “No-Shows”

Alert Patients

About New Products

and Procedures

Implement the Use of QR Codes to Direct People to

Your Website,

etc.



Send Patients Helpful Dental

Tips from Time to

Time

Send Your Patients Special

instructions Before a Specific

Procedure

Notify Patients of Billing

Issues



Send“Thank You”

Messagesto Your Patients

Communicate Efficiently With Staff Members

Conduct Patient

Satisfaction Surveys and Polls

Different Types of Text Messaging Uses

ConfirmationConfirmation ReminderReminder CancellationCancellation

Types of Text

Messaging Uses

Different Types of Text Marketing Campaigns

Save Save MoreMore

Spend Spend MoreMore

Purchase Purchase MoreMore

Get a Get a FreebieFreebie

Types of Text

Marketing Campaigns

Let’s Take a Closer Look at These…

EXAMPLE

Ms. Smith, you have an appointment with Dental Spot on January 6th at 3pm. Please call 555-555-5555 if you can not make it.

ConfirmationConfirmation

EXAMPLE

Mr. Jones, your 6 month dental cleaning is now due. Please contact Dental Spot at 555-555-5555 to schedule an appointment.

ReminderReminder

EXAMPLE

Mr. Brown, I am sorry, but we had to cancel your appointment with Dr. Green on Jan 9th. Please call us to reschedule at 555-555-5555

CancellationCancellation

Save Save MoreMore

EXAMPLE

Show this text to receive 20% off a Cleaning at the Dental Spot EXP 5/15

EXAMPLE

Spend $100 or more at Dental Spot and receive 20% OFF when you show this text. EXP 5/15

Spend Spend MoreMore

EXAMPLE

Purchase any service at Dental Spot and receive 50% OFF an additional service when you show this text. EXP 5/15

Purchase Purchase MoreMore

EXAMPLE

Purchase a full Cleaning from Dental Spot and receive a FREE Teeth Whitening Treatment when you show this text. EXP 5/15

Get a Get a FreebieFreebie

How to Use QR Codes

Send Users to a Mobile Preview of Your Dental Office

Send Users to Your Photos and Social Media Sites

Send Viewers to Your Coupons and Discount Offers

How to Use QR Codes

Put Your QR Codes on ALL Marketing Materials

Put QR Codes on Your Invoices and Other Paperwork

Reduce “No-Shows”

Ability to Fill More Canceled Appointments

Lowers Lost Revenue

Saves Staff Some Time

Easy - No Software or Technical Knowledge Required

Benefits of Appointment Reminders

Tell List Subscribers What to Expect as Soon as They Join

Always Include Your Dental Office’s Name in Your Messages

Make it Easy for Your Patients to Opt-Out of Your List

Notify Patients of Potential Text Message Costs

Text Message Marketing Points to Remember

Tell List Subscribers What to Expect as Soon as They Join

Always Include Your Dental Office’s Name in Your Messages

Make it Easy for Your Patients to Opt-Out of Your List

Notify Patients of Potential Text Message Costs

Text Message Marketing Mistakes To Avoid

Sending Out Sporadic, Inconsistent Messages

Sending Out Spam

ONLY Sending Out Promotions

THANK YOUTHANK YOU

For Viewing Our Text For Viewing Our Text Message Marketing Message Marketing

Presentation!Presentation!

If You Would Like More Information About

Text Message Marketing, Contact Us Today.

SMS Dominatorhttp://smsdominator.com

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